| Overall Rank: | 4 |
| Points: | 280.7 |
| Awards Won: | 20 |
| Finalist(s) Achieved: | 25 |
| Best in Show(s) Won: | 0 |
| Gold(s) Won: | 3 |
| Silver(s) Won: | 5 |
| Bronze(s) Won: | 12 |
| Region: | Global |
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
Advertising Conversations |
State Farm |
State Farm |
OMD |
USA |
Brand Experience, Contextual / Native Advertising, Machine Learning and AI, Innovation |
Smarties North America |
Bronze (3), Finalist |
McDonald's x Spotify: The Magical Symphony of McFlurry Color Surprise |
McDonald's |
McDonald's |
OMD |
Indonesia |
Brand Awareness / Experience |
Smarties APAC |
Finalist |
Hershey’s Campaign |
McDonald's |
McDonald's |
OMD |
Singapore |
Mobile Audio / Voice |
Smarties APAC |
Finalist |
GrabAds x McDonald's Indonesia |
McDonald's |
McDonald's |
OMD |
Indonesia |
Consumer Promotions, Location Targeting, Mobile App (includes mCommerce Solutions) |
Smarties APAC |
Silver, Finalist (2) |
Risk 5.0 |
Doritos |
PepsiCo |
OMD |
Turkey |
Video Advertising |
Smarties EMEA |
Finalist |
Boldy You ##DareToGoForIt |
Doritos |
PepsiCo |
OMD |
Turkey |
User Generated / Influencer Marketing, Customer Experience |
Smarties EMEA |
Finalist (2) |
UCL |
Pepsi |
PepsiCo |
OMD |
Turkey |
Social Media Marketing, Data/Insights, User Generated / Influencer Marketing |
Smarties EMEA |
Finalist (3) |
Messi Messages |
Ruffles |
PepsiCo |
OMD |
Turkey |
Technology Innovation, Innovation |
Smarties EMEA |
Silver, Finalist |
Nussa Rara for Indonesia Healthy-Soleh-Smart Kids |
Ovaltine |
Twinings |
OMD |
Indonesia |
Video Advertising |
Smarties Indonesia |
Finalist |
Mini Cuts Spicy Chicken Dance to Beat the Challenges |
McDonald's |
McDonald's |
OMD |
Indonesia |
Product / Service Launch |
Smarties Indonesia |
Gold |
AI Driven Campaign Provides Strong Launchpad for Jago |
Jago |
Bank Jago |
OMD |
Indonesia |
Mobile App (includes mCommerce Solutions), Lead Generation |
Smarties Indonesia |
Gold, Finalist |
McDonald's x Spotify: The Magical Symphony of McFlurry Color Surprise |
McDonald's |
McDonald's |
OMD |
Indonesia |
Mobile Audio / Voice |
Smarties Indonesia |
Silver |
GrabAds x McDonald's Indonesia |
McDonald's |
McDonald's |
OMD |
Indonesia |
Location Targeting, Product / Service Launch, Mobile App (includes mCommerce Solutions) |
Smarties Indonesia |
Silver, Bronze, Finalist |
From eyeballs to footfalls, a mobile journey! |
Levi's |
Levi Strauss & Co. |
OMD |
Indonesia |
Innovation, Programmatic and Machine Learning |
Smarties Indonesia |
Finalist (2) |
Messi Messages |
Ruffles |
PepsiCo |
OMD |
Turkey |
Innovation, Technology Innovation |
Smarties Turkey |
Silver, Bronze |
Risk 5.0 |
Doritos |
PepsiCo |
OMD |
Turkey |
Product / Services Launch, Video Advertising, User Generated / Influencer Marketing |
Smarties Turkey |
Bronze, Finalist (2) |
UCL |
Pepsi |
PepsiCo |
OMD |
Turkey |
Social Media Marketing |
Smarties Turkey |
Bronze |
Boldy You ##DareToGoForIt |
Doritos |
PepsiCo |
OMD |
Turkey |
Brand Experience, Customer Experience, User Generated / Influencer Marketing, Social Media Marketing |
Smarties Turkey |
Bronze (3), Finalist |
KazandıRio Application |
Pepsi |
PepsiCo |
OMD |
Turkey |
Mobile App, Innovation |
Smarties Turkey |
Gold, Finalist |
Monster Mobile Video Execution with AdColony |
Cheetos |
PepsiCo |
OMD |
Turkey |
Gaming / Gamification & E-Sports, Video Advertising, Innovation, Customer Experience |
Smarties Turkey |
Bronze (2), Finalist (2) |
InMobi Drives New Customers to Yaqoot with Mobile-First Campaign |
yaqoot |
Zain Telecom |
OMD |
Saudi Arabia |
Consumer Promotions, mCommerce |
Smarties MENA |
Finalist (2) |