| Overall Rank: | 4 |
| Points: | 387.7 |
| Awards Won: | 24 |
| Finalist(s) Achieved: | 7 |
| Best in Show(s) Won: | 0 |
| Gold(s) Won: | 14 |
| Silver(s) Won: | 4 |
| Bronze(s) Won: | 6 |
| Region: | APAC |
| Network: | Publicis Groupe |
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
Say it with Oreo |
Cadbury |
Mondelēz International |
Leo Burnett |
India |
XR Technology – (AR/VR/MR) |
Smarties APAC |
Finalist |
Dragenz |
Rong Do |
Universal Robina Corporation |
Leo Burnett |
Vietnam |
User Experience (UX) & Design |
Smarties Vietnam |
Finalist |
Awesome Academy |
Samsung Galaxy |
Samsung |
Leo Burnett |
Vietnam |
Product / Service Launch, Social Media Marketing |
Smarties Vietnam |
Finalist (2) |
The Hunt for Smooth Gears & eKoins |
Heineken |
Heineken |
Leo Burnett |
Vietnam |
Cross Platform - All Media, Spatial Technology |
Smarties Vietnam |
Silver, Finalist |
Starverse: Brewing & Experiencing Heineken in the Metaverse |
Heineken |
Heineken |
Leo Burnett |
Vietnam |
Experimental / Innovation Technology, Cross Platform - Digital Only, Metaverse |
Smarties Vietnam |
Gold, Silver, Bronze |
Unleash your Fandom |
Samsung Galaxy |
Samsung |
Leo Burnett |
Vietnam |
Social Media Marketing, Brand Experience, Product / Service Launch, Cross Platform - All Media, Data Insights |
Smarties Vietnam |
Gold (3), Bronze, Finalist |
The eKoin |
Heineken |
Heineken |
Leo Burnett |
Vietnam |
Instant Impact, Spatial Technology, User Experience (UX) & Design, Creator / Influencer Marketing, Customer Life-Cycle Marketing, O2O / New Retail / Innovative Sales |
Smarties APAC |
Gold (6) |
Pahlawan - Toys that build a nation |
McDonald's |
McDonald's |
Leo Burnett |
Indonesia |
Brand Purpose/Activism, Brand Experience |
Smarties APAC |
Gold, Bronze |
Pahlawan - Toys that build a nation |
McDonald's |
McDonald's |
Leo Burnett |
Indonesia |
Brand Purpose/Activism, Brand Experience |
Smarties Indonesia |
Gold, Bronze |
Together With the Stars, Different Together |
Bintang Beer |
Heineken |
Leo Burnett |
Indonesia |
Diversity & Inclusion |
Smarties Indonesia |
Silver |
The Gift of Time |
McDonald's |
McDonald's |
Leo Burnett |
Indonesia |
Diversity & Inclusion |
Smarties Indonesia |
Bronze |
Save Dads |
OREO |
Mondelēz International |
Leo Burnett |
Indonesia |
Brand Experience |
Smarties Indonesia |
Finalist |
The Perfect Match |
Heinz |
Kraft Heinz Company |
Leo Burnett |
Indonesia |
Product / Service Launch |
Smarties Indonesia |
Silver |
The eKoin |
Heineken |
Heineken |
Leo Burnett |
Vietnam |
Customer Life-Cycle Marketing, Instant Impact, Spatial Technology |
Smarties Vietnam |
Gold (2), Bronze |