| Overall Rank: | 29 |
| Points: | 96.6 |
| Awards Won: | 20 |
| Finalist(s) Achieved: | 23 |
| Best in Show(s) Won: | 0 |
| Gold(s) Won: | 1 |
| Silver(s) Won: | 13 |
| Bronze(s) Won: | 6 |
| Region: | Global |
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
Chicken Big Mac - The only icon that matters ? |
McDonald's |
McDonald's |
DDB Mudra Group |
India |
Social Media Marketing |
Smarties India |
Silver |
EatQual 3.0 |
McDonald's |
McDonald's |
DDB Mudra Group |
India |
Diversity & Inclusion |
Smarties India |
Bronze |
MyM Rewards: No Tricks. Just Treats. |
McDonald's |
McDonald's |
Leo Burnett |
Indonesia |
Customer Journey Marketing - Lead Generation / CRM |
Smarties Indonesia |
Silver |
Untranslated Ad |
McDonald's |
McDonald's |
Leo Burnett |
Indonesia |
Social Media Marketing, Product and / or Service Launch |
Smarties Indonesia |
Silver, Bronze |
Where Connections Converge! |
McDonald's |
McDonald's |
OMG |
Indonesia |
Instant Impact / Promotion |
Smarties Indonesia |
Bronze |
My own Golden Arches in my pocket. |
McDonald's |
McDonald's |
TRACK |
Germany |
Customer Journey Marketing - Lead Generation / CRM |
Smarties Germany |
Gold |
InMobi Helps McDonald’s Achieve Over 12x Engagement Rate Above Benchmark |
McDonald's |
McDonald's |
Starcom |
United Arab Emirates |
Instant Impact, Cross Platform - Digital Only, Customer Experience (CX) |
Smarties MENA |
Silver, Finalist (2) |
Order Ahead |
McDonald's |
McDonald's |
UM |
United Arab Emirates |
Data Insights, Geo Targeting, Cross Platform - All Media, Product / Service Launch, Geo Targeting |
Smarties MENA |
Silver (2), Bronze, Finalist (2) |
Grabbing Sing 2 Happy Meal Toys through Augmented Reality |
McDonald's |
McDonald's |
Publicis |
United Arab Emirates |
Product / Service Launch, Gaming, Gamification & E-Sports, XR Technology – (AR/VR/MR) |
Smarties MENA |
Finalist (3) |
InMobi Helps McDonald’s Achieve Over 12x Engagement Rate Above Benchmark |
McDonald's |
McDonald's |
InMobi |
United Arab Emirates |
Instant Impact, Cross Platform - Digital Only, Customer Experience (CX) |
Smarties MENA |
Silver, Finalist (2) |
Order Ahead |
McDonald's |
McDonald's |
MEmob+ |
United Arab Emirates |
Data Insights, Geo Targeting, Cross Platform - All Media, Product / Service Launch, Geo Targeting |
Smarties MENA |
Silver (2), Bronze, Finalist (2) |
Grabbing Sing 2 Happy Meal Toys through Augmented Reality |
McDonald's |
McDonald's |
POKKT |
United Arab Emirates |
Product / Service Launch, Gaming, Gamification & E-Sports, XR Technology – (AR/VR/MR) |
Smarties MENA |
Finalist (3) |
InMobi Helps McDonald’s Achieve Over 12x Engagement Rate Above Benchmark |
McDonald's |
McDonald's |
Studio M |
United Arab Emirates |
Instant Impact, Cross Platform - Digital Only, Customer Experience (CX) |
Smarties MENA |
Silver, Finalist (2) |
Kickstarting a mass customer migration |
McDonald's |
McDonald's |
UM |
Saudi Arabia |
Cross Platform - Digital Only, Data Insights, Small Business / Big Impact |
Smarties MENA |
Silver, Finalist (2) |
Order Ahead |
McDonald's |
McDonald's |
UM |
United Arab Emirates |
Data Insights, Geo Targeting, Cross Platform - All Media, Product / Service Launch, Geo Targeting |
Smarties MENA |
Silver (2), Bronze, Finalist (2) |
Grabbing Sing 2 Happy Meal Toys through Augmented Reality |
McDonald's |
McDonald's |
Publicis |
United Arab Emirates |
Product / Service Launch, Gaming, Gamification & E-Sports, XR Technology – (AR/VR/MR) |
Smarties MENA |
Finalist (3) |