MMA Smarties Business Impact Index - Rankings Detail | MMA Global

Top Advertisers - Global 2021

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Masan Group


Overall Rank:104
Points:31.5
Awards Won:4
Finalist(s) Achieved:2

Best in Show(s) Won:0
Gold(s) Won:0
Silver(s) Won:2
Bronze(s) Won:2
Location:Vietnam
Region:Global

Campaigns and Awards 2021

Campaign NameBrandAdvertiserAgencyLocationCategoryAwards ProgramAwards Won

How a brand in a low-involvement category breaks the ‘commodity’ curse by hijacking one of the biggest youth trends in 2020

Chinsu Chili

Masan Group

Dentsu Redder

Vietnam

Social Media Marketing

Smarties X

Bronze

How a brand in a low-involvement category breaks the ‘commodity’ curse by hijacking one of the biggest youth trends in 2020

Chinsu Chili

Masan Group

iProspect

Vietnam

Social Media Marketing

Smarties X

Bronze

How a brand in a low-involvement category breaks the ‘commodity’ curse by hijacking one of the biggest youth trends in 2020

Chinsu Chili

Masan Group

Dentsu Redder

Vietnam

Video Advertising

Smarties APAC

Silver

How a brand in a low-involvement category breaks the ‘commodity’ curse by hijacking one of the biggest youth trends in 2020

Chinsu Chili

Masan Group

iProspect

Vietnam

Video Advertising

Smarties APAC

Silver

How a brand in a low-involvement category breaks the ‘commodity’ curse by hijacking one of the biggest youth trends in 2020

Chinsu Chili

Masan Group

Dentsu Redder

Vietnam

Social Media Marketing

Smarties Vietnam

Finalist

How a brand in a low-involvement category breaks the ‘commodity’ curse by hijacking one of the biggest youth trends in 2020

Chinsu Chili

Masan Group

iProspect

Vietnam

Social Media Marketing

Smarties Vietnam

Finalist