MMA Smarties Business Impact Index - Rankings Detail | MMA Global

Top Holding Companies - Global 2022

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Overall Rank:
Points:
Awards Won:192
Finalist(s) Achieved:92

Best in Show(s) Won:0
Gold(s) Won:75
Silver(s) Won:62
Bronze(s) Won:55

Campaigns and Awards 2022

Campaign NameBrandAdvertiserAgencyLocationCategoryAwards ProgramAwards Won

Dragenz

Rong Do

Universal Robina Corporation

MSL

Vietnam

User Experience (UX) & Design

Smarties Vietnam

Finalist

Keeping Festive Stories Virtually Alive

Kinh Do

Mondelēz International

MSL

Vietnam

Creator / Influencer Marketing, Lead Generation

Smarties Vietnam

Gold, Bronze

From Farm to Mind

Nescafé

Nestlé

Digitas

Vietnam

Social Impact Marketing, Cross Platform - All Media

Smarties Vietnam

Finalist (2)

Can’t Stop Bankingâ„¢

Bank of America

Bank Of America

Starcom

USA

Product / Service Launch, Cross Platform - All Media, Brand Experience

Smarties North America

Bronze (2), Finalist

The eKoin

Heineken

Heineken

MSL

Vietnam

Instant Impact, Spatial Technology, User Experience (UX) & Design, Creator / Influencer Marketing, Customer Life-Cycle Marketing, O2O / New Retail / Innovative Sales

Smarties APAC

Gold (6)

Keeping Festive Stories Virtually Alive

Kinh Do

Mondelēz International

Digitas

Vietnam

Social Impact Marketing, Experimental / Innovation Technology

Smarties APAC

Silver, Bronze

Tarot Ca phe

Nescafé

Nestlé

Digitas

Vietnam

Customer Experience (CX), User Experience (UX) & Design

Smarties APAC

Silver, Bronze

Dragenz

Rong Do

Universal Robina Corporation

Starcom

Vietnam

User Experience (UX) & Design

Smarties Vietnam

Finalist

Awesome Academy

Samsung Galaxy

Samsung

Starcom

Vietnam

Product / Service Launch, Social Media Marketing

Smarties Vietnam

Finalist (2)

The Hunt for Smooth Gears & eKoins

Heineken

Heineken

MSL

Vietnam

Cross Platform - All Media, Spatial Technology

Smarties Vietnam

Silver, Finalist

Starverse: Brewing & Experiencing Heineken in the Metaverse

Heineken

Heineken

MSL

Vietnam

Experimental / Innovation Technology, Cross Platform - Digital Only, Metaverse

Smarties Vietnam

Gold, Silver, Bronze

Keeping Festive Stories Virtually Alive

Kinh Do

Mondelēz International

Digitas

Vietnam

Creator / Influencer Marketing, Lead Generation

Smarties Vietnam

Gold, Bronze

Shop for Hope

Kinh Do

Mondelēz International

Spark Foundry

Vietnam

Diversity  &  Inclusion

Smarties Vietnam

Silver

Cosy Liven Up Vietnam

Kinh Do

Mondelēz International

Spark Foundry

Vietnam

Personalization

Smarties Vietnam

Finalist

Keeping Festive Stories Virtually Alive

Kinh Do

Mondelēz International

Digitas

Vietnam

Experimental / Innovation Technology

Smarties Vietnam

Silver

The eKoin

Heineken

Heineken

Digitas

Vietnam

Customer Life-Cycle Marketing, Instant Impact, Spatial Technology

Smarties Vietnam

Gold (2), Bronze

Tarot Ca phe

Nescafé

Nestlé

Digitas

Vietnam

Personalization, O2O / New Retail / Innovative Sales Channels, Customer Experience (CX)

Smarties Vietnam

Gold, Silver, Bronze

From Farm to Mind

Nescafé

Nestlé

Zenith

Vietnam

Social Impact Marketing, Cross Platform - All Media

Smarties Vietnam

Finalist (2)

Unleash your Fandom

Samsung Galaxy

Samsung

Starcom

Vietnam

Social Media Marketing, Brand Experience, Product / Service Launch, Cross Platform - All Media, Data Insights

Smarties Vietnam

Gold (3), Bronze, Finalist

The eKoin

Heineken

Heineken

Digitas

Vietnam

Instant Impact, Creator / Influencer Marketing, Customer Life-Cycle Marketing, Spatial Technology, User Experience (UX) & Design

Smarties X

Gold (3), Silver (2)

Tarot Ca phe

Nescafé

Nestlé

Digitas

Vietnam

Customer Experience (CX), Personalization

Smarties X

Silver, Bronze

Can’t Stop Bankingâ„¢

Bank of America

Bank Of America

Digitas

USA

Product / Service Launch, Cross Platform - All Media, Brand Experience

Smarties North America

Bronze (2), Finalist

Goes Like Pineapple

Levité

Danone

Digitas

Argentina

Lanzamiento de Producto / Servicio (Product / Service Launch)

Smarties Hispanic LATAM

Finalist

Interactive Addressable TV Advertising

Samsung Galaxy

Samsung

Publicis

Turkey

O2O / New Retail / Innovative Sales Channels

Smarties EMEA

Bronze

Interactive Addressable TV Advertising

Samsung Galaxy

Samsung

Publicis

Turkey

O2O / New Retail / Innovative Sales Channels

Smarties Turkey

Finalist

Break teens' boredom with the comeback of an iconic candy

Dynamite

Universal Robina Corporation

Starcom

Vietnam

Cross Platform - Digital Only

Smarties APAC

Finalist

2022 TET CAMPAIGN – A social movement to awake caregivers

Ensure

Abbott

Spark Foundry

Vietnam

Creator / Influencer Marketing, Cross Platform - All Media, Cross Platform - Digital Only, Lead Generation

Smarties APAC

Silver, Bronze (2), Finalist

The eKoin

Heineken

Heineken

Digitas

Vietnam

Instant Impact, Spatial Technology, User Experience (UX) & Design, Creator / Influencer Marketing, Customer Life-Cycle Marketing, O2O / New Retail / Innovative Sales

Smarties APAC

Gold (6)

Keeping Festive Stories Virtually Alive

Kinh Do

Mondelēz International

Spark Foundry

Vietnam

Social Impact Marketing, Experimental / Innovation Technology

Smarties APAC

Silver, Bronze

Pahlawan - Toys that build a nation

McDonald's

McDonald's

Digitas

Indonesia

Brand Purpose/Activism, Brand Experience

Smarties APAC

Gold, Bronze

Kiddi-fy Your Own Tet

Milo

Nestlé

Zenith

Vietnam

Experimental / Innovation Technology, Personalization

Smarties APAC

Finalist (2)

Tarot Ca phe

Nescafé

Nestlé

Zenith

Vietnam

Customer Experience (CX), User Experience (UX) & Design

Smarties APAC

Silver, Bronze

Recruiting the next generation of Coke drinkers at scale

Coca-Cola

The Coca-Cola Company

Starcom

Indonesia

O2O / New Retail / Innovative Sales Channels

Smarties APAC

Finalist

Say it with Oreo

Cadbury

Mondelēz International

Leo Burnett

India

XR Technology – (AR/VR/MR)

Smarties APAC

Finalist

Pahlawan - Toys that build a nation

McDonald's

McDonald's

Digitas

Indonesia

Brand Purpose/Activism, Brand Experience

Smarties Indonesia

Gold, Bronze

The Gift of Time

McDonald's

McDonald's

Digitas

Indonesia

Diversity  &  Inclusion

Smarties Indonesia

Bronze

Save Dads

OREO

Mondelēz International

Spark Foundry

Indonesia

Brand Experience

Smarties Indonesia

Finalist

Sip & Sync

Heineken

Heineken

Publicis

Indonesia

Brand Experience

Smarties Indonesia

Finalist

Recruiting the next generation of Coke drinkers at scale

Coca-Cola

The Coca-Cola Company

Starcom

Indonesia

O2O / New Retail / Innovative Sales Channels

Smarties Indonesia

Gold

The Perfect Match

Heinz

Kraft Heinz Company

BBH

Indonesia

Product / Service Launch

Smarties Indonesia

Silver

Sport is a Great Equaliser

Milo

Nestlé

Zenith

Vietnam

Diversity  &  Inclusion

Smarties Vietnam

Gold

Break teens' boredom with the comeback of an iconic candy

Dynamite

Universal Robina Corporation

Starcom

Vietnam

Product / Service Launch, Cross Platform - Digital Only

Smarties Vietnam

Finalist (2)

Scratch to Win

Milo

Nestlé

Zenith

Vietnam

Instant Impact

Smarties Vietnam

Finalist

A handshake that shakes boredom off school life

Cream-O / Dynamite

Universal Robina Corporation

Starcom

Vietnam

Cross Platform - Digital Only, Short or Long Form Video

Smarties Vietnam

Silver, Finalist

2022 TET CAMPAIGN – A social movement to awake caregivers

Ensure

Abbott

Spark Foundry

Vietnam

Social Media Marketing, Social Impact Marketing, Cross Platform - All Media

Smarties Vietnam

Gold, Finalist (2)

Green Tet: Disrupting a thousand-year tradition with Sustainability

Nestlé

Nestlé

Zenith

Vietnam

Social Impact Marketing

Smarties Vietnam

Silver

Dragenz

Rong Do

Universal Robina Corporation

Leo Burnett

Vietnam

User Experience (UX) & Design

Smarties Vietnam

Finalist

Awesome Academy

Samsung Galaxy

Samsung

Leo Burnett

Vietnam

Product / Service Launch, Social Media Marketing

Smarties Vietnam

Finalist (2)

The Hunt for Smooth Gears & eKoins

Heineken

Heineken

Leo Burnett

Vietnam

Cross Platform - All Media, Spatial Technology

Smarties Vietnam

Silver, Finalist

Starverse: Brewing & Experiencing Heineken in the Metaverse

Heineken

Heineken

Leo Burnett

Vietnam

Experimental / Innovation Technology, Cross Platform - Digital Only, Metaverse

Smarties Vietnam

Gold, Silver, Bronze

Keeping Festive Stories Virtually Alive

Kinh Do

Mondelēz International

Spark Foundry

Vietnam

Creator / Influencer Marketing, Lead Generation

Smarties Vietnam

Gold, Bronze

Shop for Hope

Kinh Do

Mondelēz International

Publicis

Vietnam

Diversity  &  Inclusion

Smarties Vietnam

Silver

Cosy Liven Up Vietnam

Kinh Do

Mondelēz International

Publicis

Vietnam

Personalization

Smarties Vietnam

Finalist

Keeping Festive Stories Virtually Alive

Kinh Do

Mondelēz International

Spark Foundry

Vietnam

Experimental / Innovation Technology

Smarties Vietnam

Silver

The eKoin

Heineken

Heineken

MSL

Vietnam

Customer Life-Cycle Marketing, Instant Impact, Spatial Technology

Smarties Vietnam

Gold (2), Bronze

Tarot Ca phe

Nescafé

Nestlé

Zenith

Vietnam

Personalization, O2O / New Retail / Innovative Sales Channels, Customer Experience (CX)

Smarties Vietnam

Gold, Silver, Bronze

From Farm to Mind

Nescafé

Nestlé

Publicis

Vietnam

Social Impact Marketing, Cross Platform - All Media

Smarties Vietnam

Finalist (2)

Unleash your Fandom

Samsung Galaxy

Samsung

Leo Burnett

Vietnam

Social Media Marketing, Brand Experience, Product / Service Launch, Cross Platform - All Media, Data Insights

Smarties Vietnam

Gold (3), Bronze, Finalist

4 Features. 4 Films. 4 Genres.

Samsung

Samsung

Leo Burnett

United Arab Emirates

Cross Platform - Digital Only, Creator / Influencer Marketing

Smarties MENA

Silver, Finalist

47 seconds

LOGI Energy

LOGI Energy

Saatchi & Saatchi

United Arab Emirates

Short or Long Form Video

Smarties MENA

Gold

Digital Strategy

Aramco

Aramco

Spark Foundry

Lebanon

Brand Experience, Social Media Marketing

Smarties MENA

Finalist (2)

Easy Insurance - Insurance Made Simpler

etisalat by e&

etisalat by e&

Saatchi & Saatchi

United Arab Emirates

Lead Generation

Smarties MENA

Finalist

Season 26

Global Village

Global Village

Starcom

United Arab Emirates

Cross Platform - Digital Only

Smarties MENA

Finalist

GoWell - Keep getting better

etisalat by e&

etisalat by e&

Saatchi & Saatchi

United Arab Emirates

Brand Purpose/Activism

Smarties MENA

Silver

Playlist Selector on Anghami

Ice Leaf

Almarai

Spark Foundry

Saudi Arabia

User Experience (UX) & Design

Smarties MENA

Finalist

InMobi Helps McDonald’s Achieve Over 12x Engagement Rate Above Benchmark

McDonald's

McDonald's

Starcom

United Arab Emirates

Instant Impact, Cross Platform - Digital Only, Customer Experience (CX)

Smarties MENA

Silver, Finalist (2)

Grabbing Sing 2 Happy Meal Toys through Augmented Reality

McDonald's

McDonald's

Publicis

United Arab Emirates

Product / Service Launch, Gaming, Gamification & E-Sports, XR Technology – (AR/VR/MR)

Smarties MENA

Finalist (3)

Stay Secure

Visa

Visa

Saatchi & Saatchi

United Arab Emirates

Creator / Influencer Marketing, Social Impact Marketing

Smarties MENA

Gold, Silver

The Call for Adventure

Jeep

Stellantis

Publicis

United Arab Emirates

Cross Platform - All Media, Social Media Marketing, Instant Impact

Smarties MENA

Gold, Silver, Finalist

Time to Read

Kinokuniya

Kinokuniya

Saatchi & Saatchi

United Arab Emirates

Social Impact Marketing, Data Insights, Brand Experience

Smarties MENA

Gold (2), Silver

Cross Border

Visa

Visa

Starcom

United Arab Emirates

Geo Targeting

Smarties MENA

Finalist

NFT

Campbell's

Campbell Soup Company

Spark Foundry

USA

Metaverse

Smarties X

Bronze

2022 TET CAMPAIGN – A social movement to awake caregivers

Ensure

Abbott

Spark Foundry

Vietnam

Cross Platform - All Media

Smarties X

Bronze

The eKoin

Heineken

Heineken

MSL

Vietnam

Instant Impact, Creator / Influencer Marketing, Customer Life-Cycle Marketing, Spatial Technology, User Experience (UX) & Design

Smarties X

Gold (3), Silver (2)

Pahlawan - Toys that build a nation

McDonald's

McDonald's

Digitas

Indonesia

Brand Purpose/Activism

Smarties X

Finalist

Tarot Ca phe

Nescafé

Nestlé

Zenith

Vietnam

Customer Experience (CX), Personalization

Smarties X

Silver, Bronze

Recruiting the next generation of Coke drinkers at scale

Coca-Cola

The Coca-Cola Company

Starcom

Indonesia

O2O / New Retail / Innovative Sales Channels

Smarties X

Bronze

Can’t Stop Bankingâ„¢

Bank of America

Bank Of America

Leo Burnett

USA

Product / Service Launch, Cross Platform - All Media, Brand Experience

Smarties North America

Bronze (2), Finalist

Fill in the Blanks

Disney+

The Walt Disney Company

Publicis

Turkey

Data Insights, Geo Targeting, Cross Platform - All Media

Smarties EMEA

Silver, Bronze, Finalist

Gelecege Orman

İşbank

İşbank

Publicis

Turkey

Social Impact Marketing, Sustainability (Brand & Product & Initiative)

Smarties EMEA

Bronze, Finalist

That’s My Maximum

İşbank

İşbank

Publicis

Turkey

Cross Platform - All Media

Smarties EMEA

Silver

International Women's Day

Banvit

Banvit

Publicis

Turkey

Diversity  &  Inclusion

Smarties Turkey

Finalist

Escape' to Emotions

Disney+

The Walt Disney Company

Publicis

Turkey

Experimental / Innovation Technology

Smarties Turkey

Silver (2)

Fill in the Blanks

Disney+

The Walt Disney Company

Publicis

Turkey

Geo Targeting

Smarties Turkey

Silver

Disney+ Is Now In Turkey!

Disney+

The Walt Disney Company

Publicis

Turkey

Product / Service Launch

Smarties Turkey

Silver

Twitch Roadblock

Disney+

The Walt Disney Company

Publicis

Turkey

Creator / Influencer Marketing

Smarties Turkey

Silver

Future Forest

İşbank

İşbank

Publicis

Turkey

Sustainability (Brand & Product & Initiative), Product / Service Launch, Social Impact Marketing

Smarties Turkey

Silver, Finalist (2)

GrabAds - the secret ingredient for homecooks

Alaska Milk Corporation

FrieslandCampina

Spark Foundry

Philippines

O2O / New Retail / Innovative Sales Channels

Smarties APAC

Finalist

The eKoin

Heineken

Heineken

Leo Burnett

Vietnam

Instant Impact, Spatial Technology, User Experience (UX) & Design, Creator / Influencer Marketing, Customer Life-Cycle Marketing, O2O / New Retail / Innovative Sales

Smarties APAC

Gold (6)

Keeping Festive Stories Virtually Alive

Kinh Do

Mondelēz International

Publicis

Vietnam

Social Impact Marketing, Experimental / Innovation Technology

Smarties APAC

Silver, Bronze

Pahlawan - Toys that build a nation

McDonald's

McDonald's

Leo Burnett

Indonesia

Brand Purpose/Activism, Brand Experience

Smarties APAC

Gold, Bronze

Tarot Ca phe

Nescafé

Nestlé

Publicis

Vietnam

Customer Experience (CX), User Experience (UX) & Design

Smarties APAC

Silver, Bronze

N-URC Gets Filipinos Slurping with its Tonkotsu Ramen Experience on Mobile

N-URC

Universal Robina Corporation

Spark Foundry

Philippines

Product / Service Launch

Smarties APAC

Finalist

The Unheard Break

boAt Lifestyle

Imagine Marketing Limited

Digitas

India

Audio / Voice / Sonic Branding , Customer Experience (CX), Brand Experience, Real Time Marketing

Smarties India

Bronze (2), Finalist (2)

#DeliverThanks 2022

Amazon

Amazon

Organic by MSL

India

Short or Long Form Video, Social Impact Marketing

Smarties India

Finalist (2)

B-Natural - A 'Made in India' brand acquires no.1 position on Amazon marketplace

B Natural

ITC Limited

Performics

India

Integrated Ecommerce Innovation, Data Insights

Smarties India

Gold, Bronze

Pahlawan - Toys that build a nation

McDonald's

McDonald's

Leo Burnett

Indonesia

Brand Purpose/Activism, Brand Experience

Smarties Indonesia

Gold, Bronze

Everyday Behavior Opportunity

Sensodyne

Haleon

Zenith

Indonesia

Experimental / Innovation Technology

Smarties Indonesia

Finalist

TRGR cares after vaccination

Panadol

Haleon

Zenith

Indonesia

Data Insights

Smarties Indonesia

Finalist

Together With the Stars, Different Together

Bintang Beer

Heineken

Leo Burnett

Indonesia

Diversity  &  Inclusion

Smarties Indonesia

Silver

The Gift of Time

McDonald's

McDonald's

Leo Burnett

Indonesia

Diversity  &  Inclusion

Smarties Indonesia

Bronze

Save Dads

OREO

Mondelēz International

Leo Burnett

Indonesia

Brand Experience

Smarties Indonesia

Finalist

The Perfect Match

Heinz

Kraft Heinz Company

Leo Burnett

Indonesia

Product / Service Launch

Smarties Indonesia

Silver

Dragenz

Rong Do

Universal Robina Corporation

Publicis

Vietnam

User Experience (UX) & Design

Smarties Vietnam

Finalist

Awesome Academy

Samsung Galaxy

Samsung

Publicis

Vietnam

Product / Service Launch, Social Media Marketing

Smarties Vietnam

Finalist (2)

Keeping Festive Stories Virtually Alive

Kinh Do

Mondelēz International

Publicis

Vietnam

Creator / Influencer Marketing, Lead Generation

Smarties Vietnam

Gold, Bronze

Shop for Hope

Kinh Do

Mondelēz International

Publicis

Vietnam

Diversity  &  Inclusion

Smarties Vietnam

Silver

Cosy Liven Up Vietnam

Kinh Do

Mondelēz International

Publicis

Vietnam

Personalization

Smarties Vietnam

Finalist

Keeping Festive Stories Virtually Alive

Kinh Do

Mondelēz International

Publicis

Vietnam

Experimental / Innovation Technology

Smarties Vietnam

Silver

The eKoin

Heineken

Heineken

Leo Burnett

Vietnam

Customer Life-Cycle Marketing, Instant Impact, Spatial Technology

Smarties Vietnam

Gold (2), Bronze

Tarot Ca phe

Nescafé

Nestlé

Publicis

Vietnam

Personalization, O2O / New Retail / Innovative Sales Channels, Customer Experience (CX)

Smarties Vietnam

Gold, Silver, Bronze

From Farm to Mind

Nescafé

Nestlé

Publicis

Vietnam

Social Impact Marketing, Cross Platform - All Media

Smarties Vietnam

Finalist (2)

Unleash your Fandom

Samsung Galaxy

Samsung

Publicis

Vietnam

Social Media Marketing, Brand Experience, Product / Service Launch, Cross Platform - All Media, Data Insights

Smarties Vietnam

Gold (3), Bronze, Finalist

4 Features. 4 Films. 4 Genres.

Samsung

Samsung

Starcom

United Arab Emirates

Cross Platform - Digital Only, Creator / Influencer Marketing

Smarties MENA

Silver, Finalist

47 seconds

LOGI Energy

LOGI Energy

Starcom

United Arab Emirates

Short or Long Form Video

Smarties MENA

Gold

Mobile Video Execution with Digital Turbine

Almarai

Almarai

Spark Foundry

Saudi Arabia

Customer Experience (CX), Gaming, Gamification & E-Sports

Smarties MENA

Gold, Finalist

Digital Strategy

Aramco

Aramco

Leo Burnett

Lebanon

Brand Experience, Social Media Marketing

Smarties MENA

Finalist (2)

Dubai Presents

Dubai Department of Economy and Tourism

Government of United Arab Emirates

Starcom

United Arab Emirates

Cross Platform - All Media, Social Media Marketing

Smarties MENA

Gold, Silver

e& universe - the 1st Telco Brand in Metaverse in MENA

etisalat by e&

etisalat by e&

Saatchi & Saatchi

United Arab Emirates

Metaverse

Smarties MENA

Bronze

From On-pack to On-screen

Cadbury

Mondelēz International

Spark Foundry

United Arab Emirates

Experimental / Innovation Technology, Instant Impact, XR Technology – (AR/VR/MR), Creator / Influencer Marketing

Smarties MENA

Gold, Silver (2), Bronze

InMobi Helps McDonald’s Achieve Over 12x Engagement Rate Above Benchmark

McDonald's

McDonald's

Studio M

United Arab Emirates

Instant Impact, Cross Platform - Digital Only, Customer Experience (CX)

Smarties MENA

Silver, Finalist (2)

Inspire Your World

Ithra

Aramco

Leo Burnett

Saudi Arabia

Brand Experience, Cross Platform - All Media, Social Media Marketing

Smarties MENA

Gold, Silver, Finalist

Marriott leverages programmatic and location technology to find affluent and expat MasterCard customers in competitive market

Marriott

Marriott International

Spark Foundry

United Arab Emirates

Geo Targeting, Partnerships Marketing, Programmatic

Smarties MENA

Bronze, Finalist (2)

Grabbing Sing 2 Happy Meal Toys through Augmented Reality

McDonald's

McDonald's

Publicis

United Arab Emirates

Product / Service Launch, Gaming, Gamification & E-Sports, XR Technology – (AR/VR/MR)

Smarties MENA

Finalist (3)

Salam dials in extraordinary 23x global engagement benchmark through Rich Media innovation

Salam

Salam

Starcom

United Arab Emirates

XR Technology – (AR/VR/MR)

Smarties MENA

Finalist

Panadol's crowning success at the FIFA World Cup 2022 with Silverpush's Real-Time Sync Technology

Panadol

Haleon

Digitas

United Arab Emirates

Real Time Marketing

Smarties MENA

Finalist

Stay Secure

Visa

Visa

Starcom

United Arab Emirates

Creator / Influencer Marketing, Social Impact Marketing

Smarties MENA

Gold, Silver

The Call for Adventure

Jeep

Stellantis

Starcom

United Arab Emirates

Cross Platform - All Media, Social Media Marketing, Instant Impact

Smarties MENA

Gold, Silver, Finalist

Time to Read

Kinokuniya

Kinokuniya

Starcom

United Arab Emirates

Social Impact Marketing, Data Insights, Brand Experience

Smarties MENA

Gold (2), Silver

NFT

Campbell's

Campbell Soup Company

MSL

USA

Metaverse

Smarties X

Bronze

The eKoin

Heineken

Heineken

Leo Burnett

Vietnam

Instant Impact, Creator / Influencer Marketing, Customer Life-Cycle Marketing, Spatial Technology, User Experience (UX) & Design

Smarties X

Gold (3), Silver (2)

Pahlawan - Toys that build a nation

McDonald's

McDonald's

Leo Burnett

Indonesia

Brand Purpose/Activism

Smarties X

Finalist

Tarot Ca phe

Nescafé

Nestlé

Publicis

Vietnam

Customer Experience (CX), Personalization

Smarties X

Silver, Bronze

Can’t Stop Bankingâ„¢

Bank of America

Bank Of America

GroupeConnect

USA

Product / Service Launch, Cross Platform - All Media, Brand Experience

Smarties North America

Bronze (2), Finalist

Whirlpool Shopper

Whirlpool

Whirlpool Corporation

Digitas

USA

Data Insights

Smarties North America

Silver

All-Invitational

Heineken

Heineken

Machine_

South Africa

Brand Experience, Diversity  &  Inclusion, Social Media Marketing

Smarties South Africa

Silver (3)

Xhosa-fying Halloween

UCOOK

Silvertree Holdings

Machine_

South Africa

Influencer Marketing, Pendoring Multilingual Marketing Efficiency Award

Smarties South Africa

Gold, Silver

Sustainable Ad

Heineken

Heineken

Publicis

Brazil

Geração de Leads (Lead Generation) , Impacto Social / Sem Fins Lucrativos / Ativismo de Marca / Diversidade & Inclusão/ ESG / Sem Fins Lucrativos (Social Impact / Not For Profit / Brand Purpose + Activism / D&I / ESG)

Smarties Brazil

Finalist (2)

Our Ads Your Ads

Heineken

Heineken

Publicis

Brazil

Integração de Plataformas & DOOH (Cross Platform – all medias or digital Only & DOOH) , Localização (Geotargeting)

Smarties Brazil

Gold, Bronze

Green Energy Platform

Heineken

Heineken

Publicis

Brazil

Impacto Social / Sem Fins Lucrativos / Ativismo de Marca / Diversidade & Inclusão/ ESG / Sem Fins Lucrativos (Social Impact / Not For Profit / Brand Purpose + Activism / D&I / ESG)

Smarties Brazil

Bronze