Born, raised and educated in the UK before relocating to Sydney, Australia, now residing in Vietnam. Adrian’s career took shape when he joined M&C Saatchi, Sydney, back then, one of world’s leading direct / integrated agencies. Starting out working in direct and through the line across heavy direct response campaigns for the telecommunications and insurance categories.

Building on this experience he later moved to join Clemenger BBDO/Proximity, Sydney before going on to join OgilvyOne and Ogilvy & Mather, Sydney. As the communications industry rapidly changed, he went on work for ‘new thinking’ agencies such as Havas, Sydney (formerly EuroRSCG) which took a more PR approach to campaigns and then creative hot shop, Naked Communications, Sydney – where he was immersed in their behaviour change methodologies and the agency’s mantra of radical objectivity.

His work has been recognized at ADMA, AWARD, Caples, Echo, One Show and Directory Magazine in the UK, and the 2015 Cannes Chimera Initiative brief but hungrier than ever to add to the tally. He has been fortunate enough to judge shows such as ADMA, AWARD, Caples and the Smarties MMA, and in 2011 – 2012, he was responsible for mentoring students as the Co-Head of the industry’s AWARD School for young and up-coming talent.

Having worked previously in the Vietnamese market, he was very keen to return to the OgilvyOne fold and help lead the creative charge including leading OgilvyOne to be awarded Vietnam Digital Agency of the Year in 2014 and become 1 of just 3 winners globally of the 2015 Cannes Chimera Initiative.