Business Impact Index | MMA

Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.

2020 Winners

    Advertiser
    Global
    Brand
    Global
    Agency Network
    Global
    Holding Company
    Global
    Creative Agency
    Global
    Media Agency
    Global
    Digital/Specialist Agency
    Global
    Solution Provider
    Global
    Advertiser
    North America
    Brand
    North America
    Creative Agency
    North America
    Media Agency
    North America
    Digital/Specialist Agency
    North America
    Enabling Technology
    North America
    Advertiser
    EMEA
    Brand
    EMEA
    Creative Agency
    EMEA
    Media Agency
    EMEA
    Digital/Specialist Agency
    EMEA
    Enabling Technology
    EMEA
    Advertiser
    APAC
    Brand
    APAC
    Creative Agency
    APAC
    Media Agency
    APAC
    Digital/Specialist Agency
    APAC
    Enabling Technology
    APAC

The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers, brands and solution providers driving significant business impact.

In partnership with:

Warc

Top Brands - APAC 2020

Filter by Region / Country
RankBrandIndustryRegionPoints
1 Coca-Cola Soft Drinks APAC 159.7
2 Google Technology & Electronics APAC 130.8
3 Biti's Hunter Retail APAC 122.2
4 McDonald's Retail APAC 118.2
5 Pepsi Soft Drinks APAC 109.9
6 Lifebuoy Toiletries & Cosmetics APAC 108.0
7 ZaloPay Financial Services APAC 106.8
8 Clear Toiletries & Cosmetics APAC 100.9
9 Nescafé Soft Drinks APAC 100.4
10 Nike Clothing & Accessories APAC 100.0
11 Wyeth Nutrition Food APAC 98.0
12 ViettelPay Financial Services APAC 94.9
13 Spotify Media & Publishing APAC 83.3
14 Rexona Toiletries & Cosmetics APAC 81.9
15 Aditya Birla Capital Financial Services APAC 80.6
15 Kia Automotive APAC 80.6
17 Center Fresh Food APAC 77.7
18 Berocca Pharma & Healthcare APAC 70.3
19 X-Men Toiletries & Cosmetics APAC 67.8
20 DTAC Telecoms & Utilities APAC 65.7
21 Cadbury Food APAC 64.8
22 Nivea Toiletries & Cosmetics APAC 59.0
23 Bear Brand Soft Drinks APAC 57.8
24 UnionBank Financial Services APAC 57.5
25 Pond's Toiletries & Cosmetics APAC 55.6
26 DiDi Travel, Transport & Tourism APAC 52.5
27 Mumbai Police / Punjab Police Non-profit, public sector & education APAC 50.5
28 Johnnie Walker Alcoholic Drinks APAC 50.0
29 Wall's Food APAC 49.7
30 Asian Paints Household & Domestic APAC 48.4
31 Sephora Toiletries & Cosmetics APAC 46.3
32 Vsmart Technology & Electronics APAC 45.1
33 BRI Financial Services APAC 44.3
34 Tiki Retail APAC 44.1
35 Intel Technology & Electronics APAC 42.4
36 Frisian Flag Soft Drinks APAC 41.7
36 IM3 Ooredoo Telecoms & Utilities APAC 41.7
38 Castrol Automotive APAC 41.6
39 Netflix Media & Publishing APAC 40.3
39 RummyCircle Media & Publishing APAC 40.3
39 Zivame Clothing & Accessories APAC 40.3
42 BKPM Non-profit, public sector & education APAC 40.2
42 Dancow Nutritods Soft Drinks APAC 40.2
42 Head & Shoulders Toiletries & Cosmetics APAC 40.2
45 GrabFood Retail APAC 40.1
45 Highlands Coffee Retail APAC 40.1
45 Strongbow Alcoholic Drinks APAC 40.1
48 Softlogic Life Insurance Financial Services APAC 39.4
49 Tiger Alcoholic Drinks APAC 36.1
50 Google Assistant Technology & Electronics APAC 32.2
50 HDFC Bank Financial Services APAC 32.2
50 Kororo Food APAC 32.2
53 Google Shopping Technology & Electronics APAC 30.8
54 Blueair Technology & Electronics APAC 30.0
54 L'Oréal Toiletries & Cosmetics APAC 30.0
56 Promina Food APAC 28.5
57 Active Wheel Household & Domestic APAC 28.2
57 Marks & Spencer Retail APAC 28.2
57 MySchoolReviews.com Media & Publishing APAC 28.2
60 Mirinda Soft Drinks APAC 28.1
61 Dove Toiletries & Cosmetics APAC 27.5
62 Dettol Household & Domestic APAC 26.3
62 Mastercard Financial Services APAC 26.3
62 Volkswagen Automotive APAC 26.3
62 Warrior Energy Drink Soft Drinks APAC 26.3
66 Chupa Chups Food APAC 26.1
67 Axis Bank Financial Services APAC 24.2
67 Bridgestone Automotive APAC 24.2
67 Estée Lauder Toiletries & Cosmetics APAC 24.2
67 Sunfeast Dark Fantasy Food APAC 24.2
71 Indomie Food APAC 24.1
71 KitKat Food APAC 24.1
73 Generali Financial Services APAC 24.0
73 VinFast Automotive APAC 24.0
73 Zalo Media & Publishing APAC 24.0
76 Dancow Soft Drinks APAC 20.8
77 Kotak Mahindra Bank Financial Services APAC 20.2
78 SuperNAN Food APAC 20.0
79 Yale Business & Industrial APAC 17.5
80 Anlene Food APAC 16.1
80 Bank Mandiri Financial Services APAC 16.1
80 Hari Bersih Non-profit, public sector & education APAC 16.1
80 Harpic Toiletries & Cosmetics APAC 16.1
80 Jolly Rancher Food APAC 16.1
80 Kingfisher Alcoholic Drinks APAC 16.1
80 Max Life Insurance Financial Services APAC 16.1
80 Milo NutriUp Soft Drinks APAC 16.1
80 redBus Travel, Transport & Tourism APAC 16.1
80 Royal Enfield Automotive APAC 16.1
80 TikTok Media & Publishing APAC 16.1
80 Vision Express Retail APAC 16.1
92 Bivina Alcoholic Drinks APAC 16.0
92 Bye Bye Fever Pharma & Healthcare APAC 16.0
92 Revive Soft Drinks APAC 16.0
92 Tea+ Soft Drinks APAC 16.0
96 Proton Automotive APAC 13.1
97 Friso Food APAC 12.8
97 Tata Altroz Automotive APAC 12.8
99 Burger King Retail APAC 12.4
99 Maggi Food APAC 12.4
99 XL Axiata Telecoms & Utilities APAC 12.4
102 Mentos Food APAC 12.1
102 Sampoerna Retail Community Retail APAC 12.1
102 Sasa Food APAC 12.1
105 Heineken Silver Alcoholic Drinks APAC 12.0
106 OMO Household & Domestic APAC 10.0
106 Unilever Toiletries & Cosmetics APAC 10.0
108 Breeze Household & Domestic APAC 8.8
108 Marriott Travel, Transport & Tourism APAC 8.8
108 Provincial Electricity Authority Telecoms & Utilities APAC 8.8
108 United International Pictures Media & Publishing APAC 8.8
112 Apple Technology & Electronics APAC 8.4
112 Lactogrow Soft Drinks APAC 8.4
112 Perfetti Van Melle Food APAC 8.4
115 Alpenlibe Food APAC 8.1
115 Dunzo Retail APAC 8.1
115 McDowell’s No1 Soda Alcoholic Drinks APAC 8.1
115 Nikon Technology & Electronics APAC 8.1
115 Signature Alcoholic Drinks APAC 8.1
115 Sunfeast Wonderzmilk Soft Drinks APAC 8.1
115 Zomato Retail APAC 8.1
122 7 Up Soft Drinks APAC 8.0
122 Biti's Retail APAC 8.0
122 Budweiser Alcoholic Drinks APAC 8.0
122 Emtek Technology & Electronics APAC 8.0
122 Ensure Gold Food APAC 8.0
122 Novaland Business & Industrial APAC 8.0
122 Rejoice Toiletries & Cosmetics APAC 8.0
129 Durex Pharma & Healthcare APAC 5.0
129 WOW Holiday Travel, Transport & Tourism APAC 5.0
131 Bebelac Food APAC 4.4
131 Mie Sedaap Food APAC 4.4
133 Acecook Food APAC 4.0
133 Aditya Birla Capital Health Insurance Financial Services APAC 4.0
133 Bumble Media & Publishing APAC 4.0
133 Citibank Financial Services APAC 4.0
133 Citra Toiletries & Cosmetics APAC 4.0
133 Dancow Excelnutri+ Soft Drinks APAC 4.0
133 Dompet Dhuafa Non-profit, public sector & education APAC 4.0
133 Gaana Media & Publishing APAC 4.0
133 HDFC Life Financial Services APAC 4.0
133 Ion Water Soft Drinks APAC 4.0
133 Lizol Household & Domestic APAC 4.0
133 Matahari Department Store Retail APAC 4.0
133 Men's Biore Toiletries & Cosmetics APAC 4.0
133 MG Motor Automotive APAC 4.0
133 Pediasure Soft Drinks APAC 4.0
133 Red Bull Soft Drinks APAC 4.0
133 Tata Mutual Fund Financial Services APAC 4.0
133 Total Automotive APAC 4.0
133 Traveloka Travel, Transport & Tourism APAC 4.0
133 Unacademy Media & Publishing APAC 4.0
133 Western Digital Technology & Electronics APAC 4.0
133 XL Home Telecoms & Utilities APAC 4.0