| Overall Rank: | 3 |
| Points: | 86.2 |
| Awards Won: | 11 |
| Finalist(s) Achieved: | 4 |
| Best in Show(s) Won: | 1 |
| Gold(s) Won: | 5 |
| Silver(s) Won: | 2 |
| Bronze(s) Won: | 3 |
| Location: | Ho Chi Minh City |
| Region: | Vietnam |
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
A refreshing campaign that fulfills TẾT in 23 provinces at a time |
Bia Việt |
Heineken |
Red Star |
Vietnam |
Brand Awareness / Experience, Location Targeting |
Smarties Vietnam |
Bronze, Finalist |
Tiger Collaboration Laboratory: By Gen Z, For Gen Z |
Tiger Beer |
Heineken |
Red Star |
Vietnam |
Lead Generation, Cross Mobile Integration, Product / Service Launch |
Smarties Vietnam |
Gold (2), Silver |
Sleek Music In A Can |
Heineken |
Heineken |
Red Star |
Vietnam |
Social Media Marketing, Innovation, User Generated / Influencer Marketing, Most Engaging Mobile Creative, Product / Service Launch, Consumer Promotions, Best Brand Experience in Mobile Rich Media, Best Brand Experience in Mobile Rich Media, Mobile Audio / |
Smarties Vietnam |
Best in Show, Gold (3), Silver, Bronze (2), Finalist (3) |