DMS; the digital media arm of Choueiri Group, has grown to represent top bracket market-leading international and regional publishers. DMS’ portfolio reflects on a global reach of 135 million unique browsers, covering the largest audiences across key verticals (lifestyle, sports, entertainment and news & business). DMS enables brands to produce meaningful, scalable content experiences via its native distribution platform “Kameleon”, while its data-driven approach has given rise to the MENA region’s largest premium programmatic marketplace. Extending its premium native video platform for long-form original branded content powered by audience insights, DMS empowers brands to become true custodians and creators of innovative and engaging content.
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