Unilever

---

Campaigns and Awards 2022

Campaign Name	Brand	Advertiser	Agency	Location	Category	Awards Program	Awards Won
#BebasGerah: Liberating Indonesian Hijabi from Stifling Heat	Vaseline	Unilever	Mindshare	Indonesia	Diversity  &  Inclusion, Product / Service Launch	Smarties Indonesia	Silver, Finalist
Rambutku, Mahkotaku	Dove	Unilever	Mindshare	Indonesia	Short or Long Form Video	Smarties Indonesia	Bronze
Gerak Campaign Packs a Strong Punch with Gamification	Rexona	Unilever	PT Wira Pamungkas Pariwara	Indonesia	Experimental / Innovation Technology	Smarties Indonesia	Finalist
Complete 8 on Lockscreen	Pepsodent	Unilever	Glance	Indonesia	Integrated Ecommerce Innovation	Smarties Indonesia	Finalist
Mobile Gamification Delivers Blockbuster Engagement for Pond’s Men X Spider-Man Campaign	Pond's	Unilever	Digital Turbine	Indonesia	Customer Experience (CX), Short or Long Form Video	Smarties Indonesia	Gold, Finalist
Planet Pizza Campaign Dishes Out Delicious Food & Market Figures	Royco	Unilever	Digital Turbine	Indonesia	Cross Platform - All Media	Smarties Indonesia	Finalist
Gerak Campaign Packs a Strong Punch with Gamification	Rexona	Unilever	Digital Turbine	Indonesia	Experimental / Innovation Technology	Smarties Indonesia	Finalist
Paddle Pop Thrills Parents and Kids with the "Choco Magma Land" Treasure Hunt	Paddle Pop	Unilever	InMobi	Indonesia	Product / Service Launch	Smarties Indonesia	Finalist
Complete 8 on Lockscreen	Pepsodent	Unilever	InMobi	Indonesia	Integrated Ecommerce Innovation	Smarties Indonesia	Finalist
Return of Viennetta	Viennetta	Unilever	InMobi	Indonesia	O2O / New Retail / Innovative Sales Channels	Smarties Indonesia	Bronze
Bango and Royco Achieves Full Full-funnel Efficiency with Online-to-Offline Sampling Program	Bango / Royco	Unilever	InMobi	Indonesia	O2O / New Retail / Innovative Sales Channels	Smarties Indonesia	Finalist
#BebasGerah: Liberating Indonesian Hijabi from Stifling Heat	Vaseline	Unilever	Wunderman Thompson	Indonesia	Diversity  &  Inclusion, Product / Service Launch	Smarties Indonesia	Silver, Finalist
From Ice-Tea to Ice-Cream!	Cornetto	Unilever	Mindshare	Indonesia	Customer Experience (CX)	Smarties Indonesia	Silver
Mood for thought!	Cornetto	Unilever	Mindshare	Indonesia	Personalization	Smarties Indonesia	Bronze
Mobile Gamification Delivers Blockbuster Engagement for Pond’s Men X Spider-Man Campaign	Pond's	Unilever	Mindshare	Indonesia	Customer Experience (CX), Short or Long Form Video	Smarties Indonesia	Gold, Finalist
Festival Foodpreneur Bersinar: There is always a way for Indonesian women to shine!	Sunlight	Unilever	Mindshare	Indonesia	Social Impact Marketing	Smarties Indonesia	Gold
Rambutku, Mahkotaku	Dove	Unilever	Ogilvy	Indonesia	Short or Long Form Video	Smarties Indonesia	Bronze
Planet Pizza Campaign Dishes Out Delicious Food & Market Figures	Royco	Unilever	Mindshare	Indonesia	Cross Platform - All Media	Smarties Indonesia	Finalist
Gerak Campaign Packs a Strong Punch with Gamification	Rexona	Unilever	Mindshare	Indonesia	Experimental / Innovation Technology	Smarties Indonesia	Finalist
Paddle Pop Thrills Parents and Kids with the "Choco Magma Land" Treasure Hunt	Paddle Pop	Unilever	Mindshare	Indonesia	Product / Service Launch	Smarties Indonesia	Finalist
Complete 8 on Lockscreen	Pepsodent	Unilever	Mindshare	Indonesia	Integrated Ecommerce Innovation	Smarties Indonesia	Finalist
Return of Viennetta	Viennetta	Unilever	Mindshare	Indonesia	O2O / New Retail / Innovative Sales Channels	Smarties Indonesia	Bronze
Bango and Royco Achieves Full Full-funnel Efficiency with Online-to-Offline Sampling Program	Bango / Royco	Unilever	Mindshare	Indonesia	O2O / New Retail / Innovative Sales Channels	Smarties Indonesia	Finalist
When good health is just a call away!	Lifebuoy	Unilever	Mindshare	Indonesia	Social Impact Marketing	Smarties Indonesia	Silver