Avik currently leads marketing efforts for the X-Men, X -Men for Boss, Parachute and Silk-n-Shine brands for Marico in South East Asia. Avik has over 10 years of marketing and sales experience across India and South East Asia. He is passionate about brand building and new product innovation. His previous stints at Marico have included work on brands in Personal Care like Nihar and health foods like Saffola.
Avik holds an MBA from the Indian Institute of Management Bangalore and an engineering degree from PESIT Bangalore. He is a sports enthusiast and an avid long distance runner.