MMA Smarties Business Impact Index - MMA Smarties Business Impact Index - Rankings Detail | MMA

Top Advertisers - Global 2020

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Coca-Cola Company, The


Overall Rank: 3
Points: 462.7
Awards Won: 53
Finalist(s) Achieved: 7

Best in Show(s) Won: 1
Gold(s) Won: 24
Silver(s) Won: 12
Bronze(s) Won: 16
Location: USA
Region: Global

Campaigns and Awards 2020

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won

Extend Your Tet Table, Create More Meaningful Connections This Tet

Coca-Cola

Coca-Cola Company, The

dentsumcgarrybowen

Vietnam

Mobile Video, Cross Media

Smarties APAC

Gold, Finalist

For the human race, for the act, not ad

Coca-Cola

Coca-Cola Company, The

Circus Digital

Vietnam

Purposeful Marketing, Brand Awareness

Smarties APAC

Gold, Finalist

For the human race, for the act, not ad

Coca-Cola

Coca-Cola Company, The

MediaCom

Vietnam

Purposeful Marketing, Brand Awareness

Smarties APAC

Gold, Finalist

Virtual Foodfest

Coca-Cola

Coca-Cola Company, The

Circus Digital

Vietnam

Seamless Consumer Experience

Smarties APAC

Gold

Virtual Foodfest

Coca-Cola

Coca-Cola Company, The

Now Food

Vietnam

Seamless Consumer Experience

Smarties APAC

Gold

Virtual Foodfest

Coca-Cola

Coca-Cola Company, The

MediaCom

Vietnam

Seamless Consumer Experience

Smarties APAC

Gold

e-Euro 2020

Coca-Cola

Coca-Cola Company, The

Carat

Turkey

Mobile Gaming Gamification & E-Sports

Smarties EMEA

Silver

e-Euro 2020

Coca-Cola

Coca-Cola Company, The

Socrates

Turkey

Mobile Gaming Gamification & E-Sports

Smarties EMEA

Silver

Energy - This Energy Is For You

Coca-Cola

Coca-Cola Company, The

Carat

Turkey

Brand Awareness

Smarties EMEA

Bronze

Energy - This Energy Is For You

Coca-Cola

Coca-Cola Company, The

McCann

Turkey

Brand Awareness

Smarties EMEA

Bronze

Music Is Ours

Fanta

Coca-Cola Company, The

Carat

Turkey

Product / Services Launch, Mobile Social

Smarties EMEA

Bronze (2)

Music Is Ours

Fanta

Coca-Cola Company, The

Facebook Creative Shop

Turkey

Product / Services Launch, Mobile Social

Smarties EMEA

Bronze (2)

Music Is Ours

Fanta

Coca-Cola Company, The

VMLY&R

Turkey

Product / Services Launch, Mobile Social

Smarties EMEA

Bronze (2)

Summer Refreshment 2020

Sprite

Coca-Cola Company, The

Carat

Turkey

Lead Generation / Direct Response / Conversions

Smarties EMEA

Finalist

Support Your Locals with DCO

Coca-Cola

Coca-Cola Company, The

Carat

Turkey

Location Based Services or Targeting, Data/Insights, Inclusivity (during the pandemic)

Smarties EMEA

Gold (2), Silver

DialACoke Kenya - You Order, We Deliver

Coca-Cola

Coca-Cola Company, The

Silverstone Solutions

Kenya

Business Unusual 2020 : Tech Innovation, Technology : mCommerce

Smarties South Africa

Silver (2)

DialACoke Kenya - You Order, We Deliver

Coca-Cola

Coca-Cola Company, The

EXP

Kenya

Business Unusual 2020 : Tech Innovation, Technology : mCommerce

Smarties South Africa

Silver (2)

e-Euro 2020

Coca-Cola

Coca-Cola Company, The

Carat

Turkey

Mobile Gaming Gamification & E-Sports

Smarties Turkey

Bronze

e-Euro 2020

Coca-Cola

Coca-Cola Company, The

Socrates

Turkey

Mobile Gaming Gamification & E-Sports

Smarties Turkey

Bronze

Energy - This Energy Is For You

Coca-Cola

Coca-Cola Company, The

Carat

Turkey

Brand Awareness

Smarties Turkey

Gold

Energy - This Energy Is For You

Coca-Cola

Coca-Cola Company, The

McCann

Turkey

Brand Awareness

Smarties Turkey

Gold

Music Is Ours

Fanta

Coca-Cola Company, The

Carat

Turkey

Product / Services Launch, Mobile Social

Smarties Turkey

Silver, Bronze

Music Is Ours

Fanta

Coca-Cola Company, The

Facebook Creative Shop

Turkey

Product / Services Launch, Mobile Social

Smarties Turkey

Silver, Bronze

Music Is Ours

Fanta

Coca-Cola Company, The

VMLY&R

Turkey

Product / Services Launch, Mobile Social

Smarties Turkey

Silver, Bronze

Screen Time

Coca-Cola

Coca-Cola Company, The

Carat

Turkey

Data/Insights, Brand Awareness

Smarties Turkey

Silver, Bronze

Summer Refreshment

Sprite

Coca-Cola Company, The

Carat

Turkey

Lead Generation / Direct Response / Conversions

Smarties Turkey

Bronze

Summer Refreshment

Sprite

Coca-Cola Company, The

VMLY&R

Turkey

Lead Generation / Direct Response / Conversions

Smarties Turkey

Bronze

Summer Refreshment 2020

Sprite

Coca-Cola Company, The

Carat

Turkey

Mobile Native

Smarties Turkey

Finalist

Support Your Locals with DCO

Coca-Cola

Coca-Cola Company, The

Carat

Turkey

Best in Show, Data/Insights, Location Based Services or Targetting, Inclusivity (during the pandemic)

Smarties Turkey

Best in Show, Gold (2), Silver

52 Week Non-Tv Engagement To Build ‘Coca-Cola With Food’ Habit

Coca-Cola

Coca-Cola Company, The

Circus Digital

Vietnam

Cross Mobile Integration

Smarties Vietnam

Gold

52 Week Non-Tv Engagement To Build ‘Coca-Cola With Food’ Habit

Coca-Cola

Coca-Cola Company, The

MediaCom

Vietnam

Cross Mobile Integration

Smarties Vietnam

Gold

For the human race, for the act, not ad

Coca-Cola

Coca-Cola Company, The

Circus Digital

Vietnam

Purposeful Marketing

Smarties Vietnam

Gold

For the human race, for the act, not ad

Coca-Cola

Coca-Cola Company, The

MediaCom

Vietnam

Purposeful Marketing

Smarties Vietnam

Gold

Virtual Foodfest

Coca-Cola

Coca-Cola Company, The

Circus Digital

Vietnam

Seamless Consumer Experience

Smarties Vietnam

Gold

Virtual Foodfest

Coca-Cola

Coca-Cola Company, The

Now Food

Vietnam

Seamless Consumer Experience

Smarties Vietnam

Gold

Virtual Foodfest

Coca-Cola

Coca-Cola Company, The

MediaCom

Vietnam

Seamless Consumer Experience

Smarties Vietnam

Gold

Energy - This Energy Is For You

Coca-Cola

Coca-Cola Company, The

Carat

Turkey

Cross Media

Smarties X

Gold

Energy - This Energy Is For You

Coca-Cola

Coca-Cola Company, The

McCann

Turkey

Cross Media

Smarties X

Gold

Music is Ours

Fanta

Coca-Cola Company, The

Carat

Turkey

Product / Services Launch

Smarties X

Gold

Music is Ours

Fanta

Coca-Cola Company, The

Facebook Creative Shop

Turkey

Product / Services Launch

Smarties X

Gold

Music is Ours

Fanta

Coca-Cola Company, The

VMLY&R

Turkey

Product / Services Launch

Smarties X

Gold

Thirst For Yours

Sprite

Coca-Cola Company, The

Uproxx

USA

Brand Awareness

Smarties X

Finalist

Thirst For Yours

Sprite

Coca-Cola Company, The

UM

USA

Brand Awareness

Smarties X

Finalist