Getting the Mobile Message Across in the Digital Economy: Improving Connections, Security, and Engagement | MMA Global

Getting the Mobile Message Across in the Digital Economy: Improving Connections, Security, and Engagement

Wednesday, April 20, 2016 - 2:00pm to 3:00pm EDT

Watch the Webinar:

Mobile continues to become an essential part of work and leisure lives around the globe. According to a recent SAP Mobile Services survey, 74% of respondents cannot do without their mobile phones and 65% regularly use them to transact business online.

The proliferation of mobile provides new opportunities and risks for businesses and their customers seeking more personalized and contextual engagements through text messaging (SMS) and newer, more advanced messaging solutions. Ensuring that these mobile engagements are reliable, relevant, and secure is vital for building customer confidence, enhancing brand experiences, and establishing success in the digital economy. During this webinar, you’ll learn how your business can:

  • REIMAGINE CUSTOMER ENGAGEMENT – drive competitive advantage through new channels and customer engagement methods
  • REIMAGINE BUSINESS PROCESSES – improve fundamental business processes
  • REIMAGINE WORK – embrace new technologies and capabilities to enhance existing operational models
Speakers: 
Global Vice President and General Manager
SAP Mobile Services
Lead Analyst, Communications and Social team
Ovum, Ltd.
Webinar Sponsor: