Responsive Web Design | MMA Global

Please help us in supporting our friends and colleagues affected by the Turkey-Syria Earthquake.

  2. Responsive Web Design
  2. Responsive Web Design

Responsive Web Design

Google: Alpharooms doubles overall conversion rate and increases mobile conversion rate fourfold with responsive web design

Matt Brocklehurst's picture
Submitted by Matt Brocklehurst on Tue, 10/29/2013 - 12:22
Alpharooms Responsive Web Design

Teaser Image: 
Alpharooms Responsive Web Design
PDF(s): 
PDF icon Case Study- Alpharooms 2013 (UK).pdf
Case Study Type(s): 
Leisure/Travel
Content Tags (Deprecated): 
mobile
Google
ROI
AdWords
Search
Responsive Web Design
RWD
Alpharooms

Google: Using responsive web design, Plusnet doubles smartphone and tablet traffic and sees a tenfold increase in sales on these devices

Matt Brocklehurst's picture
Submitted by Matt Brocklehurst on Wed, 08/28/2013 - 12:17
Plusnet Responsive Site

GOALS
• Facilitate site conversions on all devices
• Improve user experience and customer journey
APPROACH
• Built website using responsive web design (RWD)
• Increased investment in mobile search marketing
RESULTS
Teaser Image: 
Plusnet Responsive Site
PDF(s): 
PDF icon Case Study- Plusnet 2013 (UK).pdf
Case Study Type(s): 
Retail
Content Tags (Deprecated): 
Google
html5
technology
AdWords
Search
Responsive Web Design
RWD
Multi-screen
Plusnet

Google: Using responsive web design together with AdWords enhanced campaigns, Towergate Insurance increases mobile visits by 218%

Matt Brocklehurst's picture
Submitted by Matt Brocklehurst on Fri, 06/28/2013 - 06:26

Towergate

GOALS
- Increase lead volume
- Deliver user experience tailored to device
- Consolidate all content on available products and services into a single site
- Future-proof online presence for new smartphones, tablets and other web enabled devices

Teaser Image: 
PDF(s): 
PDF icon Case Study- Towergate 2013 (UK).pdf
Case Study Type(s): 
Retail
Content Tags (Deprecated): 
Google
Enhanced Campaign
AdWords
Search
Responsive Web Design
RWD
Towergate
Insurance
Mobile Website

Google: dubizzle attracts high-quality traffic from mobile ads and improves conversion rates by up to 300 per cent

Matt Brocklehurst's picture
Submitted by Matt Brocklehurst on Thu, 06/27/2013 - 12:53
Member Submitted Content
Member Submitted: 
0

dubizzle

GOALS
- Reach a new market of smartphone and tablet users
- Reduce cost and increase reach
- Increase the quality, quantity and engagement of site traffic


APPROACH
- Designed the mobile site so that users could quickly find what they were looking for, using a responsive format which resizes automatically for each device
- Took advantage of the fact that mobile users were more likely to be serious buyers


Teaser Image: 
PDF(s): 
PDF icon Case Study- Dubizzle.com 2013 (MENA-EN).pdf
Case Study Type(s): 
Information Services
Content Tags (Deprecated): 
Google
AdMob
Display
AdWords
Search
Dubizzle
Responsive Web Design
RWD
Classifieds