As Managing Director, Stephanie currently leads Data Strategy for Unilever at Mindshare. In this role, she manages enterprise data and audience strategy for both Brand and Commerce activity. Her role is critical for bridging the gap between Brand and Commerce and integrating multiple customer touchpoints to building out a unified data and audience strategy. She is also the Mindshare U.S. Data Ethics champion, where she advocates for the ethical application of data across Mindshare clients, running workshops and training sessions to help companies operationalize data ethics across their organizations.
Prior to her current role, Stephanie led biddable Investment teams for the likes of TJX and Anheuser Busch across GroupM, specializing in digital/social strategy and activation.