Mobile continues to become an essential part of work and leisure lives around the globe. According to a recent SAP Mobile Services survey, 74% of respondents cannot do without their mobile phones and 65% regularly use them to transact business online.
The proliferation of mobile provides new opportunities and risks for businesses and their customers seeking more personalized and contextual engagements through text messaging (SMS) and newer, more advanced messaging solutions. Ensuring that these mobile engagements are reliable, relevant, and secure is vital for building customer confidence, enhancing brand experiences, and establishing success in the digital economy. During this webinar, you’ll learn how your business can: