Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.
The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.
| Rank | Brand | Region | Points |
|---|---|---|---|
| 1 | UltraTech Cement | India | 175.7 |
| 2 | Swiggy | India | 98.1 |
| 3 | Aditya Birla Capital | India | 80.6 |
| 4 | Boost | India | 80.4 |
| 5 | Amazon Prime Video | India | 68.5 |
| 6 | Domex | India | 53.7 |
| 7 | HDFC Bank | India | 44.3 |
| 8 | CEAT | India | 40.3 |
| 8 | Fossil | India | 40.3 |
| 8 | MX Player | India | 40.3 |
| 11 | Intel | India | 36.3 |
| 12 | Cadbury Celebrations | India | 35.1 |
| 13 | Kia | India | 32.9 |
| 14 | MX TakaTak | India | 32.2 |
| 15 | Asian Paints | India | 28.6 |
| 15 | Dove | India | 28.6 |
| 17 | Rajasthan Royals | India | 28.2 |
| 18 | Netflix | India | 26.3 |
| 19 | Discovery+ | India | 24.5 |
| 20 | Airtel Payments Bank | India | 24.2 |
| 20 | Google Assistant | India | 24.2 |
| 20 | Google Pay | India | 24.2 |
| 20 | MakeMyTrip | India | 24.2 |
| 20 | Pepsi | India | 24.2 |
| 25 | Mentos | India | 20.2 |
| 25 | Signature | India | 20.2 |
| 27 | Cadbury 5 Star | India | 17.5 |
| 28 | Sprite | India | 16.5 |
| 29 | Adda52 | India | 16.1 |
| 29 | Axe | India | 16.1 |
| 29 | Domino's Pizza | India | 16.1 |
| 29 | Johnnie Walker | India | 16.1 |
| 29 | McDonald's | India | 16.1 |
| 29 | Pizza Hut | India | 16.1 |
| 29 | Vim | India | 16.1 |
| 36 | DTAC | India | 13.1 |
| 37 | Whisper | India | 12.8 |
| 38 | GCPL | India | 12.4 |
| 39 | Disney+ Hotstar | India | 12.1 |
| 39 | Max Life Insurance | India | 12.1 |
| 39 | Too Yumm | India | 12.1 |
| 42 | Cricbuzz | India | 10.0 |
| 43 | OnePlus | India | 9.4 |
| 44 | Coinswitch | India | 8.1 |
| 44 | Colors | India | 8.1 |
| 44 | Dell Technologies | India | 8.1 |
| 44 | Flipkart | India | 8.1 |
| 44 | ITC Masterchef | India | 8.1 |
| 44 | Jelimals | India | 8.1 |
| 44 | MFine | India | 8.1 |
| 44 | Pedigree | India | 8.1 |
| 44 | Sunfeast Dark Fantasy | India | 8.1 |
| 53 | India | 5.0 | |
| 53 | India | 5.0 | |
| 55 | Cadbury Dairy Milk | India | 4.4 |
| 55 | Clear | India | 4.4 |
| 57 | Accenture | India | 4.0 |
| 57 | Alpenliebe JuiCyfills | India | 4.0 |
| 57 | Bajaj Allianz General Insurance | India | 4.0 |
| 57 | Bajaj Allianz Motor Insurance | India | 4.0 |
| 57 | Bingo! | India | 4.0 |
| 57 | Center Fresh | India | 4.0 |
| 57 | Cipla | India | 4.0 |
| 57 | Coca-Cola | India | 4.0 |
| 57 | Cure.fit | India | 4.0 |
| 57 | Fevicol | India | 4.0 |
| 57 | Gradeup | India | 4.0 |
| 57 | HIT | India | 4.0 |
| 57 | KitKat | India | 4.0 |
| 57 | Lead School | India | 4.0 |
| 57 | Licious | India | 4.0 |
| 57 | Mamaearth | India | 4.0 |
| 57 | My11Circle | India | 4.0 |
| 57 | P&G Shiksha | India | 4.0 |
| 57 | PCA Automobiles | India | 4.0 |
| 57 | PNB MetLife | India | 4.0 |
| 57 | Royal Stag | India | 4.0 |
| 57 | RummyCircle | India | 4.0 |
| 57 | Safe Painting Service | India | 4.0 |
| 57 | Snickers | India | 4.0 |
| 57 | Tata Sampann | India | 4.0 |
| 57 | Unilever | India | 4.0 |
| 57 | Viroprotek | India | 4.0 |
| 57 | Zivame | India | 4.0 |