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The Mobile Marketing Association is expanding its members-only acceleration tools with our latest release, the MTA Data Acquisition RFI. This template is specifically designed to assist marketers in evaluating and securing higher quality data.

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Kantar

Reveal Mobile, a leading innovator in location intelligence, today announced the appointment of seasoned business executive Michael Benedict to its management team as Chief Revenue Officer. The company also announced the promotion of former Vice President of Marketing Matthew Davis to Chief Marketing Officer.

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Reveal Mobile, a leading innovator in location intelligence, today announced that it has joined the Network Advertising Initiative (NAI), the leading self-regulatory association dedicated to responsible data collection and its use in digital advertising.

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Beam Suntory

ATLANTA – (Nov. 7, 2017) – The rise of the mobile internet is changing the way consumers interact with advertising and content. Today’s digital marketplace is characterized by a generation that expects to browse and shop online at any time, in any place, on any device. It is this new paradigm that has more mobile marketers investing in mobile carrier targeting through Digital Element, the global geolocation data and services provider.

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CarMax

Mumbai, 02 November 2017 – Infobip, the global communications platform for business, today announced that it has been delivering four billion A2P SMS per month across India since the start of this year, 30 per cent of all A2P traffic in the region. Infobip has seen the surge in demand for A2P SMS driven by adoption of the technology by businesses in the finance and retail sectors.

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Infobip
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New York, October 24th, 2017 – S4M (Success for Mobile), a leading mobile programmatic technology, announces a global partnership with Integral Ad Science, the measurement and analytics company that empowers the advertising industry. FUSIO, S4M’s full stack programmatic platform, is now integrated with viewability measurement by IAS.

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S4M
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