Specialties: 

Marketing Strategy - Consumer Retail Omni-Channel Marketing, Brand Turnarounds, Strategic Planning, Branding, Ecommerce Marketing, Direct Mail Database Marketing, SEO Optimisation, Search & Display Strategy & Omni channel Retargeting Strategy.

Communication Strategy - Thematic and Tactical multi channel communication planning, ATL, BTL and Digital strategy, Consumer & Trade PR, Content Marketing.

Analytics - Business Growth and Planning, Customer Insights, Predictive Modeling, Marketing Optimisation, Customer Lifetime Value and Share of Wallet Modeling, Database Integrations and structuring.