LATAM

Latin America (LATAM)

Netbiscuits Sees Traffic Double Within the Last Six Months and Delivered over 8 Billion Mobile Pages in March 2011

Netbiscuits Sees Traffic Double Within the Last Six Months and Delivered over 8 Billion Mobile Pages in March 2011

Netbiscuits CEO: Touch optimization is the next evolution of mobile sites

Reston, VA, April 12, 2011 – Netbiscuits, the world's leading cloud software service for cross-platform mobile sites and apps, today reports a traffic increase of 100 percent over the last six months. Today the company's mobile publishing platform delivers more than eight billion mobile pages per month for over 20,000 sites and apps.

Challenging the Dutch Market - DSNR Media Group & Mobster Case study

DSNR Media Group & Mobster Case study

“A Cyprus-based mobile entertainment company with global ambitions, we partnered with DMG to target the Dutch market.
DMG’s ability to monetize traffic internationally turned out to be remarkable; their proficiency in generating results increased conversions by 195%.

Of course, the implementation of the Traffiliate optimization platform was key to our campaign success.”

Rajesh K. Gobardhan, CMO, Mobster

Mobile vs Online Advertising - Leveraging the Differences for Maximum Mobile Profitability

By Inbar Chap, co-CEO, DSNR Media Group

The vast new profit streams of the mobile world can become an important opportunity for direct-response advertisers. The creation of successful mobile campaigns requires a combination of the knowledge that has already been accumulated in the world of
result-based online marketing together with a thorough understanding of the differences, limitations, and options provided by the mobile platform. Here are some issues to consider:

It's Time to Go Mobile - A Guide for Mobile Campaign Success

By Inbar Chap, co-CEO, DSNR Media Group

Mobile advertising is coming of age. With the gradual introduction of sophisticated new technologies, marketers are beginning to track results and manage mobile metrics in ways similar to those used online. Opportunities abound for creating new channels of profitability when based on measurability and accountability.

Netbiscuits Extends Mobile Rich UI Development Framework with HTML5+

Netbiscuits Extends Mobile Rich UI Development Framework with HTML5+

New features enable the best user experience for mobile web applications on all mobile devices using the latest in HTML5 technology

Barcelona, Spain, February 14, 2011 - Netbiscuits, the world's leading cloud software service for cross-platform development, publishing and monetization of mobile sites and apps, today announces the "HTML5+" extension of its Rich UI Development Framework.

MMA Global Mobile Marketing Awards Deadline Extended (August 2010)

One Additional Week to Submit Nominations for Mobile Marketing Industry’s Top Honors

What:
The Mobile Marketing Association (MMA) today announced a one-week deadline extension until August 27 to enter the sixth annual Global Mobile Marketing Awards, which recognize exceptional campaigns, companies and people leading innovation, demonstrating best practices and setting the standards of excellence within the mobile marketing ecosystem. The 2010 MMA Awards categories include: