Overview | MMA Global

Business Impact Index

Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.

2022 Winners

    Advertiser
    Global
    Brand
    Global
    Agency Network
    Global
    Creative Agency
    Global
    Media Agency
    Global
    Digital/Specialist Agency
    Global
    Solution Provider
    Global
    Advertiser
    North America
    Brand
    North America
    Agency Network
    North America
    Creative Agency
    North America
    Media Agency
    North America
    Digital/Specialist Agency
    North America
    Solution Provider
    North America
    Advertiser
    EMEA
    Brand
    EMEA
    Agency Network
    EMEA
    Creative Agency
    EMEA
    Media Agency
    EMEA
    Digital/Specialist Agency
    EMEA
    Solution Provider
    EMEA
    Advertiser
    APAC
    Brand
    APAC
    Agency Network
    APAC
    Creative Agency
    APAC
    Media Agency
    APAC
    Digital/Specialist Agency
    APAC
    Solution Provider
    APAC

The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.

In partnership with:

Warc

Top Advertisers - Europe 2022

Rank Advertiser Region Points
1 Unilever Europe 1343.7
2 Vodafone Europe 309.2
3 DIMES Europe 299.2
4 The Walt Disney Company Europe 252.4
5 PepsiCo Europe 237.4
6 L'Oréal Europe 214.0
7 Yapı Kredi Europe 181.9
8 The Coca-Cola Company Europe 171.0
9 Johnson & Johnson Europe 138.9
10 Koton Europe 128.1
11 Narcotics Anonymous Europe 125.2
12 Eti Europe 117.7
13 Aksigorta Europe 111.2
14 Reckitt Europe 109.1
15 Bayer Group Europe 107.0
15 Vestel Europe 107.0
15 Yum! Brands Europe 107.0
18 İşbank Europe 94.0
19 Affinity Europe 92.6
20 Nestlé Europe 85.6
21 McDonald's Europe 85.4
22 Akbank Europe 68.4
23 TEKNOSA Europe 66.2
24 Allianz Europe 59.1
25 sahibinden.com Europe 53.5
25 Trendyol Group Europe 53.5
27 Dot Incorporation Europe 50.0
27 La Societé Protectrice des Animaux Europe 50.0
29 Eczacıbaşı Tüketim Ãœrünleri Europe 44.9
30 OPET Europe 42.8
31 Santa Monica Travel and Tourism Europe 42.6
32 4PLAY Europe 38.4
33 Domino's Europe 38.3
34 Evyap Europe 36.3
35 Boyner Europe 34.1
35 Vivendi Europe 34.1
37 Eczacıbaşı Europe 32.1
37 Sabancı Holding Europe 32.1
39 Geely Europe 30.0
40 Türkiye İş Bankası Europe 29.9
41 Emirates NBD Europe 29.8
42 İstanbul Grand Airport Europe 23.5
43 Accor Europe 22.0
44 BMW Europe 21.4
44 iLab Ventures Europe 21.4
44 Mondelēz International Europe 21.4
47 Samsung Europe 19.2
48 Koç Holding Europe 17.0
48 NEOHUB Europe 17.0
48 Sanofi Europe 17.0
51 San Francisco Travel Association Europe 13.5
52 Banvit Europe 10.7
52 Bilyoner Europe 10.7
52 Bundle News Europe 10.7
52 DenizBank Europe 10.7
52 Garanti BBVA Europe 10.7
52 Kerevitaş Europe 10.7
52 LC Waikiki Europe 10.7
52 PayU Europe 10.7
52 Turkcell Europe 10.7
52 Unilver Europe 10.7
62 Hyundai Motor Group Europe 9.3
63 Arzum Europe 8.5
63 fizy Europe 8.5
65 Bloomberg Europe 4.3
65 DeFacto Europe 4.3
65 Procter & Gamble Europe 4.3