Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.
The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.
| Rank | Creative Agency | Network | Location | Region | Points |
|---|---|---|---|---|---|
| 1 | dentsu USA | Dentsu International | New York | North America | 25.8 |
| 2 | 160over90 | Chicago | North America | 17.2 | |
| 3 | ATTN: | Los Angeles | North America | 15.4 | |
| 4 | Starmark | Fort Lauderdale | North America | 12.9 | |
| 5 | Leo Burnett | Leo Burnett | Boston | North America | 10.7 |
| 5 | Lopez Negrete Communications | Boston | North America | 10.7 | |
| 7 | MullenLowe | MullenLowe Group | New York | North America | 8.6 |
| 7 | Toaster | San Francisco | North America | 8.6 | |
| 9 | Morrison | New York | North America | 5.0 |