| Overall Rank: | 18 |
| Points: | 32.5 |
| Awards Won: | 2 |
| Finalist(s) Achieved: | 5 |
| Best in Show(s) Won: | 0 |
| Gold(s) Won: | 0 |
| Silver(s) Won: | 2 |
| Bronze(s) Won: | 0 |
| Location: | Ho Chi Minh City |
| Region: | APAC |
| Network: | WPP |
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
BUILD GRIT FOR THE BRAND BY BUILDING GRIT FOR VIETNAMESE YOUNG GENERATION |
Milo |
Nestlé |
Ogilvy |
Vietnam |
Omnichannel Marketing |
Smarties APAC |
Finalist |
Halloween Campaign 2022 |
Chupa Chups |
Perfetti Van Melle |
Ogilvy |
India |
Experimental / Innovation Technology |
Smarties India |
Silver |
UNCUT with PRIDE |
Livon |
Marico Limited |
Ogilvy |
India |
Diversity & Inclusion |
Smarties India |
Finalist |
How A Value Of Sport Broke A Traditional Vietnamese Prejudice About Success |
Milo |
Nestlé |
Ogilvy |
Vietnam |
Brand Purpose / Activism |
Smarties Vietnam |
Finalist |
How Maggi Preserves the Cultural Heritage Of Vietnam Through Local Ingredients Across 63 Provinces |
Maggi |
Nestlé |
Ogilvy |
Vietnam |
Brand Purpose / Activism |
Smarties Vietnam |
Finalist |
Turning Around A Beer Brand By Not Acting Like A Beer Brand |
Bia Saigon |
ThaiBev |
Ogilvy |
Vietnam |
Product and / or Service Launch, Creator / Influencer / Celebrity Marketing |
Smarties Vietnam |
Silver, Finalist |