| Overall Rank: | 42 |
| Points: | 77.0 |
| Awards Won: | 14 |
| Finalist(s) Achieved: | 12 |
| Best in Show(s) Won: | 0 |
| Gold(s) Won: | 0 |
| Silver(s) Won: | 6 |
| Bronze(s) Won: | 8 |
| Region: | Global |
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
How Do You Re-Stage a Brand And Continue To Championing The Number 1 Lipstick in E-Commerce | Maybelline | L'Oréal | INCA | Indonesia | Instant Impact | Smarties Indonesia | Finalist |
Transforming Multiple Shades of Daring | Maybelline | L'Oréal | Circus Digital | Vietnam | Social Media Marketing | Smarties APAC | Bronze |
How Maybelline turns audience into consumers through videos on TikTok | Maybelline | L'Oréal | Wavemaker | Indonesia | Short or Long Form Video | Smarties Indonesia | Finalist |
How Do You Re-Stage a Brand And Continue To Championing The Number 1 Lipstick in E-Commerce | Maybelline | L'Oréal | AdColony | Indonesia | Instant Impact | Smarties Indonesia | Finalist |
Transforming Multiple Shades of Daring | Maybelline | L'Oréal | Circus Digital | Vietnam | Creator / Influencer Marketing | Smarties Vietnam | Silver |
How Maybelline turns audience into consumers through videos on TikTok | Maybelline | L'Oréal | Wavemaker | Indonesia | Short or Long Form Video | Smarties X | Bronze |
TRANSFORMING MULTIPLE SHADES OF DARING | Maybelline | L'Oréal | Circus Digital | Vietnam | Creator / Influencer Marketing | Smarties X | Bronze |
How Do You Re-Stage a Brand And Continue To Championing The Number 1 Lipstick in E-Commerce | Maybelline | L'Oréal | Indonesia | Instant Impact | Smarties Indonesia | Finalist | |
How Do You Re-Stage a Brand And Continue To Championing The Number 1 Lipstick in E-Commerce | Maybelline | L'Oréal | TikTok | Indonesia | Instant Impact | Smarties Indonesia | Finalist |
Enhancing Maybelline New York New Growth Avenue via Live Shopping and Video Shopping Ads | Maybelline | L'Oréal | INCA | Indonesia | Instant Impact, Creator / Influencer Marketing | Smarties Indonesia | Silver, Finalist |
Transforming Multiple Shades of Daring | Maybelline | L'Oréal | TikTok | Vietnam | Social Media Marketing | Smarties APAC | Bronze |
How Do You Re-Stage a Brand And Continue To Championing The Number 1 Lipstick in E-Commerce | Maybelline | L'Oréal | Meta | Indonesia | Instant Impact | Smarties Indonesia | Finalist |
Enhancing Maybelline New York New Growth Avenue via Live Shopping and Video Shopping Ads | Maybelline | L'Oréal | TikTok | Indonesia | Instant Impact, Creator / Influencer Marketing | Smarties Indonesia | Silver, Finalist |
Transforming Multiple Shades of Daring | Maybelline | L'Oréal | TikTok | Vietnam | Creator / Influencer Marketing | Smarties Vietnam | Silver |
TRANSFORMING MULTIPLE SHADES OF DARING | Maybelline | L'Oréal | TikTok | Vietnam | Creator / Influencer Marketing | Smarties X | Bronze |
Transforming Multiple Shades of Daring | Maybelline | L'Oréal | XYZ SAIGON | Vietnam | Social Media Marketing | Smarties APAC | Bronze |
Wakeup Makeup | Maybelline | L'Oréal | Wavemaker | India | XR Technology – (AR/VR/MR) | Smarties India | Finalist |
How Maybelline turns audience into consumers through videos on TikTok | Maybelline | L'Oréal | TikTok | Indonesia | Short or Long Form Video | Smarties Indonesia | Finalist |
How Do You Re-Stage a Brand And Continue To Championing The Number 1 Lipstick in E-Commerce | Maybelline | L'Oréal | Wavemaker | Indonesia | Instant Impact | Smarties Indonesia | Finalist |
Enhancing Maybelline New York New Growth Avenue via Live Shopping and Video Shopping Ads | Maybelline | L'Oréal | Wavemaker | Indonesia | Instant Impact, Creator / Influencer Marketing | Smarties Indonesia | Silver, Finalist |
Transforming Multiple Shades of Daring | Maybelline | L'Oréal | XYZ SAIGON | Vietnam | Creator / Influencer Marketing | Smarties Vietnam | Silver |
How Maybelline turns audience into consumers through videos on TikTok | Maybelline | L'Oréal | TikTok | Indonesia | Short or Long Form Video | Smarties X | Bronze |
TRANSFORMING MULTIPLE SHADES OF DARING | Maybelline | L'Oréal | XYZ SAIGON | Vietnam | Creator / Influencer Marketing | Smarties X | Bronze |