Report provides first comprehensive list of digital media platforms’ data policies and recommendations for how marketers can achieve effective multi-touch attribution despite data sharing limitations.

We support efforts to increase transparency in the digital advertising ecosystem and we’re committed to making it easier for marketers to monitor their digital campaigns and protect their brand. That’s why we’re introducing new ways for Display & Video 360 to help you avoid buying unauthorized web and app ad inventory, and control where your digital ads are appearing.

Read here for more details.

Groundbreaking Scientific Neuroscience Cognition Research Assesses the Time Needed to Trigger Cognitive Processing of Advertising in a Mobile Environment is Faster than the Blink of an Eye

Slow mobile pages can slow down your business. 53% of visits to a mobile site are abandoned if it takes more than three seconds to load. In July we introduced the mobile speed score to let you quickly see which landing pages are providing a fast mobile experience, and which ones may require your attention.

UNILEVER AND MCDONALD’S TAKES TOP GLOBAL HONORS FOR ADVERTISER AND BRAND DRIVING THE HIGHEST LEVEL OF BUSINESS IMPACT