Gonneke Gros | MMA Global

Gonneke Gros

Gonneke Gros
Sr. Marketing Director Global Retail & Hospitality Segment at Global Systems
Philips Lighting

Gonneke Gros is a global lead of retail connected lighting systems for Philips Lighting. In this role, she works with retailers around the globe to help enhance the overall shopping experience and support omni-channel strategies by developing and implementing cutting-edge lighting systems that deliver value and new services to customers. These lighting systems help retailers improve in-store operations as well as deliver location based services through stores’ existing, more energy efficient lighting infrastructure such as wayfinding, mobile promotions and couponing, and gamification. Gonneke has a passion for marketing, especially understanding the myriad and unique needs of retailers, and devising creative and proven solutions that drive the bottom line. Gonneke is focusing on bringing connected lighting propositions and specifically LED based indoor positioning to the retail markets around the globe. Gonneke has held various other marketing positions in consumer products as well as semiconductors before moving into her current role.