Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.
The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.
| Rank | Digital/Specialist Agency | Location | Network | Region | Points |
|---|---|---|---|---|---|
| 1 | Hellosquare | Durban | South Africa | 80.2 | |
| 2 | Yonder Media | Johannesburg | GroupM | South Africa | 52.1 |
| 2 | Yonder Media | Cape Town | GroupM | South Africa | 52.1 |
| 4 | Entravision 365 Digital | Johannesburg | Entravision Communications | South Africa | 46.1 |
| 5 | Gorilla | Johannesburg | South Africa | 40.1 | |
| 6 | Oliver South Africa | Johannesburg | The Brandtech Group | South Africa | 28.1 |
| 7 | The Digital Media Collective | Johannesburg | South Africa | 24.1 | |
| 8 | iProspect | Johannesburg | Dentsu International | South Africa | 20.0 |
| 9 | Lumico | Johannesburg | South Africa | 16.0 | |
| 9 | Mark1 | Johannesburg | Duke Group | South Africa | 16.0 |
| 11 | Bonfire Media | Johannesburg | South Africa | 12.0 |