| Overall Rank: | 9 |
| Points: | 64.5 |
| Awards Won: | 3 |
| Finalist(s) Achieved: | 1 |
| Best in Show(s) Won: | 0 |
| Gold(s) Won: | 3 |
| Silver(s) Won: | 0 |
| Bronze(s) Won: | 0 |
| Location: | Hamburg |
| Region: | EMEA |
| Network: | Omnicom Group |
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
My own Golden Arches in my pocket. |
McDonald's |
McDonald's |
TRACK |
Germany |
Customer Journey Marketing - Lead Generation / CRM |
Smarties Germany |
Gold |
Turning Data into Value - Challenge Accepted! |
Miles & More |
Deutsche Lufthansa |
TRACK |
Germany |
Data Insights / Contextual Marketing, Instant Impact / Promotion, Personalisation |
Smarties Germany |
Gold (2), Finalist |