International Journal of Mobile Marketing | MMA Global

International Journal of Mobile Marketing

The award winning MMA International Journal of Mobile Marketing (IJMM) is published twice annually. The journal provides a medium for academics, students, and industry professionals from around the world to share their insights and research on how the mobile channel can be effectively used for marketing.

The IJMM was recognized by the ASAE & the Center for Association Leadership as the winner of the 2007 Gold Circle Awards for Peer Reviewed Journals from an association with revenues of $2 million or less.

The MMA Academic Outreach Committee oversees the publication of the IJMM. The AOC is comprised of volunteers from various MMA member companies and universities.

The Editorial Review Board is comprised of academic industry professionals who peer review articles for the IJMM.

To sumbit an article for the journal, please visit our call for papers.

To submit an article for the Canada edition, please visit our IJMM Canada call for papers.


Download an electronic copy today, single articles and full journal downloads are available.

To order back issues of the journal, please contact us at [email protected].