There is no ignoring the fact that the smartphone has changed the way we consume content, and as such, the way we market. And yet marketers and creatives globally are only just starting to understand what it takes to make award-winning and effective work on this new canvas.

The MMA SA in partnership with Facebook has released a Mobile Playbook on Creating for Mobile; summarising top tips for how to effectively create content for mobile.

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With special thanks to our strategic partners MTN, Standard Bank, Vodacom 

Click here https://www.linkedin.com/feed/update/urn:li:activity:6707632603966533632 to download your complimentary copy of the Playbook