Lisa Peterson | Mobile Marketing Association

Lisa Peterson

Lisa Peterson
VP, Business Development- The Americ​as
Teralytics, Inc

Lisa Peterson is VP, Business Development for Teralytics, a provider of data and analytics solutions based on the physical and digital journeys and movement patterns of mobile consumers. Lisa is responsible for building strategic partnerships with mobile operators as well as new client development for Teralytics’ solutions. Lisa has a proven track record of developing winning product, marketing, and partnership strategies in the areas of location based services, mobile marketing, ad tech, and data and analytics. Lisa has over 20 years of progressive experience in the telecom and mobile industries, working with both start-ups and industry leaders, such as Sprint-Nextel, Neustar, and Tata Communications.

Lisa has a B.S. in Finance from University of Maryland (UMD) and an M.B.A with a concentration in MIS, from UMD’s Robert H. Smith School of Business.