IBM Watson Advertising, formerly The Weather Company’s ad sales division, uses IBM Watson, the world’s leading AI technology, to unlock data and insights to help marketers make better decisions. To learn more, visit ibm.com/watson-advertising.
IBM Watson Advertising, formerly The Weather Company’s ad sales division, uses IBM Watson, the world’s leading AI technology, to unlock data and insights to help marketers make better decisions. To learn more, visit ibm.com/watson-advertising.
Amobee is a global marketing technology company serving the world’s leading brands, agencies and publishers. Amobee’s patented Brand Intelligence technology measures digital engagement to provide a deeper understanding of audiences, their mindset and interests. Amobee’s unified platform enables marketers to seamlessly plan and activate cross-channel, programmatic media campaigns using Brand Intelligence, and includes ads API integrations with Facebook, Twitter, Instagram, Pinterest and Snapchat. Amobee is a wholly owned subsidiary of Singtel, one of the largest telecommunications companies in the world with over 640 million mobile subscribers. Amobee operates across North America, Europe, Middle East, Asia and Australia. www.amobee.com
Light Reaction is a programmatic performance advertising business that sells clearly defined consumer outcomes. Part of Xaxis, the world’s largest programmatic media and technology platform, Light Reaction’s mobile-first approach to performance combines scientific insight with the data resources and scale of Xaxis to deliver highly measurable results for global advertisers. Light Reaction is available in 26 markets across North America, Europe, Asia and the Middle East. For more information, visit Light Reaction at www.lightreaction.com
Medialets makes mobile count for advertisers. We’ve built the most advanced mobile measurement and cross-device attribution solutions across the digital ecosystem.
Our independent device graph sees across the full landscape of mobile web and mobile apps to identify unique devices. The Servo platform works across any inventory source, integrates with all data and viewability partners, and goes beyond the last click to give insight into view-through attribution.
Medialets is based in New York with offices in London, Chicago, and Los Angeles. For more information, visit http://www.medialets.com or follow us @medialets on Twitter.
PlaceIQ is a leading data and technology provider that powers critical business and marketing decisions with location data, analytics, and insights. An early industry pioneer, PlaceIQ has become the standard for fueling better decisions by marketers, analysts and publishers through powerful, location-based consumer insights, real-world measurement, and attribution. With PlaceIQ, companies can uncover opportunities within the consumer journey by learning about and connecting with location-based audiences, measuring real-world ROI and applying insights that drive intelligent marketing and successful business outcomes.
RadiumOne builds intelligent software that automates media buying, making big data actionable for marketers and connects them to their next customer. By generating first-party data about actual customers – from their behaviors, actions and interests demonstrated across the web and mobile, we create accurate, transparent and scaled audiences for marketers. We can execute precise targeting and bid valuation to identify customers that are in-market for their products, putting the power back into the marketers’ hands and find your next customer.
Salesforce DMP helps companies worldwide deliver more valuable, more personal marketing, media, and commerce experiences. Salesforce DMP’s cloud-based data platform operates in real time, unifying people data from all screens and sources into a single view of the individual; analyzing the data to understand each individual's preferences; and activating the data across any delivery channel. Salesforce DMP was founded in 2010 as Krux, a venture-backed company headquartered in San Francisco with ten offices across five continents. Salesforce DMP clients include companies like Kellogg, ConAgra, Georgia-Pacific, Time Warner, Meredith, BBC, and Ticketmaster, with enterprises achieving a 10x return or higher on their investment. To learn more, visit https://sfdc.co/SF-DMP.
SAP Digital Interconnect, formerly SAP Mobile Services, provides cloud-based engagement services that enable enterprises to connect the “last mile” with their customers. Anonymized mobile-sourced data and analytic services provide near-real time consumer insight to brands and agencies around the globe. Our interconnection services to help operators worldwide simplify and optimize connectivity, monetize messaging services, and reduce network costs without additional capital expenditure. In addition, SAP operates one of the world’s largest, most reliable cloud messaging networks, reaching 7.3 billion subscribers on over 1,000 operators in more than 220 countries and processing over 1 billion messages daily.
For more details about how SAP Digital Interconnect can help transform your business and improve customer experiences in the digital economy, please contact us at [email protected] or visit us on the Web at http://www.sap.com/digital-interconnect. To learn more about intelligent and interconnected mobile engagements, join the SAP Mobile Services Community at https://community.sapmobileservices.com/ and follow us on Twitter at @SAPInterconnect.
Smaato is the global real-time advertising platform for mobile publishers and app developers. Smaato runs the world’s largest independent mobile ad exchange and has been pioneering innovative, mobile-first solutions for publishers since 2005. For more information, go to https://www.smaato.com
Ubimo is a leading Location Intelligence (LI) technology company. Ubimo’s self service tools empower data driven organizations to aggregate, analyze, and activate geospatial information. Ubimo’s mission is to enable the transformation of location data into actionable insights.
Ubimo’s Location Intelligence Platform leverages proprietary geo based technology and advanced artificial intelligence methodologies. We enable our customers to connect real world behaviors with 1st and 3rd party data to make better decisions. With Ubimo’s LI Platform you can go beyond analytics and generate actionable intelligence, at scale.
VerveTM is a location-based mobile marketing platform that connects advertisers with consumers to deliver successful business outcomes. The company’s proprietary location intelligence, patented technology, premium mobile inventory, and analytics capabilities empower marketers to reach and engage consumers with compelling mobile advertising experiences. Headquartered in New York City, Verve has offices in San Diego, San Francisco, Denver, Los Angeles, Washington, D.C., Chicago, Detroit, London, Eastern Europe, India, and Southeast Asia. For more information, visit www.verve.com.
Contact information
Rachel Pasqua, VP of Marketing
[email protected]
Social media links
Twitter: @vervemobile
Facebook: https://www.
LinkedIn: https://www.
Vevo is the world’s leading all-premium music video and entertainment platform with over 11 billion monthly views globally. Vevo brings a library of 150,000 HD music videos, exclusive original programming and live concert performances to everyone on the planet who loves music. Viewers can watch on-demand through Vevo.com, the mobile web and apps for mobile/tablets and TVs, or through Vevo TV, the always-on broadcast-style linear music channels built by expert human programmers. Additionally, Vevo syndicates its catalogue to dozens of sites across the web giving music fans the option to view their favorite programming anywhere, anytime.
YP is a leading local marketing solutions provider in the U.S. dedicated to helping local businesses and communities grow. YP’s flagship consumer brands include the popular YPSM app and YP.com, which are used by more than 80 million visitors each month in the U.S. (Internal Data, September 2014). YP solutions include online presence, local search, display advertising and direct marketing. YP solutions and services are backed by thousands of media consultants and customer service professionals in local markets across the U.S. with relationships spanning more than half a million advertisers. For more information, go to http://national.yp.com/
Cuebiq is a consumer insights and measurement company, providing brands and marketers with a trusted, high-quality, and transparent currency for offline visitation data to map and measure the consumer journey. With Cuebiq’s first-party, location-based analytics and measurement, clients can understand how their marketing activations are influencing consumer behavior and decrease their cost per incremental visit to store. Cuebiq is at the forefront of industry privacy standards, follows a privacy-compliant framework in its data collection, and is one of the very first location providers certified by leading privacy association, NAI. Learn more at www.cuebiq.com.
DataXu is a petabyte scale marketing cloud that enables marketers to better understand and engage their customers. Powered by Active Analytics™, our patented approach to Programmatic Marketing, the DataXu Marketing Cloud is a suite of applications that transform big data into better customer experience – at the speed of life. Our software helps marketers focus their marketing investments and achieve optimal results across all available media formats, devices, channels, and buying modes. With thirteen offices in nine countries, DataXu is powering the digital transformation of the world’s most valuable brands. Visit dataxu.com, follow us on Twitter, or contact us at [email protected].
GroundTruth enables you to build off what’s real—what real people are doing in the real world—and influence what they do next. Reach people where they are, in the moment when they are most likely to respond, before, during, and after purchase. GroundTruth offers the most accurate technology and robust insights, with places mapped using our proprietary Blueprints technology, and an unrivaled first-party database of consumer behavior that is 10X the size of the competition. We believe in the power of place. Where you go and what you do in the real world says more about who you are than anything else. Build your brand, increase store visitation, sales, and more by delivering the right message, to the right person, at the right place and time.
Contact information: events@
Social media links
InMobi enables the world’s leading brands, developers, and publishers to engage global consumers through mobile advertising. InMobi platforms leverage advances in big data, user behavior, and cloud-based architectures to simplify mobile advertising for its customers. Recognized by MIT Technology Review as one of the 50 Disruptive Companies of 2013, InMobi is the world's largest independent mobile ad network, engaging 872 million active uniques in over 200 countries. Learn more at www.inmobi.com
Founded in 2007, Rubicon Project’s mission is to keep the Internet free and open and fuel its growth by making it easy and safe to buy and sell advertising. Rubicon Project offers a highly scalable platform to enable the world’s leading brands, content creators and application developers to execute billions of digital advertising transactions each month and to improve the advertising experiences of consumers. Rubicon Project is a publicly traded company (NYSE: RUBI) headquartered in Los Angeles, California.
SAP Exchange Media is the next generation end-to-end digital advertising platform based on SAP HANA in-memory technology, connecting advertisers, publishers and digital agencies directly. SAP XM is the next level private premium media exchange for SAP customers, created to unlock the full potential of real-time digital advertising to maximize return on media. Top advertising spenders and premium publishers with high quality inventory will both benefit from a joint thought leadership approach driving business in the age of digital media transformation. SAP´s continuous approach is to jointly plan and improve the most successful business technologies and platforms. For more information, visit sapexchange.media
Branch provides solutions that unify user measurement across different devices, platforms, and channels, and deliver seamless customer experiences no matter where the user comes from. The introduction of mobile has divided today’s businesses, causing inaccurate attribution and links that don’t work, leading to wasted marketing spend and broken customer journeys. Branch fixes that by providing a holistic view of various user touch points and ensuring that links take the user to the right place on the website or native app.
Branch is used by the top brands in mobile including Target, Starbucks, Airbnb, Slack and thousands more.
BrightboxTM is a NYC based end-to-end technology and consumer services company that provides secure, fully connected mobile device charging stations for venues of all types – hospitality, entertainment, healthcare, retail, education and transport. We provide a best-in-class, safe, intelligent, brandable solution that supports your business by helping them attract, engage, satisfy and retain customers. We are in the business of keeping on the go people powered up and connected – and they love us for it.
inCharged is the nation’s most experienced team of custom cell phone charging innovators. We manufacture the only mobile charging products on the market that are modular, scalable, compatible with 100% of devices, and ready to evolve with technology – our business model is to upgrade your investment so it never becomes obsolete. On the event side, our charging solutions are not only easy to setup, but grab the attention of a captive audience who want to charge their phones – becoming a win-win for everyone.
If you are in New Business, Sales, Partnerships – REDBOOKS is used by thousands to prospect smarter and faster, reducing sales conversions ratios from 100:1 to as close to 1:1. ROI from our clients is 100x in many cases.
REDBOOKS has all the targeted information you need: 250,000+ key decision-makers and influencers from 100,000 global brands and 10,000 agencies, with direct emails, real-time actionable insights, LinkedIn links, competitive intelligence and more.
The REDBOOKS platform empowers you to identify, prioritize and personalize outreach, resulting in huge lifts in sales.
IBM Watson Advertising, formerly The Weather Company’s ad sales division, uses IBM Watson, the world’s leading AI technology, to unlock data and insights to help marketers make better decisions. To learn more, visit ibm.com/watson-advertising.
DataXu is a petabyte scale marketing cloud that enables marketers to better understand and engage their customers. Powered by Active Analytics™, our patented approach to Programmatic Marketing, the DataXu Marketing Cloud is a suite of applications that transform big data into better customer experience – at the speed of life. Our software helps marketers focus their marketing investments and achieve optimal results across all available media formats, devices, channels, and buying modes. With thirteen offices in nine countries, DataXu is powering the digital transformation of the world’s most valuable brands. Visit dataxu.com, follow us on Twitter, or contact us at [email protected].
GroundTruth enables you to build off what’s real—what real people are doing in the real world—and influence what they do next. Reach people where they are, in the moment when they are most likely to respond, before, during, and after purchase. GroundTruth offers the most accurate technology and robust insights, with places mapped using our proprietary Blueprints technology, and an unrivaled first-party database of consumer behavior that is 10X the size of the competition. We believe in the power of place. Where you go and what you do in the real world says more about who you are than anything else. Build your brand, increase store visitation, sales, and more by delivering the right message, to the right person, at the right place and time.
Contact information: events@
Social media links
HelloWorld (www.helloworld.com) provides brands with a rich engagement platform to create mobile CRM programs, promotional campaigns, loyalty solutions and in-venue mobile activation.
HelloWorld's technology, creative, analytics, and legal services enable cross-channel consumer touch points across web, social and mobile channels, through to POS. Fortune 500 brands and world-class agencies, including Coca-Cola, Microsoft, The Gap, Live Nation, Yahoo!, and Procter & Gamble, as well as individual store franchisees, utilize our unified engagement platform to motivate specific consumer behavior.
InMobi enables the world’s leading brands, developers, and publishers to engage global consumers through mobile advertising. InMobi platforms leverage advances in big data, user behavior, and cloud-based architectures to simplify mobile advertising for its customers. Recognized by MIT Technology Review as one of the 50 Disruptive Companies of 2013, InMobi is the world's largest independent mobile ad network, engaging 872 million active uniques in over 200 countries. Learn more at www.inmobi.com
Thinknear by Telenav is a leading mobile advertising network focused on using location more intelligently to deliver unique audiences and better consumer experiences that ultimately result in more customers.
Thinknear’s platform was built from the ground up to deliver the scale and reach required to leverage location in mobile. We access over 14 years of exclusive location data from Telenav, our parent company, to power our location targeting. We use our first party data and deep location and mobile experience to deliver services and solutions advertisers can’t get from other ad networks.
Branch provides solutions that unify user measurement across different devices, platforms, and channels, and deliver seamless customer experiences no matter where the user comes from. The introduction of mobile has divided today’s businesses, causing inaccurate attribution and links that don’t work, leading to wasted marketing spend and broken customer journeys. Branch fixes that by providing a holistic view of various user touch points and ensuring that links take the user to the right place on the website or native app.
Branch is used by the top brands in mobile including Target, Starbucks, Airbnb, Slack and thousands more.
The Trade Desk powers the most sophisticated buyers in advertising technology. Founded by the pioneers of real-time bidding, The Trade Desk has become the fastest growing demand-side platform in the industry by offering agencies, aggregators, and their advertisers best-in-class technology to manage display, social, and video advertising campaigns. The Trade Desk empowers buyers at the campaign level with the most expressive bid capabilities in market, full-funnel attribution, and detailed reporting that illustrates the consumer journey from initial impression to conversion. By maintaining a pure buy-side focus, The Trade Desk delivers on branding and performance for clients worldwide.
The MomentFeed platform connects national brands with local consumers in the communities they serve. With MomentFeed, businesses can efficiently deliver relevant, localized marketing at scale across thousands of locations. The platform unifies Facebook, Google, Instagram, Twitter, Foursquare and more for management down to the local level, on a global scale. Brands like The Home Depot, Coffee Bean & Tea Leaf, Applebee's, Disney and Quiznos trust the MomentFeed platform to deliver relevant, localized marketing across thousands of locations. MomentFeed is partnered with Facebook, Foursquare, Google, Bing, Instagram and the world's most trusted data contributors to provide unparalleled accuracy, consistency and relevancy. For more information, go to https://momentfeed.com
PlaceIQ is a leading data and technology provider that powers critical business and marketing decisions with location data, analytics, and insights. An early industry pioneer, PlaceIQ has become the standard for fueling better decisions by marketers, analysts and publishers through powerful, location-based consumer insights, real-world measurement, and attribution. With PlaceIQ, companies can uncover opportunities within the consumer journey by learning about and connecting with location-based audiences, measuring real-world ROI and applying insights that drive intelligent marketing and successful business outcomes.
Rocket Fuel combines the science of Artificial Intelligence with the scale of Big Data to improve the effectiveness of programmatic marketing. Customers trust Rocket Fuel's Marketing That Learns™ to achieve brand and direct-response objectives in diverse industries across North America, Latin America, Europe, and APAC. With the acquisition of marketing technology firm [x+1] in September of 2014, Rocket Fuel now offers a complete programmatic marketing platform for the world's most innovative, always-on marketers. The platform includes data management, programmatic media-buying, site optimization, and predictive analytics capabilities that extend across a marketer's paid and owned channels, and personalize every customer interaction.
Every day, the world generates roughly 2.5 quadrillion bits of data. Neustar (NYSE: NSR) isolates certain elements and analyzes, simplifies and edits them to make precise and valuable decisions that drive results. As one of the few companies capable of knowing with certainty who is on the other end of every interaction, we’re trusted by the world’s great brands to make critical decisions some 20 billion times a day. We help marketers send timely and relevant messages to the right people. Because we can authoritatively tell a client exactly who is calling or connecting with them, we make critical realtime responses possible. And the same comprehensive information that enables our clients to direct and manage orders also stops attackers. We know when someone isn’t who they claim to be, which helps stop fraud and denial of service before they’re a problem. Because we’re also an experienced manager of some of the world’s most complex databases, we help clients control their online identity, registering and protecting their domain name, and routing traffic to the correct network address. By linking the most essential information with the people who depend on it, we provide more than 12,000 clients worldwide with decisions—not just data. More information is available at
Tremor Video Tremor Video (NYSE: TRMR) is transforming the video advertising experience across all screens for the world’s leading brands. Our proprietary technology, VideoHub®, offers advertisers and publishers a complete programmatic solution to reach and engage consumers while providing new insights into what drives the success of brand advertising performance across multiple devices. Tremor Video is based in New York with offices throughout the US and across the globe. For more information, visit tremorvideo.com and find Tremor Video on Twitter, Facebook, and LinkedIn.
Vevo is the world’s leading all-premium music video and entertainment platform with over 11 billion monthly views globally. Vevo brings a library of 150,000 HD music videos, exclusive original programming and live concert performances to everyone on the planet who loves music. Viewers can watch on-demand through Vevo.com, the mobile web and apps for mobile/tablets and TVs, or through Vevo TV, the always-on broadcast-style linear music channels built by expert human programmers. Additionally, Vevo syndicates its catalogue to dozens of sites across the web giving music fans the option to view their favorite programming anywhere, anytime.
YP is a leading local marketing solutions provider in the U.S. dedicated to helping local businesses and communities grow. YP’s flagship consumer brands include the popular YPSM app and YP.com, which are used by more than 80 million visitors each month in the U.S. (Internal Data, September 2014). YP solutions include online presence, local search, display advertising and direct marketing. YP solutions and services are backed by thousands of media consultants and customer service professionals in local markets across the U.S. with relationships spanning more than half a million advertisers. For more information, go to http://national.yp.com/
BrightboxTM is a NYC based end-to-end technology and consumer services company that provides secure, fully connected mobile device charging stations for venues of all types – hospitality, entertainment, healthcare, retail, education and transport. We provide a best-in-class, safe, intelligent, brandable solution that supports your business by helping them attract, engage, satisfy and retain customers. We are in the business of keeping on the go people powered up and connected – and they love us for it.
If we could have done it alone, we would have by now. The Girls’ Lounge champions, supports and inspires women. We believe that the more we advocate for one another and embrace what makes us different, the better business and life will be for everyone. Dare to be a girl.