MMA Smarties Business Impact Index - Rankings Detail | MMA Global

Top Brands - EMEA 2021

McDonald's


Overall Rank: 9
Points: 80.7
Awards Won: 12
Finalist(s) Achieved: 16

Best in Show(s) Won: 0
Gold(s) Won: 0
Silver(s) Won: 10
Bronze(s) Won: 2
Region: EMEA

Campaigns and Awards 2021

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won

InMobi Helps McDonald’s See Engagement Rate 182% Above Benchmarks

McDonald's

McDonald's

Studio M

United Arab Emirates

Brand Experience, Lead Generation / Direct Response / Conversions, Innovation, Customer Experience

Smarties MENA

Silver, Finalist (3)

InMobi Helps McDonald’s See Engagement Rate 182% Above Benchmarks

McDonald's

McDonald's

PMX

United Arab Emirates

Brand Experience, Lead Generation / Direct Response / Conversions, Innovation, Customer Experience

Smarties MENA

Silver, Finalist (3)

InMobi Helps McDonald’s See Engagement Rate 182% Above Benchmarks

McDonald's

McDonald's

InMobi

United Arab Emirates

Brand Experience, Lead Generation / Direct Response / Conversions, Innovation, Customer Experience

Smarties MENA

Silver, Finalist (3)

Regional Brand Trust Re-Hit // MENA // AdColony

McDonald's

McDonald's

Digital Turbine

United Arab Emirates

Brand Experience, Technology Innovation

Smarties MENA

Finalist (2)

Regional Brand Trust Re-Hit // MENA // AdColony

McDonald's

McDonald's

Studio M

United Arab Emirates

Brand Experience, Technology Innovation

Smarties MENA

Finalist (2)

Grand Chicken // MENA // AdColony

McDonald's

McDonald's

Digital Turbine

United Arab Emirates

Customer Experience, Product / Services Launch

Smarties MENA

Silver, Finalist

Grand Chicken // MENA // AdColony

McDonald's

McDonald's

Starcom

United Arab Emirates

Customer Experience, Product / Services Launch

Smarties MENA

Silver, Finalist

Grand Chicken // MENA // AdColony

McDonald's

McDonald's

Studio M

United Arab Emirates

Customer Experience, Product / Services Launch

Smarties MENA

Silver, Finalist

Drive-thru Come-back

McDonald's

McDonald's

UM

Saudi Arabia

Location Based Services or Targeting

Smarties MENA

Silver

Drive-thru Come-back

McDonald's

McDonald's

MEmob+

Saudi Arabia

Location Based Services or Targeting

Smarties MENA

Silver

The Battle Of Flavors

McDonald's

McDonald's

Bruce Clay

Saudi Arabia

Product / Services Launch, Gaming / Gamification & E-Sports

Smarties MENA

Silver, Bronze

The Battle Of Flavors

McDonald's

McDonald's

Leo Burnett

Saudi Arabia

Product / Services Launch, Gaming / Gamification & E-Sports

Smarties MENA

Silver, Bronze