Bank of America Marketing Executive to Chair Industry Council which currently includes over 20 Major Global Advertisers – Beam Suntory, General Motors, Marriott International, Samsung, Unilever and more
Unilever ranks first for Driving Greatest Level of Business Impact in EMEA region. Mindshare Turkey, Digitas Liquorice, Koçzer, and AdColony Turkey are winners in their Respective Categories
In preparation for MOSTT, the MMA conducted a marketer usage and attitudinal survey to determine how marketers respond to the dramatic changes in technology and highlight immediate challenges and opportunities.
By Myles Kleeger, President and Chief Revenue Officer
After a summer and fall packed with updates from technology giants like Google and Apple, marketers are settling into life with the new parameters for how and when to engage with users.
