What We Stand For
It’s our mission to change the way people find clothes they love by combining technology with the personal touch of seasoned style experts. The Stitch Fix experience is not merely curated—it’s truly personalized to you. We’re here to help you save time, look great and evolve your personal style over time.
How We Got Here
Founder Katrina Lake created Stitch Fix, the first fashion retailer to blend the human element of personal styling with high-quality clothing and proprietary algorithms. She shipped the first Stitch Fix order out of her Cambridge apartment in 2011 while attending Harvard, and today the company has brought the exclusive shopping experience to millions of men and women nationwide. In 2016, we launched men’s, and extended our women’s offerings to include plus sizes in 2017.
We’re proud to work with thousands of passionate Stylists from all over the U.S. They’re trendsetters and fashion experts who are motivated to learn about your style and evolving needs, in order to find the perfect pieces for you. Your Style Profile answers and continued feedback powers the engine of the Stitch Fix experience.