MMA Smarties Business Impact Index - Rankings Detail | MMA Global

Top Creative Agencies - Global 2022

Leo Burnett


Overall Rank:1
Points:450.5
Awards Won:34
Finalist(s) Achieved:13

Best in Show(s) Won:0
Gold(s) Won:18
Silver(s) Won:8
Bronze(s) Won:8
Region:Global
Network:Publicis Groupe

Campaigns and Awards 2022

Campaign NameBrandAdvertiserAgencyLocationCategoryAwards ProgramAwards Won

Say it with Oreo

Cadbury

Mondelēz International

Leo Burnett

India

XR Technology – (AR/VR/MR)

Smarties APAC

Finalist

Dragenz

Rong Do

Universal Robina Corporation

Leo Burnett

Vietnam

User Experience (UX) & Design

Smarties Vietnam

Finalist

Awesome Academy

Samsung Galaxy

Samsung

Leo Burnett

Vietnam

Product / Service Launch, Social Media Marketing

Smarties Vietnam

Finalist (2)

The Hunt for Smooth Gears & eKoins

Heineken

Heineken

Leo Burnett

Vietnam

Cross Platform - All Media, Spatial Technology

Smarties Vietnam

Silver, Finalist

Starverse: Brewing & Experiencing Heineken in the Metaverse

Heineken

Heineken

Leo Burnett

Vietnam

Experimental / Innovation Technology, Cross Platform - Digital Only, Metaverse

Smarties Vietnam

Gold, Silver, Bronze

Unleash your Fandom

Samsung Galaxy

Samsung

Leo Burnett

Vietnam

Social Media Marketing, Brand Experience, Product / Service Launch, Cross Platform - All Media, Data Insights

Smarties Vietnam

Gold (3), Bronze, Finalist

4 Features. 4 Films. 4 Genres.

Samsung

Samsung

Leo Burnett

United Arab Emirates

Cross Platform - Digital Only, Creator / Influencer Marketing

Smarties MENA

Silver, Finalist

Can’t Stop Bankingâ„¢

Bank of America

Bank Of America

Leo Burnett

USA

Product / Service Launch, Cross Platform - All Media, Brand Experience

Smarties North America

Bronze (2), Finalist

The eKoin

Heineken

Heineken

Leo Burnett

Vietnam

Instant Impact, Spatial Technology, User Experience (UX) & Design, Creator / Influencer Marketing, Customer Life-Cycle Marketing, O2O / New Retail / Innovative Sales

Smarties APAC

Gold (6)

Pahlawan - Toys that build a nation

McDonald's

McDonald's

Leo Burnett

Indonesia

Brand Purpose/Activism, Brand Experience

Smarties APAC

Gold, Bronze

Pahlawan - Toys that build a nation

McDonald's

McDonald's

Leo Burnett

Indonesia

Brand Purpose/Activism, Brand Experience

Smarties Indonesia

Gold, Bronze

Together With the Stars, Different Together

Bintang Beer

Heineken

Leo Burnett

Indonesia

Diversity  &  Inclusion

Smarties Indonesia

Silver

The Gift of Time

McDonald's

McDonald's

Leo Burnett

Indonesia

Diversity  &  Inclusion

Smarties Indonesia

Bronze

Save Dads

OREO

Mondelēz International

Leo Burnett

Indonesia

Brand Experience

Smarties Indonesia

Finalist

The Perfect Match

Heinz

Kraft Heinz Company

Leo Burnett

Indonesia

Product / Service Launch

Smarties Indonesia

Silver

The eKoin

Heineken

Heineken

Leo Burnett

Vietnam

Customer Life-Cycle Marketing, Instant Impact, Spatial Technology

Smarties Vietnam

Gold (2), Bronze

Digital Strategy

Aramco

Aramco

Leo Burnett

Lebanon

Brand Experience, Social Media Marketing

Smarties MENA

Finalist (2)

Inspire Your World

Ithra

Aramco

Leo Burnett

Saudi Arabia

Brand Experience, Cross Platform - All Media, Social Media Marketing

Smarties MENA

Gold, Silver, Finalist

The eKoin

Heineken

Heineken

Leo Burnett

Vietnam

Instant Impact, Creator / Influencer Marketing, Customer Life-Cycle Marketing, Spatial Technology, User Experience (UX) & Design

Smarties X

Gold (3), Silver (2)

Pahlawan - Toys that build a nation

McDonald's

McDonald's

Leo Burnett

Indonesia

Brand Purpose/Activism

Smarties X

Finalist