Greg Revelle is the chief marketing officer for Best Buy Co. Inc. In this role, he is responsible for marketing strategy, branding and execution across all consumer touch points both in-store and online. Functional areas include branding, offline and online advertising, customer relationship management, strategy, customer loyalty, enterprise growth initiatives, enterprise research & analytics and financial services.

Prior to joining Best Buy in November 2014, Mr. Revelle served as Chief Marketing Officer at AutoNation, the largest automotive retailer in the United States. While there, he led a major overhaul of AutoNation’s marketing organization and platform, consolidating 15 regional brands into one unified national brand, rebuilding the company’s online marketing and e-commerce teams, and launching new Web and mobile e-commerce platforms.

Before that, he was Vice President of worldwide online marketing at Expedia Inc., one of the world’s leading online travel companies, and an investment banker at Credit Suisse.

Mr. Revelle holds a bachelor’s degree from Princeton University and an MBA from Harvard Business School.