MMA Smarties Business Impact Index - Rankings Detail | MMA Global

Top Advertisers - Vietnam 2023

Heineken


Overall Rank:1
Points:285.9
Awards Won:7
Finalist(s) Achieved:9

Best in Show(s) Won:0
Gold(s) Won:3
Silver(s) Won:3
Bronze(s) Won:1
Region:Vietnam

Campaigns and Awards 2023

Campaign NameBrandAdvertiserAgencyLocationCategoryAwards ProgramAwards Won

From Gems to Silver

Heineken

Heineken

Leo Burnett

Vietnam

Customer Journey Marketing - Lead Generation / CRM, Integrated Ecommerce Innovation

Smarties Vietnam

Silver (2)

LarueOKE 2023

Larue

Heineken

Red Star

Vietnam

Experimental / Innovation Technology

Smarties Vietnam

Finalist

Cancel Proof

Heineken

Heineken

Leo Burnett

Vietnam

Instant Impact / Promotion, Real Time Marketing, Omnichannel Marketing

Smarties Vietnam

Silver, Finalist (2)

Strongbow Festive 2023 - THE CULTURAL LEAP OF AN OUT-CIDER

Strongbow

Heineken

Red Star

Vietnam

Data Insights / Contextual Marketing

Smarties Vietnam

Bronze

Crysmas - Turning Passion into Magic

Tiger Beer

Heineken

Hakuhodo

Vietnam

Customer (CX) / User Experience (UX) & Design

Smarties Vietnam

Finalist

Crystal Rave - The First-Ever Phygital Music Experience to Lead & Break Beer Convention to the Youngsters

Tiger Beer

Heineken

Red Star

Vietnam

Spatial / AR / VR / NFT / Metaverse Tech, Real Time Marketing

Smarties Vietnam

Gold, Finalist

Soju Infused Lager Launch

Tiger Beer

Heineken

Red Star

Vietnam

Programmatic, Product and / or Service Launch

Smarties Vietnam

Gold, Finalist

LarueOKE 2023

Larue

Heineken

Ureka Media

Vietnam

Experimental / Innovation Technology

Smarties Vietnam

Finalist

Crysmas - Turning Passion into Magic

Tiger Beer

Heineken

Red Star

Vietnam

Customer (CX) / User Experience (UX) & Design

Smarties Vietnam

Finalist

Crystal Rave - The First-Ever Phygital Music Experience to Lead & Break Beer Convention to the Youngsters

Tiger Beer

Heineken

Hakuhodo

Vietnam

Spatial / AR / VR / NFT / Metaverse Tech, Real Time Marketing

Smarties Vietnam

Gold, Finalist