MMA Smarties Business Impact Index - Rankings Detail | MMA Global

Top Advertisers - Global 2023

Industrial and Commercial Bank of China 


Overall Rank: 66
Points: 48.3
Awards Won: 4
Finalist(s) Achieved: 2

Best in Show(s) Won: 0
Gold(s) Won: 0
Silver(s) Won: 1
Bronze(s) Won: 3
Region: Global

Campaigns and Awards 2023

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won

Your Music ft. YOY

YOY

Industrial and Commercial Bank of China 

VMLY&R

Argentina

Experiencia de Marca (Brand Experience)

Smarties Hispanic LATAM

Finalist

YOY and Nadie Dice Nada, an action that speaks volumes.

YOY

Industrial and Commercial Bank of China 

VMLY&R

Argentina

Marketing de influenciadores y Creadores (Creadores/ Influence Marketing)

Smarties Hispanic LATAM

Silver

The free app to get to your next plan.

YOY

Industrial and Commercial Bank of China 

VMLY&R

Argentina

Impacto Inmediato/ Promociones (Instant Impact), Lanzamiento de Producto/Servicio (Product/Service Launch)

Smarties Hispanic LATAM

Bronze (2)

The re-Z of happiness.

YOY

Industrial and Commercial Bank of China 

VMLY&R

Argentina

Marketing de influenciadores y Creadores (Creadores/ Influence Marketing), Generación de Leads/CRM (Lead Generation/CRM)

Smarties Hispanic LATAM

Bronze, Finalist