MMA Smarties Business Impact Index - Rankings Detail | MMA Global

Top Agency Networks - APAC 2022

Leo Burnett


Overall Rank: 4
Points: 387.7
Awards Won: 24
Finalist(s) Achieved: 7

Best in Show(s) Won: 0
Gold(s) Won: 14
Silver(s) Won: 4
Bronze(s) Won: 6
Region: APAC
Network: Publicis Groupe

Campaigns and Awards 2022

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won

Say it with Oreo

Cadbury

Mondelēz International

Leo Burnett

India

XR Technology – (AR/VR/MR)

Smarties APAC

Finalist

Dragenz

Rong Do

Universal Robina Corporation

Leo Burnett

Vietnam

User Experience (UX) & Design

Smarties Vietnam

Finalist

Awesome Academy

Samsung Galaxy

Samsung

Leo Burnett

Vietnam

Product / Service Launch, Social Media Marketing

Smarties Vietnam

Finalist (2)

The Hunt for Smooth Gears & eKoins

Heineken

Heineken

Leo Burnett

Vietnam

Cross Platform - All Media, Spatial Technology

Smarties Vietnam

Silver, Finalist

Starverse: Brewing & Experiencing Heineken in the Metaverse

Heineken

Heineken

Leo Burnett

Vietnam

Experimental / Innovation Technology, Cross Platform - Digital Only, Metaverse

Smarties Vietnam

Gold, Silver, Bronze

Unleash your Fandom

Samsung Galaxy

Samsung

Leo Burnett

Vietnam

Social Media Marketing, Brand Experience, Product / Service Launch, Cross Platform - All Media, Data Insights

Smarties Vietnam

Gold (3), Bronze, Finalist

The eKoin

Heineken

Heineken

Leo Burnett

Vietnam

Instant Impact, Spatial Technology, User Experience (UX) & Design, Creator / Influencer Marketing, Customer Life-Cycle Marketing, O2O / New Retail / Innovative Sales

Smarties APAC

Gold (6)

Pahlawan - Toys that build a nation

McDonald's

McDonald's

Leo Burnett

Indonesia

Brand Purpose/Activism, Brand Experience

Smarties APAC

Gold, Bronze

Pahlawan - Toys that build a nation

McDonald's

McDonald's

Leo Burnett

Indonesia

Brand Purpose/Activism, Brand Experience

Smarties Indonesia

Gold, Bronze

Together With the Stars, Different Together

Bintang Beer

Heineken

Leo Burnett

Indonesia

Diversity  &  Inclusion

Smarties Indonesia

Silver

The Gift of Time

McDonald's

McDonald's

Leo Burnett

Indonesia

Diversity  &  Inclusion

Smarties Indonesia

Bronze

Save Dads

OREO

Mondelēz International

Leo Burnett

Indonesia

Brand Experience

Smarties Indonesia

Finalist

The Perfect Match

Heinz

Kraft Heinz Company

Leo Burnett

Indonesia

Product / Service Launch

Smarties Indonesia

Silver

The eKoin

Heineken

Heineken

Leo Burnett

Vietnam

Customer Life-Cycle Marketing, Instant Impact, Spatial Technology

Smarties Vietnam

Gold (2), Bronze