MMA Smarties Business Impact Index - Rankings Detail | MMA Global

Top Media Agencies - APAC 2023

Wavemaker


Overall Rank:9
Points:209.1
Awards Won:44
Finalist(s) Achieved:33

Best in Show(s) Won:0
Gold(s) Won:13
Silver(s) Won:13
Bronze(s) Won:18
Location:Jakarta
Region:APAC
Network:WPP

Campaigns and Awards 2023

Campaign NameBrandAdvertiserAgencyLocationCategoryAwards ProgramAwards Won

5 Star Mush Detector

Cadbury

Mondel?z International

Wavemaker

India

Customer (CX) / User Experience (UX) & Design

Smarties APAC

Bronze

5 Stars Everywhere

Cadbury

Mondel?z International

Wavemaker

India

Short or Long Form Video

Smarties APAC

Silver

BringBack2011

Oreo

Mondel?z International

Wavemaker

India

Cross Digital Media Marketing, Social Media Marketing

Smarties APAC

Finalist (2)

Proud Sponsors of Groundstaff

Cadbury

Mondel?z International

Wavemaker

India

Brand Purpose / Activism

Smarties APAC

Finalist

#CheerForAllSports

Cadbury

Mondel?z International

Wavemaker

India

Real Time Marketing

Smarties APAC

Finalist

ConFUSEing Controller

Cadbury

Mondel?z International

Wavemaker

India

Gaming, Gamification & E-Sports

Smarties APAC

Finalist

HeartSpeak: Voice of the Voiceless

Blibli

Djarum

Wavemaker

Indonesia

Social Impact Marketing, Experimental / Innovation Technology

Smarties APAC

Silver (2)

Noah X Tommy Hilfiger

Tommy Hilfiger

PVH

Wavemaker

China (Mainland)

Spatial / AR / VR / NFT / Metaverse Tech, Live (Streaming) E-commerce

Smarties APAC

Silver (2)

Secret Messages

Cadbury

Mondel?z International

Wavemaker

India

Brand Experience, Omnichannel Marketing, Spatial / AR / VR / NFT / Metaverse Tech, Social Media Marketing

Smarties APAC

Gold (3), Silver

Smile to Unlock: E-commerce Discounts Meet Joyful Engagement

Blibli

Djarum

Wavemaker

Indonesia

Experimental / Innovation Technology, Spatial / AR / VR / NFT / Metaverse Tech, Integrated Ecommerce Innovation

Smarties APAC

Bronze (3)

#FaithNotForce

Bournvita

Mondel?z International

Wavemaker

India

Social Impact Marketing, Short or Long Form Video

Smarties India

Finalist (2)

#SmileOutLoud

Colgate

Colgate-Palmolive Company

Wavemaker

India

Social Impact Marketing

Smarties India

Finalist

5 Star Mush Detector

Cadbury

Mondel?z International

Wavemaker

India

Social Media Marketing

Smarties India

Gold

Bijli Gul 2.0 - Power Off, Luminous On

Luminous Power Technologies

Luminous Power Technologies

Wavemaker

India

Cross Digital Media Marketing, Personalisation

Smarties India

Gold, Bronze

BringBack2011

Oreo

Mondel?z International

Wavemaker

India

Cross Digital Media Marketing

Smarties India

Gold

Connected Rakhi

Cadbury

Mondel?z International

Wavemaker

India

Experimental / Innovation Technology

Smarties India

Finalist

Proud Sponsors of Groundstaff

Cadbury

Mondel?z International

Wavemaker

India

Brand Purpose / Activism

Smarties India

Silver

#CheerForAllSports

Cadbury

Mondel?z International

Wavemaker

India

Diversity & Inclusion, Real Time Marketing, Customer (CX) / User Experience (UX) & Design

Smarties India

Bronze, Finalist (2)

Valentine's Day 2023 Gamified Engagement campaign

Cadbury

Mondel?z International

Wavemaker

India

Integrated Ecommerce Innovation

Smarties India

Finalist

Valentine's Day Unforgettable Love Tips

Cadbury

Mondel?z International

Wavemaker

India

Personalisation

Smarties India

Silver

ConFUSEing Controller

Cadbury

Mondel?z International

Wavemaker

India

Gaming, Gamification & E-Sports

Smarties India

Finalist

Driving high ROI campaigns via Service Commerce for L'Oreal Professional Division

L'Oréal

L'Oréal

Wavemaker

India

Customer Journey Marketing - Lead Generation / CRM

Smarties India

Silver

Halloween Treasure Hunt

Alpenliebe Juzt Jelly

Perfetti Van Melle

Wavemaker

India

Audio / Voice / Sonic Branding

Smarties India

Gold

How we hacked India's biggest reality show to drive performance goals.

Vodafone Idea Limited

Vodafone Idea Limited

Wavemaker

India

Omnichannel Marketing

Smarties India

Silver

India unites together to co-create next favorite Cadbury flavor

Cadbury

Mondel?z International

Wavemaker

India

Customer (CX) / User Experience (UX) & Design

Smarties India

Bronze

JioSaavn X Center Fresh Valentine's Day

JioSaavn

Jio Platforms

Wavemaker

India

Audio / Voice / Sonic Branding, Personalisation

Smarties India

Bronze, Finalist

Oreo Recipes - Baker's republic of Oreo

Oreo

Mondel?z International

Wavemaker

India

Data Insights / Contextual Marketing

Smarties India

Finalist

Perk Chaapless Champion

Peek Freans

Mondel?z International

Wavemaker

India

Creator / Influencer / Celebrity Marketing

Smarties India

Finalist

Perk Disclaimers

Peek Freans

Mondel?z International

Wavemaker

India

Personalisation, Real Time Marketing

Smarties India

Gold, Bronze

SaveThe20Coin

Oreo

Mondel?z International

Wavemaker

India

Instant Impact / Promotion

Smarties India

Gold

Secret Messages

Cadbury

Mondel?z International

Wavemaker

India

India Best in Show, Omnichannel Marketing, Brand Experience, Social Media Marketing, Customer (CX) / User Experience (UX) & Design

Smarties India

Gold, Silver, Finalist (2)

The World's Biggest Football Party Ever

JioCinema

Network18 Group

Wavemaker

India

Cross Digital Media Marketing

Smarties India

Bronze

Awal Semua Kebaikan

Bebelac

Danone

Wavemaker

Indonesia

Social Impact Marketing

Smarties Indonesia

Finalist

The Dawn Of A New Era in Remarketing with Personalisation

Blibli

Djarum

Wavemaker

Indonesia

Personalisation

Smarties Indonesia

Bronze

From Dropout to Sold-Out: A Remarketing Strategy that Reshaped Ecommerce Success

Blibli

Djarum

Wavemaker

Indonesia

Spatial / AR / VR / NFT / Metaverse Tech, Customer (CX) / User Experience (UX) & Design, Programmatic

Smarties Indonesia

Silver, Bronze, Finalist

Bright Complete Anti Acne - Drawat Masteclass

Garnier

L'Oréal

Wavemaker

Indonesia

Experimental / Innovation Technology

Smarties Indonesia

Finalist

Amplifying Product Unique Selling Point through Gamification

Garnier

L'Oréal

Wavemaker

Indonesia

Gaming, Gamification & E-Sports

Smarties Indonesia

Finalist

HeartSpeak: Voice of the Voiceless

Blibli

Djarum

Wavemaker

Indonesia

Brand Experience, Experimental / Innovation Technology

Smarties Indonesia

Gold, Finalist

Sense of Purpose – Catalyze the Indonesian consumer consciousness towards sustainability

L'Oréal

L'Oréal

Wavemaker

Indonesia

Social Impact Marketing

Smarties Indonesia

Finalist

Owning micro-moments with #AQUADULU

AQUA

Danone

Wavemaker

Indonesia

Real Time Marketing

Smarties Indonesia

Finalist

Pretz Captivated Indonesian Gen Z with Online-to-Offline experience

Pretz

Mondel?z International

Wavemaker

Indonesia

Data Insights / Contextual Marketing, O2O / New Retail / Innovative & New Tech Sales Channels

Smarties Indonesia

Finalist (2)

Smile to Unlock: E-commerce Discounts Meet Joyful Engagement

Blibli

Djarum

Wavemaker

Indonesia

Programmatic, Spatial / AR / VR / NFT / Metaverse Tech, Personalisation

Smarties Indonesia

Silver, Bronze, Finalist

We Skincare About You: Bringing New York to Jakarta

Kiehl's

L'Oréal

Wavemaker

Indonesia

Brand Experience

Smarties Indonesia

Bronze

Winning Local Battle in Central Java Region

AQUA

Danone

Wavemaker

Indonesia

Omnichannel Marketing

Smarties Indonesia

Bronze

Worth It Squad: Putting the Spotlight on Diverse Indonesian Beauty

L'Oréal

L'Oréal

Wavemaker

Indonesia

Social Media Marketing

Smarties Indonesia

Finalist

Powderfilled campaign

Alpenliebe

Perfetti Van Melle

Wavemaker

Vietnam

Spatial / AR / VR / NFT / Metaverse Tech, Experimental / Innovation Technology, Customer (CX) / User Experience (UX) & Design

Smarties Vietnam

Bronze, Finalist (2)

Mentos Fanta Limited Edition Launch - The Most Unexpected Collaboration Ever

Mentos

Perfetti Van Melle

Wavemaker

Vietnam

Product and / or Service Launch

Smarties Vietnam

Bronze

150th Anniversary campaign on Lazada

Shiseido

Shiseido

Wavemaker

Vietnam

Integrated Ecommerce Innovation

Smarties Vietnam

Finalist

From Dropout to Sold-Out: A Remarketing Strategy that Reshaped Ecommerce Success

Blibli

Djarum

Wavemaker

Indonesia

Personalisation

Smarties X

Gold

Smile to Unlock: E-commerce Discounts Meet Joyful Engagement

Blibli

Djarum

Wavemaker

Indonesia

Spatial / AR / VR / NFT / Metaverse Tech

Smarties X

Gold

Amplifying Product Unique Selling Point through Gamification

Garnier

L'Oréal

Wavemaker

Indonesia

Gaming, Gamification & E-Sports

Smarties Indonesia

Finalist

Ramadan - Playable Ad

Blibli

Djarum

Wavemaker

Indonesia

Customer (CX) / User Experience (UX) & Design

Smarties Indonesia

Bronze