MMA Smarties Business Impact Index - Rankings Detail | MMA Global

Top Solution Providers - China 2022

Tencent


Overall Rank: 1
Points: 235.0
Awards Won: 15
Finalist(s) Achieved: 0

Best in Show(s) Won: 0
Gold(s) Won: 5
Silver(s) Won: 4
Bronze(s) Won: 6
Region: China

Campaigns and Awards 2022

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won

Diversified and innovative marketing, "Arena Of Valor" wins the Spring Festival

Arena Of Valor

Tencent

Tencent

China

Brand Creative Content

Smarties China

Silver

Funny universe directly strikes young people with laughter and conveys "funny" farewell anxiety

Quduoduo

Mondelēz International

Tencent

China

Creative/ Innovation Based on Specific Media platforms

Smarties China

Silver

Cross-Border Cooperation

HEYTEA

HEYTEA

Tencent

China

Culture / Innovation / Brand Cross Creative (Creative Marketing such as New China Chic / Traditional Culture), O2O/New Retail / Innovative Sales Channels

Smarties China

Gold, Bronze

IP attack in full state! Hero League helps OPPO compete for young E-sports

OPPO

BBK Electronics

Tencent

China

Cross Chanel Integration

Smarties China

Gold

Jointly ignite the universe of China-made cartoon, and Vivo gets through the full-link closed loop marketing of Guoman content IP

vivo

BBK Electronics

Tencent

China

Metaverse Technology landing

Smarties China

Bronze

New Dimension Universe Fried Chicken Store

KFC

Yum! Brands

Tencent

China

Consumer Experience, Metaverse Technology landing

Smarties China

Gold, Bronze

Move Live into the press conference to release the potential of music Live with goods

Longines

The Swatch Group

Tencent

China

Live E-commerce

Smarties China

Bronze

Gold Tiger breaks the frame

NongFu Spring

NongFu Spring

Tencent

China

Social Media

Smarties China

Bronze

PepsiCo set off a blue music storm to love breaking the situation and young marketing

PepsiCo

PepsiCo

Tencent

China

Metaverse Technology landing

Smarties China

Silver

Annual blockbuster "MengHuaLu" creates IP full-view marketing

Tencent Video

Tencent

Tencent

China

Entertainment Marketing Creative(Entertainment / Sports / Stars etc.)

Smarties China

Gold

The magic mirror takes you home

Fiture

Fiture

Tencent

China

Customer Relationship Building and Management, Social E-commerce , O2O/New Retail / Innovative Sales Channels

Smarties China

Gold, Silver, Bronze