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EMEA

EMEA
Shape the Future / May 13, 2019 / London

INTERNATIONAL SPEAKERS JOIN LOCAL LEADERS AT MMA SA’S ACCELERATEFORUM

Speaker line-up announced for 1stNovember conference

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MMA SA
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With the awards season in full swing, the MMA SA Smarties proudly announces the creme de le crème of mobile. The SMARTIES Awards – the world’s only global mobile marketing awards programme that honours innovation, creativity and most importantly measures the impact and success mobile has on business, has confirmed its shortlist of winners for 2018. The event, which is to be held on Nov 1stat the Maslow in Sandton will recognises the incredible work carried out by some of the industry’s leading marketers, tech enablers, media owners, brands and agencies.

Submitter's Company: 
MMA SA
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Vicinity Media (Pty) Ltd

LONDON. September 25, 2018. S4M, a privacy compliant martech company specialized in drive-to-store campaigns, has completed a study analyzing the Cost Per Incremental Visit (CPIV) of more than a hundred marketing campaigns that aimed to increase in-store traffic. Using the proprietary data from the study allows S4M to be the first to provide CPIV benchmarks and to create a new online tool using this data to calculate the return on investment for drive-to-store campaigns.

Incremental Visits: The New Standard for Assessing Campaign Effectiveness

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S4M
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London – 5th September 2018

With the launch last year of the MMA EMEA Business Impact Index, based on EMEA Smarties entries, we can today announce the shortlist for the 2018 MMA EMEA Smarties Awards.

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The past few years have seen strong attempts from the advertising industry to clean up the programmatic supply line. However, there’s another concern that will need to be addressed, especially by local publishers: Viewability. 

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MultiChoice Support Services (PTY) LTD.

Justpalm.com

Company Releases Mobile Gaming Benchmark Report to Showcase Tool Capabilities

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