| Overall Rank: | 4 |
| Points: | 385.5 |
| Awards Won: | 138 |
| Finalist(s) Achieved: | 25 |
| Best in Show(s) Won: | 0 |
| Gold(s) Won: | 69 |
| Silver(s) Won: | 38 |
| Bronze(s) Won: | 31 |
| Region: | Global |
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
Keeping Festive Stories Virtually Alive |
Kinh Do |
Mondelēz International |
MSL |
Vietnam |
Creator / Influencer Marketing, Lead Generation |
Smarties Vietnam |
Gold, Bronze |
Keeping Festive Stories Virtually Alive |
Kinh Do |
Mondelēz International |
Digitas |
Vietnam |
Social Impact Marketing, Experimental / Innovation Technology |
Smarties APAC |
Silver, Bronze |
Keeping Festive Stories Virtually Alive |
Kinh Do |
Mondelēz International |
Digitas |
Vietnam |
Creator / Influencer Marketing, Lead Generation |
Smarties Vietnam |
Gold, Bronze |
Shop for Hope |
Kinh Do |
Mondelēz International |
Spark Foundry |
Vietnam |
Diversity & Inclusion |
Smarties Vietnam |
Silver |
Cosy Liven Up Vietnam |
Kinh Do |
Mondelēz International |
Spark Foundry |
Vietnam |
Personalization |
Smarties Vietnam |
Finalist |
Keeping Festive Stories Virtually Alive |
Kinh Do |
Mondelēz International |
Digitas |
Vietnam |
Experimental / Innovation Technology |
Smarties Vietnam |
Silver |
#GoodLuckGirls |
Cadbury |
Mondelēz International |
Ogilvy |
India |
Diversity & Inclusion |
Smarties APAC |
Bronze |
Cookieclipse |
Cadbury |
Mondelēz International |
Ogilvy |
India |
Cross Platform - Digital Only |
Smarties APAC |
Bronze |
Keeping Festive Stories Virtually Alive |
Kinh Do |
Mondelēz International |
Spark Foundry |
Vietnam |
Social Impact Marketing, Experimental / Innovation Technology |
Smarties APAC |
Silver, Bronze |
My First Rakhi |
Cadbury |
Mondelēz International |
Ogilvy |
India |
XR Technology – (AR/VR/MR) |
Smarties APAC |
Bronze |
Nothing Coin - World's first currency mined by DOING NOTHING! |
Cadbury |
Mondelēz International |
Ogilvy |
India |
Data Insights |
Smarties APAC |
Finalist |
Perk Disclaimers |
Cadbury |
Mondelēz International |
Ogilvy |
India |
Short or Long Form Video, Programmatic |
Smarties APAC |
Gold, Silver |
Say it with Oreo |
Cadbury |
Mondelēz International |
Leo Burnett |
India |
XR Technology – (AR/VR/MR) |
Smarties APAC |
Finalist |
Shah Rukh Khan My Ad |
Cadbury |
Mondelēz International |
Ogilvy |
India |
Geo Targeting, Experimental / Innovation Technology, Programmatic, XR Technology - (AR/VR/MR), Real Time Marketing, Personalization |
Smarties APAC |
Gold (6) |
Valentine's Day 2022 multi-sensory campaign |
Cadbury |
Mondelēz International |
Ogilvy |
India |
Customer Experience (CX), Personalization, Integrated Ecommerce Innovation |
Smarties APAC |
Gold, Silver, Finalist |
Valentine's Day 2022 multi-sensory campaign |
Cadbury |
Mondelēz International |
Ogilvy |
India |
Integrated Ecommerce Innovation, Audio / Voice / Sonic Branding, Experimental / Innovation Technology, Instant Impact |
Smarties India |
Gold, Bronze (2), Finalist |
My First Rakhi |
Cadbury |
Mondelēz International |
Ogilvy |
India |
XR Technology – (AR/VR/MR) |
Smarties India |
Gold |
Shah Rukh Khan My Ad |
Cadbury |
Mondelēz International |
Ogilvy |
India |
Cross Platform - Digital Only, Experimental / Innovation Technology, Programmatic, Real Time Marketing, Personalization |
Smarties India |
Gold (5) |
Growing one scan at a time |
Cadbury PlayPad |
Mondelēz International |
Ogilvy |
India |
Gaming, Gamification & E-Sports |
Smarties India |
Silver |
Perk Disclaimers |
Cadbury |
Mondelēz International |
Ogilvy |
India |
Short or Long Form Video, Social Media Marketing, Programmatic |
Smarties India |
Gold, Silver (2) |
Nothing Coin - World's first currency mined by DOING NOTHING! |
Cadbury |
Mondelēz International |
Ogilvy |
India |
Cross Platform - All Media, Data Insights, Customer Experience (CX) |
Smarties India |
Silver (2), Finalist |
#GoodLuckGirls |
Cadbury |
Mondelēz International |
Ogilvy |
India |
Diversity & Inclusion |
Smarties India |
Bronze |
Valentine's Day Alibi |
Cadbury |
Mondelēz International |
Ogilvy |
India |
Customer Experience (CX), Cross Platform - All Media |
Smarties India |
Silver, Finalist |
Save Dads |
OREO |
Mondelēz International |
Spark Foundry |
Indonesia |
Brand Experience |
Smarties Indonesia |
Finalist |
Keeping Festive Stories Virtually Alive |
Kinh Do |
Mondelēz International |
Spark Foundry |
Vietnam |
Creator / Influencer Marketing, Lead Generation |
Smarties Vietnam |
Gold, Bronze |
Shop for Hope |
Kinh Do |
Mondelēz International |
Publicis |
Vietnam |
Diversity & Inclusion |
Smarties Vietnam |
Silver |
Cosy Liven Up Vietnam |
Kinh Do |
Mondelēz International |
Publicis |
Vietnam |
Personalization |
Smarties Vietnam |
Finalist |
Keeping Festive Stories Virtually Alive |
Kinh Do |
Mondelēz International |
Spark Foundry |
Vietnam |
Experimental / Innovation Technology |
Smarties Vietnam |
Silver |
From On-pack to On-screen |
Cadbury |
Mondelēz International |
YouExperience |
United Arab Emirates |
Experimental / Innovation Technology, Instant Impact, XR Technology – (AR/VR/MR), Creator / Influencer Marketing |
Smarties MENA |
Gold, Silver (2), Bronze |
Keeping Festive Stories Virtually Alive |
Kinh Do |
Mondelēz International |
D-ID |
Vietnam |
Social Impact Marketing, Experimental / Innovation Technology |
Smarties APAC |
Silver, Bronze |
Shah Rukh Khan My Ad |
Cadbury |
Mondelēz International |
Rephrase.ai |
India |
Geo Targeting, Experimental / Innovation Technology, Programmatic, XR Technology - (AR/VR/MR), Real Time Marketing, Personalization |
Smarties APAC |
Gold (6) |
Valentine's Day 2022 multi-sensory campaign |
Cadbury |
Mondelēz International |
Amazon Advertising |
India |
Customer Experience (CX), Personalization, Integrated Ecommerce Innovation |
Smarties APAC |
Gold, Silver, Finalist |
Valentine's Day 2022 multi-sensory campaign |
Cadbury |
Mondelēz International |
ADSMN Interactive |
India |
Integrated Ecommerce Innovation, Audio / Voice / Sonic Branding, Experimental / Innovation Technology, Instant Impact |
Smarties India |
Gold, Bronze (2), Finalist |
Shah Rukh Khan My Ad |
Cadbury |
Mondelēz International |
Rephrase.ai |
India |
Cross Platform - Digital Only, Experimental / Innovation Technology, Programmatic, Real Time Marketing, Personalization |
Smarties India |
Gold (5) |
Keeping Festive Stories Virtually Alive |
Kinh Do |
Mondelēz International |
Prodigious |
Vietnam |
Creator / Influencer Marketing, Lead Generation |
Smarties Vietnam |
Gold, Bronze |
Stadium For Us |
FİRST |
Mondelēz International |
Alaaddin |
Turkey |
Cross Platform - All Media |
Smarties Turkey |
Bronze |
Keeping Festive Stories Virtually Alive |
Kinh Do |
Mondelēz International |
Prodigious |
Vietnam |
Social Impact Marketing, Experimental / Innovation Technology |
Smarties APAC |
Silver, Bronze |
Perk Disclaimers |
Cadbury |
Mondelēz International |
India |
Short or Long Form Video, Programmatic |
Smarties APAC |
Gold, Silver |
|
Shah Rukh Khan My Ad |
Cadbury |
Mondelēz International |
DeltaX |
India |
Geo Targeting, Experimental / Innovation Technology, Programmatic, XR Technology - (AR/VR/MR), Real Time Marketing, Personalization |
Smarties APAC |
Gold (6) |
Valentine's Day 2022 multi-sensory campaign |
Cadbury |
Mondelēz International |
ADSMN Interactive |
India |
Customer Experience (CX), Personalization, Integrated Ecommerce Innovation |
Smarties APAC |
Gold, Silver, Finalist |
Valentine's Day 2022 multi-sensory campaign |
Cadbury |
Mondelēz International |
Amazon Advertising |
India |
Integrated Ecommerce Innovation, Audio / Voice / Sonic Branding, Experimental / Innovation Technology, Instant Impact |
Smarties India |
Gold, Bronze (2), Finalist |
Shah Rukh Khan My Ad |
Cadbury |
Mondelēz International |
DeltaX |
India |
Cross Platform - Digital Only, Experimental / Innovation Technology, Programmatic, Real Time Marketing, Personalization |
Smarties India |
Gold (5) |
Perk Disclaimers |
Cadbury |
Mondelēz International |
India |
Short or Long Form Video, Social Media Marketing, Programmatic |
Smarties India |
Gold, Silver (2) |
|
Keeping Festive Stories Virtually Alive |
Kinh Do |
Mondelēz International |
D-ID |
Vietnam |
Creator / Influencer Marketing, Lead Generation |
Smarties Vietnam |
Gold, Bronze |
Cosy Liven Up Vietnam |
Kinh Do |
Mondelēz International |
Spirable |
Vietnam |
Personalization |
Smarties Vietnam |
Finalist |
Keeping Festive Stories Virtually Alive |
Kinh Do |
Mondelēz International |
D-ID |
Vietnam |
Experimental / Innovation Technology |
Smarties Vietnam |
Silver |
Stadium For Us |
FİRST |
Mondelēz International |
Wavemaker |
Turkey |
Cross Platform - All Media |
Smarties Turkey |
Bronze |
#GoodLuckGirls |
Cadbury |
Mondelēz International |
Wavemaker |
India |
Diversity & Inclusion |
Smarties APAC |
Bronze |
Cookieclipse |
Cadbury |
Mondelēz International |
Wavemaker |
India |
Cross Platform - Digital Only |
Smarties APAC |
Bronze |
Keeping Festive Stories Virtually Alive |
Kinh Do |
Mondelēz International |
Publicis |
Vietnam |
Social Impact Marketing, Experimental / Innovation Technology |
Smarties APAC |
Silver, Bronze |
My First Rakhi |
Cadbury |
Mondelēz International |
Wavemaker |
India |
XR Technology – (AR/VR/MR) |
Smarties APAC |
Bronze |
Nothing Coin - World's first currency mined by DOING NOTHING! |
Cadbury |
Mondelēz International |
Wavemaker |
India |
Data Insights |
Smarties APAC |
Finalist |
Perk Disclaimers |
Cadbury |
Mondelēz International |
Wavemaker |
India |
Short or Long Form Video, Programmatic |
Smarties APAC |
Gold, Silver |
Say it with Oreo |
Cadbury |
Mondelēz International |
Wavemaker |
India |
XR Technology – (AR/VR/MR) |
Smarties APAC |
Finalist |
Shah Rukh Khan My Ad |
Cadbury |
Mondelēz International |
Wavemaker |
India |
Geo Targeting, Experimental / Innovation Technology, Programmatic, XR Technology - (AR/VR/MR), Real Time Marketing, Personalization |
Smarties APAC |
Gold (6) |
Valentine's Day 2022 multi-sensory campaign |
Cadbury |
Mondelēz International |
Wavemaker |
India |
Customer Experience (CX), Personalization, Integrated Ecommerce Innovation |
Smarties APAC |
Gold, Silver, Finalist |
Valentine's Day 2022 multi-sensory campaign |
Cadbury |
Mondelēz International |
Wavemaker |
India |
Integrated Ecommerce Innovation, Audio / Voice / Sonic Branding, Experimental / Innovation Technology, Instant Impact |
Smarties India |
Gold, Bronze (2), Finalist |
My First Rakhi |
Cadbury |
Mondelēz International |
Wavemaker |
India |
XR Technology – (AR/VR/MR) |
Smarties India |
Gold |
Shah Rukh Khan My Ad |
Cadbury |
Mondelēz International |
Wavemaker |
India |
Cross Platform - Digital Only, Experimental / Innovation Technology, Programmatic, Real Time Marketing, Personalization |
Smarties India |
Gold (5) |
Growing one scan at a time |
Cadbury PlayPad |
Mondelēz International |
Wavemaker |
India |
Gaming, Gamification & E-Sports |
Smarties India |
Silver |
Perk Disclaimers |
Cadbury |
Mondelēz International |
Wavemaker |
India |
Short or Long Form Video, Social Media Marketing, Programmatic |
Smarties India |
Gold, Silver (2) |
Nothing Coin - World's first currency mined by DOING NOTHING! |
Cadbury |
Mondelēz International |
Wavemaker |
India |
Cross Platform - All Media, Data Insights, Customer Experience (CX) |
Smarties India |
Silver (2), Finalist |
#GoodLuckGirls |
Cadbury |
Mondelēz International |
Wavemaker |
India |
Diversity & Inclusion |
Smarties India |
Bronze |
Valentine's Day Alibi |
Cadbury |
Mondelēz International |
Wavemaker |
India |
Customer Experience (CX), Cross Platform - All Media |
Smarties India |
Silver, Finalist |
Save Dads |
OREO |
Mondelēz International |
Leo Burnett |
Indonesia |
Brand Experience |
Smarties Indonesia |
Finalist |
Keeping Festive Stories Virtually Alive |
Kinh Do |
Mondelēz International |
Publicis |
Vietnam |
Creator / Influencer Marketing, Lead Generation |
Smarties Vietnam |
Gold, Bronze |
Shop for Hope |
Kinh Do |
Mondelēz International |
Publicis |
Vietnam |
Diversity & Inclusion |
Smarties Vietnam |
Silver |
Cosy Liven Up Vietnam |
Kinh Do |
Mondelēz International |
Publicis |
Vietnam |
Personalization |
Smarties Vietnam |
Finalist |
Keeping Festive Stories Virtually Alive |
Kinh Do |
Mondelēz International |
Publicis |
Vietnam |
Experimental / Innovation Technology |
Smarties Vietnam |
Silver |
Five senses life convenience store |
Chips Ahoy / Be & Cheery / Kuaishouxiaochu |
Mondelēz International |
Xiaohongshu |
China |
Brand Awareness/Experience Improvement/Product or Service Launch |
Smarties China |
Gold |
Funny universe directly strikes young people with laughter and conveys "funny" farewell anxiety |
Quduoduo |
Mondelēz International |
Tencent |
China |
Creative/ Innovation Based on Specific Media platforms |
Smarties China |
Silver |
From On-pack to On-screen |
Cadbury |
Mondelēz International |
Spark Foundry |
United Arab Emirates |
Experimental / Innovation Technology, Instant Impact, XR Technology – (AR/VR/MR), Creator / Influencer Marketing |
Smarties MENA |
Gold, Silver (2), Bronze |
In the Tank |
Tang |
Mondelēz International |
DAVID |
Brazil |
Impacto Social / Sem Fins Lucrativos / Ativismo de Marca / Diversidade & Inclusão/ ESG / Sem Fins Lucrativos (Social Impact / Not For Profit / Brand Purpose + Activism / D&I / ESG) |
Smarties Brazil |
Finalist |
The future is prepared one message at a time |
Tang |
Mondelēz International |
DAVID |
Brazil |
Experiência de Marca (Brand /Experience) |
Smarties Brazil |
Finalist |
Breathe and Scratch Promotion |
Halls |
Mondelēz International |
DAVID |
Brazil |
Marketing de MÃdia Social / Criadores & Influencers (Social Media Marketing / Creator / Influence Marketing) |
Smarties Brazil |
Finalist |