Text HOUSE (46873) | MMA
April 16, 2007

Text HOUSE (46873)

Find more than 77 million real estate values via text message with new free service

Denver, CO (March 29, 2007) — A Denver-based company announced today the beta release in the next step in real estate revolution — cell phone text messaging.

HouseFront is a patent pending mobile service allowing people to receive free, accurate property values and information on more than 77 million homes in the U.S., whether listed for sale or not, via mobile phone and text messaging.

As buyers, sellers and voyeurs flock to the Web for home market values, HouseFront founder James Eberhard figured he could go one step further.

“The power of the Internet is one thing,” notes Eberhard. “But HouseFront gives the user access to housing information while they stand in front of a home, using technology that nearly every American has in their hand. No one else is providing this kind of data via text messaging.”

Through mobile technology and a highly sophisticated proprietary data system, HouseFront users can access information about homes and neighborhoods almost instantly from anywhere. Whether driving through a desirable neighborhood, or standing in front of their dream home, the user simply types in the property address to their cell phone, sends to the common short code 46873 (which spells out “HOUSE”) and HouseFront will send a response that includes the home’s estimated value and characteristics including the number of bedrooms and bathrooms, total square footage, last sold date and neighborhood sales trends. The service is free, although standard text messaging rates apply.

For serious house hunters, the service also includes an interface between the user’s cell phone and an online database at www.HouseFront.com. All properties sent to HOUSE while on the road are then saved in a password-protected database and logged in a personal folder that can be viewed at any time by entering their mobile phone number at www.HouseFront.com.

“The mobile phone is now the access point by which people get information,” notes Eberhard. “The quicker and more directly we can access information, the more informed we are as consumers. HouseFront provides immediate, accurate mobile data.”

Of the 230 million cell phones subscribed in the <?xml:namespace prefix = st1 ns = "urn:schemas-microsoft-com:office:smarttags" />U.S., 95 percent are capable of text messaging. Last year alone, text message usage skyrocketed 92 percent, with 18.7 billion messages sent in the month of December, 2006.

The service uses patent pending technology that harnesses data from Multiple Listing Services (MLS) and unique neighborhood clustering to systematically improve the depth and accuracy of residential real estate intelligence. While the data is in its beta version, Eberhard anticipates future user options. The next development is the release of short code 22727, which spells CASAS, and will be a Spanish user interface of HouseFront’s text message and online services.

Eberhard, who founded HouseFront in late 2006, is a pioneer in the emerging mobile space. The 28-year old entrepreneur founded 9Squared in 2001, one of the first providers of downloadable ringtones. In 2004, he sold the company to UK-based Monstermob Group PLC, a publicly traded company with reach in 19 countries. He subsequently created HouseFront to tap into the possibilities of text message technology.

About HouseFront
HouseFront is a privately-held company founded in 2006 and based in Denver, CO. The real estate information services company uses the newest patent pending technology and consistently accurate housing data to allow for instant and mobile access to property information across the U.S. For more information, please visit www.HouseFront.com or send a text message to 46873 (HOUSE) with a residential property address.<?xml:namespace prefix = o ns = "urn:schemas-microsoft-com:office:office" />