MMA Smarties Business Impact Index - Rankings Detail | MMA Global

Top Brands - India 2023

Cadbury


Overall Rank:1
Points:165.6
Awards Won:13
Finalist(s) Achieved:11

Best in Show(s) Won:0
Gold(s) Won:5
Silver(s) Won:5
Bronze(s) Won:3
Region:India

Campaigns and Awards 2023

Campaign NameBrandAdvertiserAgencyLocationCategoryAwards ProgramAwards Won

5 Star Mush Detector

Cadbury

Mondelēz International

Wavemaker

India

Customer (CX) / User Experience (UX) & Design

Smarties APAC

Bronze

5 Stars Everywhere

Cadbury

Mondelēz International

Wavemaker

India

Short or Long Form Video

Smarties APAC

Silver

Proud Sponsors of Groundstaff

Cadbury

Mondelēz International

Wavemaker

India

Brand Purpose / Activism

Smarties APAC

Finalist

#CheerForAllSports

Cadbury

Mondelēz International

Wavemaker

India

Real Time Marketing

Smarties APAC

Finalist

ConFUSEing Controller

Cadbury

Mondelēz International

Wavemaker

India

Gaming, Gamification & E-Sports

Smarties APAC

Finalist

Secret Messages

Cadbury

Mondelēz International

Wavemaker

India

Brand Experience, Omnichannel Marketing, Spatial / AR / VR / NFT / Metaverse Tech, Social Media Marketing

Smarties APAC

Gold (3), Silver

5 Star Mush Detector

Cadbury

Mondelēz International

Wavemaker

India

Social Media Marketing

Smarties India

Gold

Connected Rakhi

Cadbury

Mondelēz International

Wavemaker

India

Experimental / Innovation Technology

Smarties India

Finalist

Proud Sponsors of Groundstaff

Cadbury

Mondelēz International

Wavemaker

India

Brand Purpose / Activism

Smarties India

Silver

#CheerForAllSports

Cadbury

Mondelēz International

Wavemaker

India

Diversity & Inclusion, Real Time Marketing, Customer (CX) / User Experience (UX) & Design

Smarties India

Bronze, Finalist (2)

Valentine's Day 2023 Gamified Engagement campaign

Cadbury

Mondelēz International

Wavemaker

India

Integrated Ecommerce Innovation

Smarties India

Finalist

Valentine's Day Unforgettable Love Tips

Cadbury

Mondelēz International

Wavemaker

India

Personalisation

Smarties India

Silver

ConFUSEing Controller

Cadbury

Mondelēz International

Wavemaker

India

Gaming, Gamification & E-Sports

Smarties India

Finalist

India unites together to co-create next favorite Cadbury flavor

Cadbury

Mondelēz International

Wavemaker

India

Customer (CX) / User Experience (UX) & Design

Smarties India

Bronze

Secret Messages

Cadbury

Mondelēz International

Wavemaker

India

India Best in Show, Omnichannel Marketing, Brand Experience, Social Media Marketing, Customer (CX) / User Experience (UX) & Design

Smarties India

Gold, Silver, Finalist (2)

Valentine's Day 2023 Gamified Engagement campaign

Cadbury

Mondelēz International

Amazon Ads

India

Integrated Ecommerce Innovation

Smarties India

Finalist