Barry has over 15 years’ experience in client and agency leadership, as well as digital and omni-channel media/marketing. As a skilled brand strategist, he drives data-driven, tech-enabled solutions through three intersecting perspectives: client, agency and performance marketing. He has worked extensively with blue chip companies (Unilever, Mondelez), media agencies (Zenith, Moxie), and clients (L’Oréal, General Mills, Bed Bath & Beyond, Office Depot) to unlock innovation and growth.

Barry holds an MBA from NYU Stern School of Business and a BS from Boston University.