Unilever

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Campaigns and Awards 2022

Campaign Name	Brand	Advertiser	Agency	Location	Category	Awards Program	Awards Won
Beautiful When Clean	Cif	Unilever	PHD	Turkey	Brand Purpose/Activism, Social Impact Marketing	Smarties Turkey	Gold, Silver
Beautiful When Clean	Cif	Unilever	Titrifikir	Turkey	Brand Purpose/Activism, Social Impact Marketing	Smarties Turkey	Gold, Silver
Pleasure House	Magnum	Unilever	Golin	Turkey	Brand Experience	Smarties Turkey	Bronze
Beautiful When Clean	Cif	Unilever	Zon	Turkey	Brand Purpose/Activism, Social Impact Marketing	Smarties Turkey	Gold, Silver
Change for the better	LUX	Unilever	1989	Vietnam	Spatial Technology, Short or Long Form Video	Smarties APAC	Silver, Finalist
Change for the better	LUX	Unilever	1989	Vietnam	XR Technology – (AR/VR/MR)	Smarties X	Bronze
AXE Spreads Love and Pride	AXE	Unilever	LOLA MullenLowe	UK	Diversity & Inclusion, Brand Experience, XR Technology - (AR/VR/MR), Social Media Marketing	Smarties EMEA	Gold, Bronze, Finalist (2)
Spotify 3D ASMR	Knorr	Unilever	PHD	Turkey	Audio / Voice / Sonic Branding	Smarties EMEA	Silver
#DeÄŸişimSensizOlmaz AI Video Under OMO's Gaia Campaign	OMO	Unilever	PHD	Turkey	Experimental / Innovation Technology, Sustainability (Brand & Product & Initiative), Real Time Marketing	Smarties EMEA	Silver, Finalist (2)
#DeÄŸişimSensizOlmaz AI Video Under OMO's Gaia Campaign	OMO	Unilever	PHD	Turkey	Experimental / Innovation Technology, Real Time Marketing	Smarties Turkey	Bronze, Finalist
Iftar Time Knorr Time	Knorr	Unilever	Pixiu Digital	Turkey	Geo Targeting, Real Time Marketing	Smarties Turkey	Bronze (2)
Loyalty Journey with Data Collection Calendar Launch	Algida	Unilever	Standby Creative Group	Turkey	Lead Generation	Smarties Turkey	Finalist
Pleasure House	Magnum	Unilever	PHD	Turkey	Brand Experience	Smarties Turkey	Bronze
The Story of Numbers	Cif	Unilever	nabulu	Turkey	Social Media Marketing, Creator / Influencer Marketing	Smarties Turkey	Silver, Finalist
Beautiful When Clean	Cif	Unilever	Sobraz	Turkey	Brand Purpose/Activism, Social Impact Marketing	Smarties Turkey	Gold, Silver
Spotify 3D ASMR	Knorr	Unilever	PHD	Turkey	Audio / Voice / Sonic Branding	Smarties Turkey	Finalist
Winner Winner Chicken Dinner	Algida / KFC	Unilever	Publishme	Turkey	Partnerships Marketing, Gaming, Gamification & E-Sports, Instant Impact, Integrated Ecommerce Innovation	Smarties Turkey	Gold, Silver (2), Bronze
Putting Commerce in Social Commerce	Comfort	Unilever	Always Marketing	China	Product / Service Launch, Social Media Marketing	Smarties APAC	Finalist (2)
Change for the better	LUX	Unilever	Fision	Vietnam	Spatial Technology, Short or Long Form Video	Smarties APAC	Silver, Finalist
Closeup Earns the Right to Play with Mobile Gamers	Closeup	Unilever	GroupM	Philippines	Gaming, Gamification & E-Sports, Metaverse	Smarties APAC	Finalist (2)
#BebasGerah: Liberating Indonesian Hijabi from Stifling Heat	Vaseline	Unilever	Mindshare	Indonesia	Diversity  &  Inclusion, Product / Service Launch	Smarties Indonesia	Silver, Finalist
Rambutku, Mahkotaku	Dove	Unilever	Mindshare	Indonesia	Short or Long Form Video	Smarties Indonesia	Bronze
Gerak Campaign Packs a Strong Punch with Gamification	Rexona	Unilever	PT Wira Pamungkas Pariwara	Indonesia	Experimental / Innovation Technology	Smarties Indonesia	Finalist
Dirt for Good (China)	OMO	Unilever	UNITE	China	Brand Awareness/Experience Improvement/Product or Service Launch, Sustainable marketing	Smarties China	Silver, Bronze
"Fearless 1980” Digital Collectibles	Clear	Unilever	GroupM	China	Entertainment Marketing Creative(Entertainment / Sports / Stars etc.), Live E-commerce	Smarties China	Silver, Bronze
Yazle Clear 2022	Clear	Unilever	PHD	United Arab Emirates	Sustainability (Brand & Product & Initiative)	Smarties MENA	Finalist
Change for the better	LUX	Unilever	Fision	Vietnam	XR Technology – (AR/VR/MR)	Smarties X	Bronze
Director Mix/Coda	Magnum	Unilever	Standby Creative Group	Turkey	Data Insights	Smarties X	Silver
Vim Black	Vim	Unilever	Lowe Lintas	India	Short or Long Form Video	Smarties X	Gold
Yumoş Sıkılıyor	Yumoş	Unilever	Wunderman Thompson	Turkey	Product / Service Launch, Creator / Influencer Marketing	Smarties X	Silver, Finalist
Plant Power	Dove	Unilever	Initiative	Brazil	Lançamento de Produto / Serviço (Product / Service Launch), Marketing de Mídia Social / Criadores & Influencers (Social Media Marketing / Creator / Influence Marketing) , Vídeo (Video Advertising / AR / VR / MR)	Smarties Brazil	Finalist (3)
Contextual gondolas, moving away from typical e-commerce aisles	Unilever	Unilever	Initiative	Colombia	Geolocalización (Geotargeting)	Smarties Hispanic LATAM	Finalist
Director Mix/Coda	Magnum	Unilever	Google	Turkey	Data Insights, Lead Generation, Personalization	Smarties Turkey	Silver (2), Finalist
Pleasure House	Magnum	Unilever	PPR	Turkey	Brand Experience	Smarties Turkey	Bronze
Aanandam Aarambam - Happiness starts with a Cup of Bru	BRU	Unilever	Yellow AI	India	Short or Long Form Video	Smarties APAC	Bronze
Game Stamina Ka	Boost	Unilever	MX TakaTak	India	Gaming, Gamification & E-Sports, Social Impact Marketing, Diversity & Inclusion, Social Media Marketing, Customer Experience (CX)	Smarties APAC	Gold, Silver (3), Bronze
Game Stamina Ka	Boost	Unilever	MX TakaTak	India	Gaming, Gamification & E-Sports, Diversity & Inclusion, Social Media Marketing, Customer Experience (CX)	Smarties India	Gold, Silver, Finalist (2)
Aanandam Aarambam - Happiness starts with a Cup of Bru	BRU	Unilever	Disney+ Hotstar	India	Experimental / Innovation Technology	Smarties India	Finalist
Complete 8 on Lockscreen	Pepsodent	Unilever	Glance	Indonesia	Integrated Ecommerce Innovation	Smarties Indonesia	Finalist
Aanandam Aarambam - Happiness starts with a Cup of Bru	BRU	Unilever	Disney+ Hotstar	India	Social Messaging / Chat Apps / Text Messaging	Smarties X	Bronze
Director Mix/Coda	Magnum	Unilever	Standby Creative Group	Turkey	Data Insights, Lead Generation, Personalization	Smarties EMEA	Gold, Silver (2)
AXE Spreads Love and Pride	AXE	Unilever	Snap Inc	UK	Diversity & Inclusion, Brand Experience, XR Technology - (AR/VR/MR), Social Media Marketing	Smarties EMEA	Gold, Bronze, Finalist (2)
Director Mix/Coda	Magnum	Unilever	Standby Creative Group	Turkey	Data Insights, Lead Generation, Personalization	Smarties Turkey	Silver (2), Finalist
Pleasure House	Magnum	Unilever	Colors	Turkey	Brand Experience	Smarties Turkey	Bronze
#CornettoCONEfessions	Cornetto	Unilever	Twitter	Philippines	Creator / Influencer Marketing	Smarties APAC	Finalist
Aanandam Aarambam - Happiness starts with a Cup of Bru	BRU	Unilever	Disney+ Hotstar	India	Short or Long Form Video	Smarties APAC	Bronze
Putting Commerce in Social Commerce	Comfort	Unilever	TFT	China	Product / Service Launch, Social Media Marketing	Smarties APAC	Finalist (2)
Game Stamina Ka	Boost	Unilever	Nazara Technologies	India	Gaming, Gamification & E-Sports, Social Impact Marketing, Diversity & Inclusion, Social Media Marketing, Customer Experience (CX)	Smarties APAC	Gold, Silver (3), Bronze
Change for the better	LUX	Unilever	Motix	Vietnam	Spatial Technology, Short or Long Form Video	Smarties APAC	Silver, Finalist
Selecta Supreme Drives Purchases with an Online to Offline Shoppable Experience	Selecta	Unilever	InMobi	Philippines	O2O / New Retail / Innovative Sales Channels	Smarties APAC	Finalist
Game Stamina Ka	Boost	Unilever	Nazara Technologies	India	Gaming, Gamification & E-Sports, Diversity & Inclusion, Social Media Marketing, Customer Experience (CX)	Smarties India	Gold, Silver, Finalist (2)
Aanandam Aarambam - Happiness starts with a Cup of Bru	BRU	Unilever	Yellow AI	India	Experimental / Innovation Technology	Smarties India	Finalist
Mobile Gamification Delivers Blockbuster Engagement for Pond’s Men X Spider-Man Campaign	Pond's	Unilever	Digital Turbine	Indonesia	Customer Experience (CX), Short or Long Form Video	Smarties Indonesia	Gold, Finalist
Planet Pizza Campaign Dishes Out Delicious Food & Market Figures	Royco	Unilever	Digital Turbine	Indonesia	Cross Platform - All Media	Smarties Indonesia	Finalist
Gerak Campaign Packs a Strong Punch with Gamification	Rexona	Unilever	Digital Turbine	Indonesia	Experimental / Innovation Technology	Smarties Indonesia	Finalist
Paddle Pop Thrills Parents and Kids with the "Choco Magma Land" Treasure Hunt	Paddle Pop	Unilever	InMobi	Indonesia	Product / Service Launch	Smarties Indonesia	Finalist
Complete 8 on Lockscreen	Pepsodent	Unilever	InMobi	Indonesia	Integrated Ecommerce Innovation	Smarties Indonesia	Finalist
Return of Viennetta	Viennetta	Unilever	InMobi	Indonesia	O2O / New Retail / Innovative Sales Channels	Smarties Indonesia	Bronze
Bango and Royco Achieves Full Full-funnel Efficiency with Online-to-Offline Sampling Program	Bango / Royco	Unilever	InMobi	Indonesia	O2O / New Retail / Innovative Sales Channels	Smarties Indonesia	Finalist
"Fearless 1980” Digital Collectibles	Clear	Unilever	SMT	China	Entertainment Marketing Creative(Entertainment / Sports / Stars etc.), Live E-commerce	Smarties China	Silver, Bronze
Put your money where your mouth is: Closeup with innovative voice recognition ad unit to promote new toothpaste range	Closeup	Unilever	InMobi	Egypt	Experimental / Innovation Technology	Smarties MENA	Gold
How Silverpush teamed up with Rexona to Move A Football-Crazed Country with Real-Time Sync Advertising	Rexona	Unilever	Silverpush	Egypt	Real Time Marketing	Smarties MENA	Finalist
Yazle Clear 2022	Clear	Unilever	SeenThis	United Arab Emirates	Sustainability (Brand & Product & Initiative)	Smarties MENA	Finalist
Aanandam Aarambam - Happiness starts with a Cup of Bru	BRU	Unilever	Yellow AI	India	Social Messaging / Chat Apps / Text Messaging	Smarties X	Bronze
Game Stamina Ka	Boost	Unilever	Nazara Technologies	India	Cross Platform - Digital Only, Diversity  &  Inclusion, Gaming, Gamification & E-Sports	Smarties X	Silver (3)
Change for the better	LUX	Unilever	Motix	Vietnam	XR Technology – (AR/VR/MR)	Smarties X	Bronze
Thumbstopping Beauty Biases	Dove	Unilever	Bobble AI	India	Social Messaging / Chat Apps / Text Messaging, Experimental / Innovation Technology, Data Insights	Smarties X	Gold (3)
B2B app reaches a new SHIKHAR(Peak) !!!	Shikhar	Unilever	Firework	India	Real Time Marketing	Smarties X	Bronze
Vim Black	Vim	Unilever	BoltD	India	Short or Long Form Video	Smarties X	Gold
Contextual gondolas, moving away from typical e-commerce aisles	Unilever	Unilever	Rappi	Colombia	Geolocalización (Geotargeting)	Smarties Hispanic LATAM	Finalist
Dirt For Good	OMO	Unilever	Titrifikir	Turkey	Sustainability (Brand & Product & Initiative), Brand Purpose/Activism, Social Impact Marketing	Smarties EMEA	Silver (2), Finalist
Refil	Omo	Unilever	Zon IME-Project Management	Turkey	Sustainability (Brand & Product & Initiative)	Smarties EMEA	Finalist
Director Mix/Coda	Magnum	Unilever	PHD	Turkey	Data Insights, Lead Generation, Personalization	Smarties EMEA	Gold, Silver (2)
AXE Spreads Love and Pride	AXE	Unilever	Mindshare	UK	Diversity & Inclusion, Brand Experience, XR Technology - (AR/VR/MR), Social Media Marketing	Smarties EMEA	Gold, Bronze, Finalist (2)
Spotify 3D ASMR	Knorr	Unilever	Digital Turbine	Turkey	Audio / Voice / Sonic Branding	Smarties EMEA	Silver
#DeÄŸişimSensizOlmaz AI Video Under OMO's Gaia Campaign	OMO	Unilever	RealWorks	Turkey	Experimental / Innovation Technology, Sustainability (Brand & Product & Initiative), Real Time Marketing	Smarties EMEA	Silver, Finalist (2)
#DeÄŸişimSensizOlmaz AI Video Under OMO's Gaia Campaign	OMO	Unilever	RealWorks	Turkey	Experimental / Innovation Technology, Real Time Marketing	Smarties Turkey	Bronze, Finalist
Axe Etkisi	AXE	Unilever	OLIVER	Turkey	Short or Long Form Video, Brand Experience, Product / Service Launch, Partnerships Marketing, Social / Influencer Commerce, Creator / Influencer Marketing	Smarties Turkey	Gold, Silver (4), Finalist
Changing Algida Ice Creams as the Weather Changes	Algida	Unilever	PHD	Turkey	Geo Targeting, Real Time Marketing	Smarties Turkey	Silver (2)
Cross Brands Data Partnership w Hopi	Algida	Unilever	PHD	Turkey	Partnerships Marketing	Smarties Turkey	Finalist
Dirt For Good	OMO	Unilever	Titrifikir	Turkey	Social Impact Marketing, Sustainability (Brand & Product & Initiative), Brand Purpose/Activism	Smarties Turkey	Gold, Silver, Bronze
'Hair Care Day'' First Time In Livestream Shopping	Dove	Unilever	Pik Kreatif	Turkey	Live (Streaming) E-Commerce, Social / Influencer Commerce	Smarties Turkey	Gold, Silver
Rocket Sky E-commerce	Dove	Unilever	Titrifikir	Turkey	Partnerships Marketing	Smarties Turkey	Finalist
Iftar Time Knorr Time	Knorr	Unilever	PHD	Turkey	Geo Targeting, Real Time Marketing	Smarties Turkey	Bronze (2)
Innovative Data Collection and Precision Marketing Roadmap	Unilever	Unilever	PHD	Turkey	Data Insights, Personalization	Smarties Turkey	Bronze (2)
Loyalty Journey with Data Collection Calendar Launch	Algida	Unilever	PHD	Turkey	Lead Generation	Smarties Turkey	Finalist
Mac&Cheese - Pasta that makes you smile	Knorr	Unilever	PHD	Turkey	Product / Service Launch	Smarties Turkey	Finalist
Director Mix/Coda	Magnum	Unilever	PHD	Turkey	Data Insights, Lead Generation, Personalization	Smarties Turkey	Silver (2), Finalist
Pleasure House	Magnum	Unilever	MullenLowe	Turkey	Brand Experience	Smarties Turkey	Bronze
Refil	Omo	Unilever	Zon IME-Project Management	Turkey	Sustainability (Brand & Product & Initiative), Brand Purpose/Activism	Smarties Turkey	Bronze, Finalist
The Story of Numbers	Cif	Unilever	PHD	Turkey	Social Media Marketing, Creator / Influencer Marketing	Smarties Turkey	Silver, Finalist
Beautiful When Clean	Cif	Unilever	OLIVER	Turkey	Brand Purpose/Activism, Social Impact Marketing	Smarties Turkey	Gold, Silver
Spotify 3D ASMR	Knorr	Unilever	Digital Turbine	Turkey	Audio / Voice / Sonic Branding	Smarties Turkey	Finalist
Winner Winner Chicken Dinner	Algida / KFC	Unilever	Standby Creative Group	Turkey	Partnerships Marketing, Gaming, Gamification & E-Sports, Instant Impact, Integrated Ecommerce Innovation	Smarties Turkey	Gold, Silver (2), Bronze
#CornettoCONEfessions	Cornetto	Unilever	Mindshare	Philippines	Creator / Influencer Marketing	Smarties APAC	Finalist
Aanandam Aarambam - Happiness starts with a Cup of Bru	BRU	Unilever	Mindshare	India	Short or Long Form Video	Smarties APAC	Bronze
Empowering Young Filipino Changemakers to Get Dirty for Good	Breeze	Unilever	Mindshare	Philippines	Brand Purpose/Activism	Smarties APAC	Silver
Putting Commerce in Social Commerce	Comfort	Unilever	Mindshare	China	Product / Service Launch, Social Media Marketing	Smarties APAC	Finalist (2)
Game Stamina Ka	Boost	Unilever	Mindshare	India	Gaming, Gamification & E-Sports, Social Impact Marketing, Diversity & Inclusion, Social Media Marketing, Customer Experience (CX)	Smarties APAC	Gold, Silver (3), Bronze
Pride 2022	Lifebuoy	Unilever	Mindshare	Vietnam	Brand Purpose/Activism, Social Impact Marketing, Diversity & Inclusion	Smarties APAC	Finalist (3)
Safe Ticket Home	Lifebuoy	Unilever	Mindshare	Vietnam	Lead Generation, Data Insights	Smarties APAC	Gold, Bronze
Change for the better	LUX	Unilever	T&A Ogilvy	Vietnam	Spatial Technology, Short or Long Form Video	Smarties APAC	Silver, Finalist
Summer Escape: An Immersive Virtual Experience	Pond's	Unilever	Mindshare	Philippines	XR Technology – (AR/VR/MR)	Smarties APAC	Finalist
Creating Fun and Beautiful Transformations	Pond's	Unilever	Mindshare	Philippines	Metaverse	Smarties APAC	Bronze
Selecta Supreme Drives Purchases with an Online to Offline Shoppable Experience	Selecta	Unilever	Mindshare	Philippines	O2O / New Retail / Innovative Sales Channels	Smarties APAC	Finalist
Tantir Rong	Sunlight	Unilever	Mindshare	India	Cross Platform - All Media	Smarties APAC	Gold
Closeup Earns the Right to Play with Mobile Gamers	Closeup	Unilever	Digital Turbine	Philippines	Gaming, Gamification & E-Sports, Metaverse	Smarties APAC	Finalist (2)
Making protein a routine during the lockdown	Horlicks	Unilever	Mindshare	India	Lead Generation	Smarties India	Silver
Game Stamina Ka	Boost	Unilever	Mindshare	India	Gaming, Gamification & E-Sports, Diversity & Inclusion, Social Media Marketing, Customer Experience (CX)	Smarties India	Gold, Silver, Finalist (2)
Aanandam Aarambam - Happiness starts with a Cup of Bru	BRU	Unilever	Mindshare	India	Experimental / Innovation Technology	Smarties India	Finalist
Tantir Rong	Sunlight	Unilever	Mindshare	India	Social Impact Marketing, Diversity & Inclusion	Smarties India	Gold, Silver
#BebasGerah: Liberating Indonesian Hijabi from Stifling Heat	Vaseline	Unilever	Wunderman Thompson	Indonesia	Diversity  &  Inclusion, Product / Service Launch	Smarties Indonesia	Silver, Finalist
From Ice-Tea to Ice-Cream!	Cornetto	Unilever	Mindshare	Indonesia	Customer Experience (CX)	Smarties Indonesia	Silver
Mood for thought!	Cornetto	Unilever	Mindshare	Indonesia	Personalization	Smarties Indonesia	Bronze
Mobile Gamification Delivers Blockbuster Engagement for Pond’s Men X Spider-Man Campaign	Pond's	Unilever	Mindshare	Indonesia	Customer Experience (CX), Short or Long Form Video	Smarties Indonesia	Gold, Finalist
Festival Foodpreneur Bersinar: There is always a way for Indonesian women to shine!	Sunlight	Unilever	Mindshare	Indonesia	Social Impact Marketing	Smarties Indonesia	Gold
Rambutku, Mahkotaku	Dove	Unilever	Ogilvy	Indonesia	Short or Long Form Video	Smarties Indonesia	Bronze
Planet Pizza Campaign Dishes Out Delicious Food & Market Figures	Royco	Unilever	Mindshare	Indonesia	Cross Platform - All Media	Smarties Indonesia	Finalist
Gerak Campaign Packs a Strong Punch with Gamification	Rexona	Unilever	Mindshare	Indonesia	Experimental / Innovation Technology	Smarties Indonesia	Finalist
Paddle Pop Thrills Parents and Kids with the "Choco Magma Land" Treasure Hunt	Paddle Pop	Unilever	Mindshare	Indonesia	Product / Service Launch	Smarties Indonesia	Finalist
Complete 8 on Lockscreen	Pepsodent	Unilever	Mindshare	Indonesia	Integrated Ecommerce Innovation	Smarties Indonesia	Finalist
Return of Viennetta	Viennetta	Unilever	Mindshare	Indonesia	O2O / New Retail / Innovative Sales Channels	Smarties Indonesia	Bronze
Bango and Royco Achieves Full Full-funnel Efficiency with Online-to-Offline Sampling Program	Bango / Royco	Unilever	Mindshare	Indonesia	O2O / New Retail / Innovative Sales Channels	Smarties Indonesia	Finalist
When good health is just a call away!	Lifebuoy	Unilever	Mindshare	Indonesia	Social Impact Marketing	Smarties Indonesia	Silver
Dirt for Good (China)	OMO	Unilever	Mindshare	China	Brand Awareness/Experience Improvement/Product or Service Launch, Sustainable marketing	Smarties China	Silver, Bronze
"Fearless 1980” Digital Collectibles	Clear	Unilever	Mindshare	China	Entertainment Marketing Creative(Entertainment / Sports / Stars etc.), Live E-commerce	Smarties China	Silver, Bronze
Remedy Recipes	Knorr	Unilever	Dentsu Creative	China	Lead Generation/ Direct Response / Conversion / Promotion, Creative/ Innovation Based on Specific Media platforms	Smarties China	Gold, Silver
Clear 3 in 1	Clear	Unilever	PHD	Egypt	Creator / Influencer Marketing	Smarties MENA	Bronze
Gizelle	Closeup	Unilever	PHD	Egypt	Cross Platform - Digital Only, Social Media Marketing	Smarties MENA	Gold, Finalist
Dove Purpose	Dove	Unilever	PHD	Egypt	Brand Purpose/Activism	Smarties MENA	Gold
Ramadan	Lipton	Unilever	PHD	Egypt	Real Time Marketing	Smarties MENA	Gold
Put your money where your mouth is: Closeup with innovative voice recognition ad unit to promote new toothpaste range	Closeup	Unilever	PHD	Egypt	Experimental / Innovation Technology	Smarties MENA	Gold
ACN	Rexona	Unilever	PHD	Egypt	Cross Platform - Digital Only, Creator / Influencer Marketing	Smarties MENA	Finalist (2)
How Silverpush teamed up with Rexona to Move A Football-Crazed Country with Real-Time Sync Advertising	Rexona	Unilever	PHD	Egypt	Real Time Marketing	Smarties MENA	Finalist
Yazle Clear 2022	Clear	Unilever	Yazle	United Arab Emirates	Sustainability (Brand & Product & Initiative)	Smarties MENA	Finalist
Aanandam Aarambam - Happiness starts with a Cup of Bru	BRU	Unilever	Mindshare	India	Social Messaging / Chat Apps / Text Messaging	Smarties X	Bronze
Changing Algida Ice Creams as the Weather Changes	Algida	Unilever	PHD	Turkey	Geo Targeting	Smarties X	Bronze
Detox Your Feed	Dove	Unilever	Mindshare	USA	Brand Purpose/Activism, Brand Experience, Social Media Marketing	Smarties X	Gold, Bronze, Finalist
'Hair Care Day'' First Time In Livestream Shopping	Dove	Unilever	Pik Kreatif	Turkey	Integrated Ecommerce Innovation, Social / Influencer Commerce	Smarties X	Bronze, Finalist
Stop The Beauty Test 2.0	Dove	Unilever	Mindshare	India	Brand Experience, Brand Purpose/Activism	Smarties X	Silver (2)
Game Stamina Ka	Boost	Unilever	Mindshare	India	Cross Platform - Digital Only, Diversity  &  Inclusion, Gaming, Gamification & E-Sports	Smarties X	Silver (3)
Change for the better	LUX	Unilever	T&A Ogilvy	Vietnam	XR Technology – (AR/VR/MR)	Smarties X	Bronze
Director Mix/Coda	Magnum	Unilever	PHD	Turkey	Data Insights	Smarties X	Silver
Making protein a routine during the lockdown	Horlicks	Unilever	Mindshare	India	Lead Generation	Smarties X	Bronze
Reverse Selfie	Dove	Unilever	Mindshare	USA	Creator / Influencer Marketing	Smarties X	Finalist
Tantir Rong	Sunlight	Unilever	Mindshare	India	Cross Platform - All Media	Smarties X	Gold
Thumbstopping Beauty Biases	Dove	Unilever	Mindshare	India	Social Messaging / Chat Apps / Text Messaging, Experimental / Innovation Technology, Data Insights	Smarties X	Gold (3)
B2B app reaches a new SHIKHAR(Peak) !!!	Shikhar	Unilever	Mindshare	India	Real Time Marketing	Smarties X	Bronze
Vim Black	Vim	Unilever	Mindshare	India	Short or Long Form Video	Smarties X	Gold
Yumoş Sıkılıyor	Yumoş	Unilever	Wunderman Thompson	Turkey	Product / Service Launch, Creator / Influencer Marketing	Smarties X	Silver, Finalist
Degree Metathon	Degree	Unilever	Mindshare	USA	Metaverse	Smarties North America	Bronze
Detox Your Feed	Dove	Unilever	Mindshare	USA	Brand Purpose/Activism, Social Media Marketing	Smarties North America	Gold, Finalist
Reverse Selfie	Dove	Unilever	Mindshare	USA	Short or Long Form Video, Social Media Marketing, Creator / Influencer Marketing	Smarties North America	Gold, Finalist (2)
KNORROX FEEDS NUTRITIONAL SUSTENANCE TO DATA-STARVED CONSUMERS	Knorrox	Unilever	PHD	South Africa	Social Impact Marketing	Smarties South Africa	Finalist
Pints	Magnum	Unilever	Oliver South Africa	South Africa	Product / Service Launch	Smarties South Africa	Gold
Driving Positive change in local Communities	Every U Does Good	Unilever	PHD	South Africa	Social Impact Marketing	Smarties South Africa	Finalist
Plant Power	Dove	Unilever	VidMob	Brazil	Lançamento de Produto / Serviço (Product / Service Launch), Marketing de Mídia Social / Criadores & Influencers (Social Media Marketing / Creator / Influence Marketing) , Vídeo (Video Advertising / AR / VR / MR)	Smarties Brazil	Finalist (3)
Contextual gondolas, moving away from typical e-commerce aisles	Unilever	Unilever	Adsmovil	Colombia	Geolocalización (Geotargeting)	Smarties Hispanic LATAM	Finalist
Entravision Cisneros Interactive - Anzu - Axe	Axe	Unilever	Anzu	El Salvador	Experiencia de Marca (Brand / Experience), Juegos / Gamificación e E-Sports (Gaming / Gamification & E-Sports)	Smarties Hispanic LATAM	Finalist (2)