MMA Smarties Business Impact Index - Rankings Detail | MMA Global

Top Agency Networks - Global 2023

McCann Worldgroup


Overall Rank:11
Points:307.2
Awards Won:18
Finalist(s) Achieved:7

Best in Show(s) Won:0
Gold(s) Won:6
Silver(s) Won:4
Bronze(s) Won:8
Region:Global
Network:Interpublic Group

Campaigns and Awards 2023

Campaign NameBrandAdvertiserAgencyLocationCategoryAwards ProgramAwards Won

From Fear to Honor – Embracing Heat & Sweat with Pride

Dettol

Reckitt

McCann

Indonesia

Diversity & Inclusion

Smarties APAC

Bronze

From Fear to Honor – Embracing Heat & Sweat with Pride

Dettol

Reckitt

McCann

Indonesia

Diversity & Inclusion, Short or Long Form Video, Brand Purpose / Activism

Smarties Indonesia

Bronze (2), Finalist

Resilient Kids

Opella Healthcare

Sanofi

Wizard

Philippines

Social Impact Marketing, Brand Purpose / Activism

Smarties Philippines

Gold, Bronze

360° ARTE: Holistic Approach to Growth Against the Trend

ARTE

ARTE

UM

Germany

Brand Experience, Cross Digital Media Marketing

Smarties Germany

Bronze (2)

Opt.Ink. Get Inked. Give Life. The organ donation tattoo.

Junge Helden e.V.

Junge Helden e.V.

UM

Germany

Social Impact Marketing, Brand Purpose / Activism

Smarties Germany

Gold, Silver

Spotify takes over TikTok

Spotify

Spotify

UM

Germany

Social Media Marketing, Creator / Influencer / Celebrity Marketing

Smarties Germany

Bronze (2)

Backpack

Dyson

Dyson

UM

Turkey

Omnichannel Marketing, Contextual and Geo Targeting, Contextual and Geo Targeting

Smarties Turkey

Gold, Silver, Finalist

Mother Ai

MediaMarkt

Ceconomy AG

UM

Turkey

Experimental / Innovation Technology, Spatial / AR / VR / NFT / Metaverse Tech, Social Messaging / Chat Apps / Text Messaging

Smarties Turkey

Silver, Finalist (2)

Harassment Advisory

L'Oréal

L'Oréal

WMcCann

Brazil

Diversity & Inclusion, Personalisation

Smarties X

Finalist (2)

Mother Ai

MediaMarkt

Ceconomy AG

UM

Turkey

Social Messaging / Chat Apps / Text Messaging, Spatial / AR / VR / NFT / Metaverse Tech

Smarties X

Gold, Finalist

Harassment Advisory

L'Oréal

L'Oréal

WMcCann

Brazil

Diversidade & Inclusão (Diversity & Inclusion)

Smarties Brazil

Gold

Opt.Ink. Get Inked. Give Life. The organ donation tattoo.

Junge Helden e.V.

Junge Helden e.V.

McCann

Germany

Social Impact Marketing, Brand Purpose / Activism

Smarties Germany

Gold, Silver