October 18, 2018
Some exciting news happening at Yieldmo! We are thrilled to welcome three advertising technology superstars to our team, each uniquely positioned to help drive our strategic initiatives forward.
Bringing over 15 years of experience, Timothy Price has joined Yieldmo as SVP of Sales. Tim most recently held the position of VP, Audience Buying and Ad Strategy for Zynga, a leading mobile and desktop social gaming publisher. He was brought to Zynga to be a change agent for the predominantly Facebook desktop business while they migrated to a mobile first brand advertising solution.
Tim is a true pioneer in digital and has built numerous media businesses that have touched millions of consumers and amplified the influence of the world’s top brands. At Yieldmo, he will continue to utilize his mobile expertise in growing our existing managed and programmatic businesses.
Elizabeth Denworth joins Yieldmo, bringing over 10 years of sales experience to the Senior Director, Platform Sales role. Most recently, Liz was on the Moat sales team, where she partnered with brands, agency and publishers to successfully onboard and deploy Moat’s measurement solution and SaaS platform at scale. In early 2018, Elizabeth was appointed to expand her role with brands to also serve as agency lead across Omnicom Media Group. Additionally, Liz brings a unique background of international sales and market development from her time managing and coaching project and sales teams across markets like Indonesia, Qatar, South Korea, South Africa, and beyond. She will be an integral part of growing Yieldmo’s data and analytics business.
Brad Timmers joins Yieldmo as VP, Product- Data & Platform Solutions, driving adoption of our Engagement Management Platform. Previously at Integral Ad Science (IAS), one of the leading vendors of ad verification, Brad was product manager for both IAS’s brand safety offering, as well as its server-to-server viewability integrations with “walled gardens” such as YouTube, Facebook, Spotify, Twitter, and Snapchat. He brings over 10 years of software engineering experience, as well as 7 years in product management.
Tim, Liz and Brad will be based out of Yieldmo’s New York headquarters and excited to see their collective industry expertise and leadership play an integral role in our future success. Welcome Tim, Brad and Liz!!