Cameron Clayton | MMA Global

Cameron Clayton

Cameron Clayton
CEO and General Manager
The Weather Company

As President, Product & Technology, Cameron leads the teams responsible for the company’s mobile and digital applications, interactive television, consumer applications software, international efforts, and product development for weather.com. He oversees TWC’s mobile product portfolio which includes a full line of multimedia and messaging offerings; as well as download products, such as the No. 1 weather application on Android, BlackBerry, iPad and Palm, and the No. 1 iPhone app of 2009 according to Advertising Age magazine.

Clayton most recently served as senior vice president of mobile and digital applications. Under his leadership, TWC’s mobile product line has become a recognized industry leader and one of the top application developers in any category. Prior to that, he was vice president of business development at TWC, where he was responsible for all distribution relationships for Web and mobile, including all the major wireless carriers and wireless content aggregators. His work has resulted in the widespread availability of products and content from TWC including The Weather Channel mobile download and multimedia offerings.

Clayton joined TWC in 2004 as manager of business development, developing distribution relationships for weather.com®. Previously, he was director of sales and marketing for a regional Internet service provider and a director of business development for MSN in New Zealand.

Clayton is part of the Mobile Marketing Association (MMA) board representing TWC and participates in several other mobile industry groups. A native of New Zealand, Clayton has been in the United States since 2001 and lives in Atlanta with his family.