| Overall Rank: | 7 |
| Points: | 177.9 |
| Awards Won: | 13 |
| Finalist(s) Achieved: | 15 |
| Best in Show(s) Won: | 0 |
| Gold(s) Won: | 1 |
| Silver(s) Won: | 5 |
| Bronze(s) Won: | 7 |
| Region: | Global |
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
Personal Assistant Maxi - WhatsApp Integration | İşbank | İşbank | Carat | Turkey | Social Messaging / Chat Apps / Text Messaging | Smarties X | Bronze |
Street Hanoi Launch - How Biti's Hunter Introduced A New Perspective To Hanoi's Over-Exploited Pride | Biti's Hunter | Biti's | Carat | Vietnam | Best use of Branded Content, Social Media Marketing | Smarties APAC | Finalist (2) |
Tracker Launching | Chevrolet | General Motors | Carat | Argentina | Lead Generation | Smarties Hispanic LATAM | Finalist |
Onix – Toto Ferro | Chevrolet | General Motors | Carat | Argentina | Product / Service Launch | Smarties Hispanic LATAM | Bronze |
The key of | Chevrolet | General Motors | Carat | Argentina | Audio / Sonic Branding | Smarties Hispanic LATAM | Finalist |
Teleport- Coca-Cola Summer, Break your slumps with AR | Coca-Cola | The Coca-Cola Company | Carat | Turkey | Data/Insights | Smarties EMEA | Silver |
Spotify- Coca-Cola Summer, Absconders’ Playlist | Coca-Cola | The Coca-Cola Company | Carat | Turkey | Location Based Services or Targeting | Smarties EMEA | Finalist |
Promo & Deezer Collab 2020 | Coca-Cola | The Coca-Cola Company | Carat | Turkey | Consumer Promotions | Smarties EMEA | Finalist |
More More - Coca-Cola | Coca-Cola | The Coca-Cola Company | Carat | Turkey | Mobile App, Inclusivity (during the pandemic) | Smarties EMEA | Finalist (2) |
Turn Up Your Customized Summer | Coca-Cola | The Coca-Cola Company | Carat | Turkey | Data/Insights | Smarties EMEA | Finalist |
Gaming Happens with Intel | Intel | Intel Corporation | Carat | India | Gaming / Gamification & E-Sports | Smarties India | Finalist |
PC Paathshala – pioneering an online learning ecosystem | Intel | Intel Corporation | Carat | India | Cross Channel Integration | Smarties India | Bronze |
When Style Meets Substance | A Creative Collaboration | Intel | Intel Corporation | Carat | India | Most Engaging Mobile Creative | Smarties India | Silver |
Building inroads for PC penetration with advertorial marathon | Intel | Intel Corporation | Carat | India | Best use of vernacular language in mobile advertising | Smarties India | Finalist |
How Biti's Hunter introduced a new perspective to Hanoi's over-exploited Pride | Biti's Hunter | Biti's | Carat | Vietnam | Most Engaging Mobile Creative, Brand Awareness / Experience, Product / Service Launch | Smarties Vietnam | Silver (2), Bronze |
Tet Season 5 - 2 locations, 1 destination, 1 connected story, revealing the true value and meaning of homing | Biti's Hunter | Biti's | Carat | Vietnam | Video Advertising | Smarties Vietnam | Finalist |
Turn Up Your Customized Summer | Coca-Cola | The Coca-Cola Company | Carat | Turkey | Data/Insights | Smarties Turkey | Finalist |
Summer Music Uplifting Breaks | Coca-Cola | The Coca-Cola Company | Carat | Turkey | Brand Experience, Cross Channel Integration | Smarties Turkey | Silver, Bronze |
Spotify- Coca-Cola Summer, Absconders’ Playlist | Coca-Cola | The Coca-Cola Company | Carat | Turkey | Location Based Services or Targeting | Smarties Turkey | Finalist |
Dare To Be Silly - Halay Dance Filter | Fanta | The Coca-Cola Company | Carat | Turkey | Social Media Marketing | Smarties Turkey | Finalist |
Promo & Deezer Collab 2020 | Coca-Cola | The Coca-Cola Company | Carat | Turkey | Consumer Promotions | Smarties Turkey | Bronze |
I'm in | Vodafone | Vodafone | Carat | Turkey | Gender Equality in Advertising | Smarties Turkey | Gold |
More More - Coca-Cola | Coca-Cola | The Coca-Cola Company | Carat | Turkey | Mobile App | Smarties Turkey | Bronze |